Marmalade is a leading car insurance company which specialises in insuring learner drivers and young drivers with a range of short-term and annual options on their own car or a car they borrow. They also offer an exclusive new car and insurance package. We were tasked to deliver a creative campaign to help build the brand. We drew on the insight that driving gives young people their first true sense of freedom. In a busy marketplace with a growing number of imitation products being introduced by generalist insurers, it was essential we created a campaign which would help the brand stand out, and resonate with both young drivers and their parents who often pay for insurance on their offspring’s behalf. With this in mind, Mr Marmalade was born. Mr Marmalade is a warm, genie-like character who always pops up just when you need him, helping young drivers with their insurance worries. The Mr Marmalade campaign launched on TV during the Love Island 2018 final, and is also running across OOH, print and digital. Film advertisement created by Cogent, United Kingdom for Marmalade, within the category: Finance.

Film advertisement created by Brave, United Kingdom for Panasonic, within the category: Electronics, Technology.

Film advertisement created by Bartle Bogle Hegarty, United Kingdom for Dove, within the category: Health.

Digital advertisement created by BBDO, United Kingdom for Lotto, within the category: Gaming.

Film advertisement created by BBDO, United Kingdom for TENA, within the category: Health.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Ogilvy, United Kingdom for British Airways, within the category: Transport.

Film advertisement created by Joint, United Kingdom for Kettle, within the category: Confectionery, Snacks.

Digital advertisement created by Langland, United Kingdom for Confidante, within the category: Health.

In the run-up to Christmas, five-year-old Scarlett lovingly makes a decoration for her mum in her school art class. Made from toilet roll, pipe cleaners, glue and glitter, her fairy is simply... monstrous. And all ready to take pride of place on her mum’s perfectly-decorated tree. Film advertisement created by Atomic, United Kingdom for Homebase, within the category: Retail Services.

Creative Director: Hugh Todd Film advertisement created by Leo Burnett, United Kingdom for Co-op, within the category: Public Interest, NGO.

Film advertisement created by Mr. President, United Kingdom for Best for Britain, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Hindquarters, within the category: House, Garden.

Kids ask “why?” in Vodafone’s latest film for International Women’s Day. Film advertisement created by Santo, United Kingdom for Vodafone, within the category: Electronics, Technology.

Digital advertisement created by BBH, United Kingdom for Weetabix, within the category: Food.

Media agency OMD Director Guy Manwaring Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Don’t Panic, United Kingdom for Leonard Cheshire, within the category: Public Interest, NGO.

See the work at http://www.mcdonalds.co.uk/ukhome/promotions/bigmac.html Digital advertisement created by Razorfish, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Droga5, United Kingdom for Bulk Powders, within the category: Health.

Film advertisement created by Joint, United Kingdom for Fox's, within the category: Confectionery, Snacks.