Outdoor advertisement created by JWT, Italy for Listerine, within the category: Health.

Film advertisement created by Y&R, Argentina for Cereal Mix, within the category: Food.

Every year, around 140 people lose their lives at the UK and Irish coasts. This year in particular, owing to international travel restrictions and a greater reluctance to holiday abroad, we expect millions more people to visit the coast between May and September. The RNLI has teamed up with independent creative and production agency Five by Five to ensure these families keep safe when visiting the coast - using an animated sing-along PSA. Film advertisement created by Five by Five, United Kingdom for RNLI, within the category: Public Interest, NGO.

Film advertisement created by H-57, Italy for H-57, within the category: Agency Self-Promo.

Outdoor advertisement created by Ogilvy, Denmark for Ekstra Bladet, within the category: Media.

Film advertisement created by TBWA, United States for Michelin, within the category: Automotive.

Digital advertisement created by BBH, United Kingdom for Mentos, within the category: Confectionery, Snacks.

Rusty, a 100-year-old landmark water tower, proudly sits on the roof of Minneapolis-based advertising agency, Carmichael Lynch. The agency utilized this ubiquitous yet often-ignored city element as a way to project public art to the community. This year they partnered with the Minneapolis College of Art and Design to create a new loop of mapping projections. These unique experiences of light and vision are now open for the public’s viewing pleasure. Ambient advertisement created by Carmichael Lynch, United States for Carmichael Lynch, within the category: Agency Self-Promo.

Pril dishwashing liquid has spent years communicating their everlasting promise: "One drop of Pril is powerful enough to wash a set of dishes". Today, other competitor brands have started to say the same, so we have taken the promise to a level our consumers can actually grasp. Introducing the first ever Pril One-Drop Bottle. An exact replica of the Pril bottle reduced to the size of a thumbnail. The One-Drop Bottle is not intended for mass production but for promotional purposes only, and it is currently being sampled in supermarkets. Direct advertisement created by TBWA, United Arab Emirates for Pril, within the category: House, Garden.

Experiential advertisement created by Juliet, Canada for Peoples Jewellers, within the category: Personal Accessories.

KFC understands the paramount importance of culture, tradition, and the focus on family and going back to your roots during Chinese New Year celebrations. This is why this content driven domination campaign in partnership with the National Museum of China was such a success. KFC together with National Museum of China and STDecaux transformed Xujiahui Station in Shanghai metro into a mini-museum with replica exhibits displayed inside customized columns. Commuters enjoyed taking a short break from their routine to learn something new. Meanwhile, a giant digital display animated the famous painting of the Lantern Festival parade from the Ming Dynasty. Passers-by scanned the QR code to learn more about the lanterns and play games.

Ronald McDonald House BC & Yukon provides accommodations for parents to stay close to their seriously ill children going through medical treatment far from home. Film advertisement created by Cossette, Canada for Ronald McDonald House Charities, within the category: Public Interest, NGO.

Greeks are very confident of the sunny weather they enjoy all year long. In fact they are so confident, that the nation's largest air carrier, Aegean Airlines, installed a live weather broadcast in Berlin, in the middle of Sony Center and promised Germans to fly them to Greece half price, if the weather in Greece got cloudy. The billboard broadcasted live in the first week of May, streaming the weather of Athens and Paros island from dawn till sunset. The live stream gathered a lot of curious passersby who stayed and enjoyed the greek sunny view while wishing for a cloud to appear. Throughout those days, the weather in Greece did justice to the airline's promise, with a lot of sun and high temperatures that kept people waiting and waiting. Until the third day, that suddenly a cloud appeared in Paros island’s sky, instantly activating a 50% discount for Berliners, who rushed to book their flights to Greece. The live stream was also available live on Youtube in order to help the rest of German residents win holidays to Greece. Concept and implementation were delivered by Ogilvy Greece for Aegean Airlines. Outdoor advertisement created by Ogilvy, Greece for Aegean Airlines, within the category: Transport.

Here are the press advertisements as well. Campaign 1: JBS Mens Underwear Rugby, JBS Mens Underwear Shave, JBS Mens Underwear Sofa. Campaign 2: JBS Mens Underwear Nurse, JBS Mens Underwear Maid, JBS Mens Underwear Nun, JBS Mens Underwear Secretary. Film advertisement created by &Co, Denmark for jbs, within the category: Fashion.

Film advertisement created by Dare, United Kingdom for Diageo, within the category: Alcoholic Drinks.

Film advertisement created by Ogilvy, United States for Pull-Ups, within the category: House, Garden.

Actiu, leading brand in office furniture design and manufacturing, says goodbye to a crucial year in their history, receiving a multitude of awards and recognitions. A 2017 full of milestones, such as the recognition of European Entrepreneur of the Year in the European Business Awards to its founder Vicente Berbegal; the LEED Platinum Certificate which awards the commitment to sustainability in its facilities; and the recent National Design Award 2017. A year to remember where Actiu wanted to say goodbye with a communications campaign intended as a tribute to the main ingredient to its success: the people. Be it clients, collaborators, followers, colleagues, family or friends. So, Actiu dedicates this campaign to them and it does do so by literally taking its hat off to them, an iconic element in its visual identity. Design advertisement created by GettingBetter, Spain for Actiu, within the category: House, Garden.

Partners Andrews Aldridge made London’s biggest ever Christmas card in support of St Mungo’s Broadway. Armed with a gift box, Go Pros, a GPS device and Strava running app, 12 of the agency’s finest specimens ran a painstakingly curated 12-mile relay around the very streets St Mungo’s Broadway are helping the homeless on. Digital advertisement created by Partners Andrews Aldridge, United Kingdom for Partners Andrews Aldridge, within the category: Agency Self-Promo.

What happens when you mix a thousand year old craft with modern technology? This was the question the young danish ceramics brand TORTUS COPENHAGEN asked as it seeked new ways to convey the values of hand-made craftsmanship to a broader audience. The Idea: the reinvention of the (potter’s) wheel. We created a short film capturing handwork in a fully new perpective. With the use of modern technology already widely used in the area of x-treme sports, we captured something quite different; a piece of clay being shaped by the hand at hundreds of rotations per minute. The new angle: the world revolves around the growing form like in the eye of a tornado. From a piece of earth to a stunning vase, this created a never before seen and beautiful perspective of the making process that transcend the somewhat antiquated notions about the artform.