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Web developer: Pinky! Digital advertisement created by Lowe, Uruguay for Amnesty International, within the category: Public Interest, NGO.
Ambient advertisement created by Marcel, Australia for Tiger Beer, within the category: Alcoholic Drinks.
Cif wanted to introduce a campaign based on the concept of nostalgia. And it On our part, we created a Cif timeline, starting from 1985, the year when it entered Turkey, up until present day. We designed this timeline on a cardboard band, placing hallmark Cif products on it and incorporating Cif's nostalgic commercial music. We produced music boxes of old times that would play the commercial music. We adjusted the cardboard band according to the notes of the commercial music and put the band into the music box. As the music box plays, the journey into the time with Cif has begun. The nostalgia package has been delivered to our most active users on Facebook page and bloggers. This is the story of the nostalgic way by which Cif nostalgia campaign was announced. Direct advertisement created by Havas, Turkey for Cif, within the category: House, Garden.
Digital advertisement created by McCann, Israel for Opticana, within the category: Professional Services.
BETC launches its CSR report in an eco-friendly way. The Sustainability report turns into a DIY hotel for the preservation of wild bees You are probably aware that bees are in danger. But did you know that wild bees are suffering even more than their domestic counterparts (those who live in hives and produce honey) ? And wild bees are essential to the preservation of biodiversity as they are responsible for 80% of pollination of plants, flowers and fruits. That's why BETC is committed to the preservation of wild bees through its latest CSR report, showcasing its diverse initiatives. Discover Bee'n'Bee, a bed and breakfast" hotel for wild bees. By folding the pages of the CSR report it gets a new life and becomes a hotel for bees and helps them find a shelter. Experiential advertisement created by BETC, France for Bee'n'Bee, within the category: Agency Self-Promo.
Film advertisement created by Kinograf, Ukraine for Motiv., within the category: Electronics, Technology.
Beards must be gone, and the trimmers must be sold. It was not easy to ask men to shave in an ordinary situation. So, why not to turn beards to a gift? That is exactly is what we did. The most creative way to sell our products on Valentine’s Day was to give another meaning to it, use beard for a romantic purpose and go ahead with a win-win formula for Braun. Direct advertisement created by Grey, Turkey for Braun, within the category: Electronics, Technology.
Agriculture is an extremely profitable industry in Brazil, but who do those profit serves? Film advertisement created by ESPM, Brazil for Akatu Institute, within the category: Public Interest, NGO.
ACADOMIA, French leader of academic support and tutoring, is back on TV with a commercial which pays tribute to the “Eureka” moment when something suddenly becomes clear, thus demonstrating that “understanding is beautiful." The “CLICK” images, all shot at nano scale, demonstrate in a poetic way the beauty of the brain’s mechanism when someone finally understands something. The feat has been to shoot without using any CGI and to illustrate in 30 seconds what actually takes place in 3 milliseconds. With this “Innerspace“ renewal, ACADOMIA emphasizes that the most important thing for children is not just knowledge but understanding. It follows their conviction that each child is unique and needs a personalized approach. This message is encapsulated in its new claim “learn how to understand." Film advertisement created by HUMANSEVEN, France for Acadomia, within the category: Education.
Society of Grownups is a learning initiative created by MassMutual to help people through the challenges and changes in life that no one likes to talk about -- the hard parts of adulthood that everyone assumes everyone else has figured out. Digital advertisement created by The Fantastical, United States for Society of Grownups, within the category: Education.
Film advertisement created by Havas, United Kingdom for Optrex, within the category: Health.
3D holograms, spacecraft, fireworks, VFX elements in nearly every scene – launching a new Lexus ES on televisions across the UAE along with a web release all over the world. Shoot in Kiev, postproduction in Poland, Japan, Hungary. 2 months work done in about 3 weeks, a few teams from 4 countries. So this job was really, well let's say engaging. Everything directed by Luke Huxham, idea by Delphys agency. Film advertisement created by Delphys, Japan for Lexus, within the category: Automotive.
Ambient advertisement created by TBWA, Belgium for Nissan, within the category: Automotive.
Direct advertisement created by JWT, South Africa for Marmite, within the category: Food.
Japan is a deeply-forested nation with about two-thirds of its land covered with trees. 40% of Japanese forests are artificially planted for industrial purposes and the business requires a process called “thinning”. However, the fall in market price driven by inexpensive imported wood as well as the declining number of forestry workers are limiting the thinning capacity, which is now gravely destroying the forest environment. Moreover, this issue has not attracted enough attention as it should for its importance. LIFULL, the leader of real estate information service in Japan, stepped up to address this wood-thinning challenge to create a better environment for the forestry industry and for the Earth. A sustainable full-course dinner of EATREE PLATES made of thinned wood ingredient. Invention of a new way to use wood material through one of the most familiar experiences for people – eating. We developed a full-course dinner course: 1. Worked with a forestry company to dry and grind the wood material and transformed it into a food ingredient. 2. Developed a full-course recipe with a Michelin-starred chef. 3. Launched a pop-up restaurant in the middle of a thinned-wood forest. The news was covered widely by national and overseas media. The special full-course dinner is now offered at LIFULL Table, a restaurant located in Tokyo which has become so popular with booking filled for a month ahead. The restaurant offers opportunities for more people to learn and think about this wood-thinning problem. Experiential advertisement created by LIFULL, Japan for LIFULL, within the category: Agency Self-Promo.
Film advertisement created by Bruckner Yaar Levi, Israel for Migdal, within the category: Finance.
In today’s world, we share everything on social media, but in Latin America we share everything in a round of Mate.
Digital advertisement created by Don't Panic, United Kingdom for Save the Children, within the category: Public Interest, NGO.
Here comes the spring. Tune the strings. Go out. Film advertisement created by Aetna, Czechia for Stihl, within the categories: Electronics, Technology, House, Garden.
Digital advertisement created by StreetArt, Russia for Stenograffia, within the category: Recreation, Leisure.