Marc Herremans is Belgian triathlete who became 6th at the Ironman in 2001, the toughest triathlon competition in the world. With great potential he aimed the next year for 1st place but his dreams fell apart in 2002 when during bike training he fell and broke his back. Like many people, you would expect him to give up his dreams, but in 2006 he was the first man that finished the Ironman in a wheelchair. Now he performs in a commercial of the whiskey brand with the inspiring tagline; “When your reality changes, your dreams don’t have to”. Film advertisement created by BBH, United Kingdom for Johnnie Walker, within the category: Alcoholic Drinks.

Film advertisement created by Havas, United Kingdom for Vanish, within the category: House, Garden.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Pampers, within the category: House, Garden.

URL: http://dumbwaystodie.com Song on iTunes: https://itunes.apple.com/gb/album/dumb-ways-to-die-single/id575962249 SoundCloud: http://soundcloud.com/tangerinekitty/tangerine-kitty-dumb-ways-to GIFs: http://dumbwaystodie.tumblr.com/ Digital advertisement created by McCann, United Kingdom for Metro Trains, within the category: Transport.

Film advertisement created by Wunderman, United Kingdom for Nicotinell, within the category: Health.

Film advertisement created by Dare, United Kingdom for Sony Ericsson, within the category: Electronics, Technology.

Digital advertisement created by Iris, United Kingdom for Quit, within the category: Public Interest, NGO.

Film advertisement created by Mother, United Kingdom for IKEA, within the category: Retail Services.

Film advertisement created by JWT, United Kingdom for Stop Ivory, within the category: Public Interest, NGO.

Film advertisement created by VCCP, United Kingdom for Saga, within the category: Finance.

Ronseal’s world famous strapline ‘Does Exactly What It Says On The Tin', has been scrutinised across social networks recently, because in the 21 years since their line was launched, their products now don't always come in a 'tin'. So it’s time to drop it. And instead, live up to the honesty of the line and start doing exactly what we say. Film advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

Film advertisement created by Fallon, United Kingdom for Sony, within the category: Electronics, Technology.

Film advertisement created by Lowe, United Kingdom for British Heart Foundation, within the category: Public Interest, NGO.

This Christmas, Nokia Phones is telling consumers to put down their phones and enjoy real human connections with their loved ones. An emotional spot, shot by esteemed Hollywood director Justin Chadwick, tells the heart-warming story of the close relationship of a grandmother and her grandson, who’s recently gone away to university. The film shows the grandson sending constant thoughtful messages to his granny throughout his first term away. However, on Christmas morning, we see a forlorn granny who hasn’t received a message, only to discover that her grandson has sent her the best gift of all: himself. Leading by example, Nokia Phones is also shutting down its own website and social media channels for Christmas. Film advertisement created by Mother, United Kingdom for Nokia, within the category: Electronics, Technology.

Assistant Editor Iain Whitewright Media Planner: Diane Alagar, Lee Isaacs Film advertisement created by Leo Burnett, United Kingdom for NSPCC, within the category: Public Interest, NGO.

The idea was simple...a before and after experiment filmed over two days. Cif took an average London home and asked three independent real estate agents to give their honest appraisal of what the home was worth in its current state. The average value was £1,050,000. A professional cleaning team then gave whole house a Cif deep clean from top to bottom. Three further independent estate agents provided their appraisal of what the home was worth. Incredibly, the average value was 21% higher than before the clean the previous day. With a deep Cif clean the team had added £280,000 to the value of the home as the agents valued the property at an average of £1,330,000. Digital advertisement created by Lowe, United Kingdom for Cif, within the category: House, Garden.

Show the super-human lengths Motorpoint staff go to for customers.

Film advertisement created by DDB, United Kingdom for International Committee of the Red Cross, within the category: Public Interest, NGO.