India

WVA

Film advertisement created by JWT, India for Rotary Club, within the category: Public Interest, NGO.

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Digital advertisement created by Ogilvy, India for Tata, within the category: Automotive.

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Digital advertisement created by Lowe, India for Google, within the category: Electronics, Technology.

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What is Zika? Good Knight gives back to its customers, providing them with information to remain safe from the Zika Virus. Are you and your family as safe as can be? Digital advertisement created by Schbang, India for Good Knight, within the category: House, Garden.

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Swiggy is India's largest food delivery app and one of the few brands in India to hire female delivery partners. This film was released around Christmas 2018.

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Website: http://makelovenotscars.org/skills/ Digital advertisement created by Ogilvy, India for Make Love Not Scars, within the category: Public Interest, NGO.

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On the occasion of World Sight Day, Openspace unveils a heart touching digital video for Galalite Screens - a leading manufacturer of cinema screens in India and Sightsavers campaign #BeTheLite This campaign was established with a view to create awareness about the visually impaired children and to aid them in getting treatment Openspace with their young and enthusiastic team captured the intricate moments of visually impaired kids making some stunning art pieces and catching their background story,their dreams and ambitious aspirations. This social initiative has created a huge impact and enlightened many about the preventive measures to be taken to avoid visual impairment.

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Film advertisement created by Mirum, India for Franklin Templeton, within the category: Finance.

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On Teacher's Day, while everyone was celebrating their teachers, Akanksha's kids went out looking for theirs. Ambient advertisement created by Ogilvy, India for Akanksha, within the category: Public Interest, NGO.

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In an industry like Real Estate that is inundated with mundane fact-based advertising, we aimed to create a refreshing campaign that brings a smile to most folks. Film advertisement created by Lazaro Advertising, India for Goyal & Co, within the category: Professional Services.

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Spykar, one of India’s leading denim brands, wanted to excite the country's digitally-hooked youth with its Autumn Winter ’15 Collection: the indigo dyed Spykar Blue Collection. Like most youngsters, Indian youth are on the lookout for adult content, online. Incidentally, in India, porn films are called Blue Films. This inspired a nationwide prank - India's first ever blue film festival. 10 digital films with international models clad in Spykar's Blue collection were shot. The twist was - their denims were pixelated - making these videos look like adult content. These teasing videos, shared on social media, helped grab the attention of the youth of India. Ultimately, the videos were un-pixelated, revealing the stylish Blue collection. Results: Brand’s boldness-quotient and youth-connect increased | Twitter: Trended #1 | Reach: Over 40 million people | Store footfalls: 50% increase. Digital advertisement created by Scarecrow, India for Spykar, within the category: Fashion.

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Change is the new constant, sounds paradoxical right? When everything around you is continually changing, you ought to wonder how new, is “new.” Fynd, the online fashion app in its latest commercial fires this question towards young Indian millennials.

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Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.

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Ambient advertisement created by Schédio, India for Novotel, within the category: Transport.

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Direct advertisement created by Ogilvy, India for Vodafone, within the category: Electronics, Technology.

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Film advertisement created by Ogilvy, India for Make Love Not Scars, within the category: Public Interest, NGO.

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For over 100 years, people in South India have been fighting over water from the river Kaveri. Over the years, relentless deforestation, sand mining and other mindless activities has reduced the mighty river to a mere trickle in many places. Shot in stark black and white, the film brings to light the fact that the river is dying. It conveys the message that if we don’t stop fighting and unite to save the river, then there will be nothing left to fight over. The part mythological, part ecological film is a poignant message of peace and hope. The film lets the viewer decide how “The story of Kaveri” ends by placing the fate of the river in the hands of the viewer. And this is not just the story of Kaveri. It’s the story of every river, the world over. The film is a clarion call to #ReforestIndia. One tree at a time.

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Prega News- a pregnancy detection kit, manufactured and marketed by Mankind Pharmaceuticals, is a category leader. For years, it has been bringing ‘good news’ to soon to be mothers. And, to take this relationship forward, Prega News launched its new campaign #preganewsmeansgoodnews targeting the Indian families and their regressive mindsets. Gender inequality is a pertinent issue prevailing all over the world; however, its presence in India is far more complex. The preference for a boy over a girl has been deeply instituted in the Indian minds which leads to nothing but grave consequences that curbs the nation’s growth. But, with this new initiative, Mankind Pharma and ADK-Fortune hope to bring a change in people’s outlook. They request their audiences to wish for a healthy child, irrespective of their child’s sex. Integrated advertisement created by ADK Fortune, India for Prega News, within the category: Health.

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Copywriters: Nikhil George, Devika Srivastava Agency Producer: Manoj Joshi, Porus Kharegat Account Management: Sonali Sehgal, Bhavna Thakur, Mallika Raina Art Director:  Vipul Indulkar Animators: Mukund Bhaleghare, Arun Rane, Sandeep Meher, Bhasker Shinde, Krishna Kedar Film advertisement created by Ogilvy, India for Cadbury, within the category: Confectionery, Snacks.




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