From zero to 100km/h (62 mph) in just 2.9 seconds sounds very nice. But would that help with the XXXL-experiment? Film advertisement created by Serviceplan, Germany for BMW, within the category: Automotive.

Digital advertisement created by Hello White Parrot, Germany for Playboy, within the category: Media.

The Jaz Amsterdam hotel is all about music. After all, it’s right next to Ziggo Dome, Amsterdam’s biggest concert venue. We wanted to let everyone know – and turn its opening into a show. Good thing the crowd was there, waiting for Adele to play. Ambient advertisement created by Jung von Matt, Germany for Jaz, within the category: Transport.

Film advertisement created by Preuss und Preuss, Germany for Mercedes-Benz, within the category: Automotive.

Digital advertisement created by Jung von Matt, Germany for Hanseatisches Wein & Sekt Kontor, within the category: Alcoholic Drinks.

Introducing "A pack of education", a cigarette vending machine turned into a donation box. Next to the brands displayed on cigarette vending machines we will add a "pack of education" label, allowing customers to easily donate their money for a pupil's education. Through a link on the receipt they can get in touch with the child they helped. This simple mechanism will help Teach for India turn a bad habit into something good. Education. Ambient advertisement created by Miami Ad School, Germany for Teach for India, within the category: Education.

Henry strikes the strings of his dusty acoustic guitar. Memories of forgotten days shoot through his head. Film advertisement created by Filmakademie Baden-Württemberg, Germany for Lakewood, within the category: Retail Services.

Film advertisement created by Serviceplan, Germany for Ehinger Kraftrad, within the categories: Alcoholic Drinks, Automotive.

Outdoor advertisement created by Jung von Matt, Germany for Bild, within the category: Media.

Film advertisement created by Aimaq von Lobenstein, Germany for Auxmoney, within the category: Finance.

"Break Free" tells the story of 79-year old Karl, a former marathon runner locked up in a lifeless nursing home. One evening he discovers his old running shoes by adidas and decides to take a run in his old marathon outfit. He wants to leave the boredom behind and tries to escape the nursing home, against the will of the nurses. His actions ignite a spark of life in the residents of the home and they support him on his way to freedom. Film advertisement created by Filmakademie Baden-Württemberg, Germany for Adidas, within the category: Fashion.

Many of us carry lucky charms with us as they make us feel positive during crucial moments such as job interviews, big games or even on our wedding day. So we ask people on social media to share their lucky charms with us and then create a Museum of Optimism. Inside, visitors find Sonnet mentioned as a lucky charm too. Through this initiative, we don't just celebrate people’s optimism but show how Sonnet can be their lucky charm during life’s big moments. Experiential advertisement created by Miami Ad School, Germany for Sonnet, within the category: Finance.

A series of cooking lessons for hot food presented in sexy lingerie. Part one is a cucumber salad - with chilly. Eat up before touching the dessert! Model: Karina R. Film advertisement created by Glow, Germany for MB-lingerie, within the category: Fashion.

Digital advertisement created by Grey, Germany for Reporters Without Borders, within the category: Public Interest, NGO.

Planning trips is part of our users routine. In order to optimize their experience, we created BMW Connected Trips. A proactive feature inside the app that helps to organize trips and make up plans according to user patterns. This service will induce to spend more time in the application and become an active part of customers lives. Digital advertisement created by Miami Ad School, Germany for BMW, within the category: Automotive.

Film advertisement created by Leagas Delaney, Germany for Followfish, within the category: Food.

Idea / Challenge: Berlin is the place where history was written – and not just in 1989the people were the driving force behind it. They don't like to be left outside. That's why the new Nokia device was the perfect match: it even got them onto the red carpet of the famous film festival Berlinale. Strategy / Implementation: At Berlin's busiest subway station, using the latest Nokia smartphone,a movie was made within seconds that put everyone who wanted on to the red carpet. Ambient advertisement created by JWT, Germany for Nokia, within the category: Electronics, Technology.

The ‘Make yourself unstoppable’ film was designed to appeal to a new generation of Strellson-wearing men, and released on what would have been the 70th birthday of Queen’s late frontman Freddie Mercury (5 September 2016). Star Music Producer MNEK’s contemporary version of the seminal Queen song ‘Don’t Stop Me Now’ was commissioned specifically for the soundtrack. The film was conceived as a unique way of promoting the Strellson Autumn/ Winter 2016 collection, and perfectly defined a new attitude for the brand that reflected its contemporary image and captured the uniqueness of the Strellson customer. Film advertisement created by Serviceplan, Germany for Strellson, within the category: Fashion.

Meet the brand new TeleGIFs: We made the Telegraph the first newspaper to produce their own brand of GIFs. Reading an article you like? Simply click the share button to turn it into a GIF! This will really make news travel fast. Conversely, if you’re looking for a reference to a piece of news, all you’ll need to do is add a “t” to your GIF search, and you’ll find a wealth of related Telegraph articles at your disposal. Rather clever, isn’t it. Turns out nobody GIFs you the news like the Telegraph. Digital advertisement created by Miami Ad School, Germany for The Telegraph, within the category: Media.