United Kingdom

WVA

Freesat, the UK's subscription-free satellite TV service, is launching its autumn advertising campaign. Building on last year’s ‘Unbelievably Good’ premise, Freesat’s new campaign shows the benefits customers have realised from switching to Freesat. new 30-second TV spot, directed by Ben Gregor, features three scenes dramatising customers’ tales of the freedom they feel and dreams they have achieved with savings from getting rid of their monthly subscription. Film advertisement created by Mr. President, United Kingdom for Freesat, within the category: Media.

WVA

'UNDISCOVERED CREATURES' Surfers Against Sewage uses real deep-sea recordings of unknown creatures we may be killing in eerie new radio campaign. Created by M&C Saatchi London, the work features real deep sea hydrophone recordings of unexplained underwater sounds, considered by many experts to be proof of large, undiscovered sea life. They end by asking the question; are we killing what we've yet to discover? Audio advertisement created by M&C Saatchi, United Kingdom for Surfers Against Sewage, within the category: Public Interest, NGO.

WVA

Film advertisement created by The Full Service, United Kingdom for Roy Rogers, within the category: Fashion.

WVA

Digital advertisement created by White Label, United Kingdom for Laphroaig, within the category: Alcoholic Drinks.

WVA

Digital advertisement created by Rain, United Kingdom for Theirworld, within the category: Public Interest, NGO.

WVA

Across this great nation, guys are lasting a minute, sometimes less. It's a problem so severe that not even imagining Fidel Castro during sex can help. But perhaps it's not their imagination that's lacking—maybe it's something they ate. It turns out that eating meat isn't good for your meat. Studies show that vegans actually last longer than meat-eaters. Digital advertisement created by Matter, United Kingdom for PETA, within the category: Public Interest, NGO.

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Captain Fantastic Elton John, best known for captivating audiences with bittersweet ballads and world-conquering anthems, is back with a bang in a new SNICKERS® ad – but not as you've seen him before. The clever new ad, out September 1, 2018, sees Elton venture into the hip hop genre as the personification of American artist, Boogie, amidst a rap battle, when he's lost his edge due to hunger. Film advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

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Film advertisement created by Big Communications, United Kingdom for Harley-Davidson, within the category: Automotive.

WVA

Technology allows us to do more, experience more and achieve more. But currently the benefits aren’t universally shared. Mainstream products are too often designed without disabled users in mind. RLSB have created the Everybody Technology initiative to raise awareness of the issue by encouraging technology developers to serve the needs of people with disability, promoting their inclusion and realising their potential. Brief: Promote the Everybody Technology initiative by creating an online film. Idea: In a single, gradual camera move back, we reveal many different people sat in chairs, changing one after another. They are men, women and children, from different cultures, backgrounds and disabilities, who all appear to be speaking the words of Professor Stephen Hawking’s call for Everybody Technology. The film featured volunteers of all abilities, including a true example of someone who has benefited from Everybody Technology. Matt Goodsell is a sufferer of cerebral palsy, yet communicates fantastically via an iPad.

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Film advertisement created by Spark44, United Kingdom for Land Rover, within the category: Automotive.

WVA

Digital advertisement created by Rubber Republic, United Kingdom for MasterCard, within the category: Finance.

WVA

Travel comparison website, TravelSupermarket launched a competition before Christmas to win, not only an all-expenses paid, seven night, winter sun holiday to Jamaica, but also a ‘professional clone’ to cover the successful entrant’s job for a week! To be in with a chance of winning, entrants had to tweet a photograph of themselves showing how much they needed some winter sun, using the hashtag #HolidayDouble. Just a few weeks after submitting her photograph, for lucky winner Jenna Osborne, 28, an exec from London, the dream of sunnier climes came true. Whilst Jenna enjoyed a couple of cheeky cocktails by the pool in 28 degrees Jamaica, TravelSupermarket provided her employer with an (almost) physically identical #HolidayDouble.

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Film advertisement created by Mother, United Kingdom for Boots, within the category: Retail Services.

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Film advertisement created by Havas, United Kingdom for Vanish, within the category: House, Garden.

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Film advertisement created by Krow, United Kingdom for DFS, within the categories: House, Garden, Retail Services.

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Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.

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Film advertisement created by The Leith Agency, United Kingdom for IRN-BRU, within the category: Non-Alcoholic Drinks.

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Film advertisement created by BBDO, United Kingdom for Guinness, within the category: Alcoholic Drinks.

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Digital advertisement created by Enter, United Kingdom for Advertising Week, within the category: Recreation, Leisure.




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