Aflac dives head-first into the humorous insurance segment with "Buff Duck." The :30 sec video, launched across social media, hyperbolically unravels any confusion around what supplemental insurance is, and what it covers. In "Buff Duck," an ad (within an ad) is being shot in a bodybuilding gym to push a line of supplements that ducks can take to get buff. Suddenly, the director yells "cut" upon learning Aflac isn't supplements for ducks, rather supplemental insurance that pays people cash for expenses that your health insurance doesn't cover. Once declared to the staff, the “supplements” set is then shut down. Content advertisement created by Dagger, United States for Aflac, within the category: Finance.

We stumbled upon the saying “No man’s land”, which stresses that exploring and conquering always has belonged to men. It’s time to put women on the map. The idea is simple: if it’s not a man’s land - it has to be women’s. The North Face discovers - A Woman’s Land. Expeditions to inspire all women to explore the unknown and to write new history. ​​​​​​​ Integrated advertisement created by Berghs School Of Communication, Sweden for The North Face, within the categories: Fashion, Retail Services.

Launching Sale Shark's new kit for the upcoming season and brand new partnership with Macron, this film celebrates the Fabric of the North. Film advertisement created by Trunk, United Kingdom for Macron, within the category: Sports.

Kian is a brazillian luthiery, and our work consists in translating the sound and personality of a musician in an instrument. Knowing that each instrument we create is unique, we used the concept “a sound of your own” to create a new project. To promote the art of building musical instruments, we chose the same technique used to make guitars and created our poster. “The Guitar Poster” really plays like a guitar, and was crafted using reforestation wood of the highest quality. Outdoor advertisement created by RC Comunicação, Brazil for Kian Guitars, within the category: Personal Accessories.

Film advertisement created by Les Gaulois, France for HOP!, within the category: Transport.

Film advertisement created by Oakwood, United Kingdom for K'Nex, within the category: Gaming.

Film advertisement created by Adam & Eve, United Kingdom for Volkswagen, within the category: Automotive.

Film advertisement created by BBDO, Australia for Motor Accident Commission of South Australia, within the category: Public Interest, NGO.

A student idea to promote Google Translate. Digital advertisement created by Forsbergs School of Design and Advertisment, Sweden for Google, within the category: Electronics, Technology.

Heineken opens your world. So we went all out to prove it, sending one man to Inner Mongolia with the challenge of making his way back home to Bangkok with no money, no map, just Heineken. He had to exchange Heineken for a lift, exchange Heineken for directions and even exchange Heineken with a Inner Mongolian wrestler, all in the name of adventure, and beer. Digital advertisement created by Iris, Singapore for Heineken, within the category: Alcoholic Drinks.

In United Voices, Natalie Ringsmuth, founder of #unitecloud, shares her vision for uniting a town that is divided by ethnicity, religion, and immigration. In St. Cloud Minnesota, Natalie works with individual immigrants in her community to find common ground through sharing stories that unite rather than divide. Film advertisement created by TBD, United States for Welcoming America, within the category: Public Interest, NGO.

For young people, 17-24, smoking represents empowerment, a sense of being in control of one’s life. The mandate is to sensitize them to the fact that, in reality, it is the tobacco industry that is in control of their lives, and this through strategies to create a dependency on its products. We created a campaign using an unlikely theme that nonetheless resonates strongly with the target group: romantic relationships. In the end, the entire campaign, which includes a short film, sheds light on the insidious and sly nature of cigarette addiction. Film advertisement created by Publicis, Canada for De Facto, within the category: Public Interest, NGO.

Film advertisement created by DDB, Singapore for StarHub, within the category: Electronics, Technology.

Digital advertisement created by Archibald / Williams, Australia for News Corp, within the category: Media.

You won't be able to watch this case film for even a minute without skipping, but there are children who watch these things for days. Digital advertisement created by McCann, Israel for Elifelt, within the category: Public Interest, NGO.

Film advertisement created by Sagmeister & Walsh, United States for Appy Fizz, within the category: Non-Alcoholic Drinks.

Search Responsibly – a collaboration between Multicultural ad agency ALMA and former neo-Nazi Christian Picciolini – which exposes the pitfalls of hateful internet searches and aims to prevent recruitment to violent extremist groups via paid search.

Film advertisement created by Dufresne-Corrigan-Scarlett, France for Intersnack, within the category: Confectionery, Snacks.

Film advertisement created by 4creative, United Kingdom for Channel 4, within the category: Media.

Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.