Creative agency HEIMAT and HORNBACH partner with world-class designer and architect SIGURD LARSEN to create something new and rather wonderful: the WERKSTÜCK ‘Lounge Chair’ campaign. Film advertisement created by Heimat, Germany for Hornbach, within the category: Retail Services.

Film advertisement created by Jung von Matt, Germany for Lego, within the category: Gaming.

Direct advertisement created by Ogilvy, Germany for Gesicht Zeigen, within the category: Public Interest, NGO.

Film advertisement created by Aimaq von Lobenstein, Germany for Head, within the category: Recreation, Leisure.

Direct advertisement created by Kolle Rebbe, Germany for Kim Weisswange, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Germany for Vorwerk, within the category: Electronics, Technology.

DUO by AmazonFresh introduces a unique ecommerce experience - especially for foodies - that also showcases the wide range of products available on the platform. Foodies would be able to select whether they would like to shop by recipe or ingredient and the platform would use its smart algorithm to complete the shopping list. Digital advertisement created by Miami Ad School, Germany for Amazon, within the category: Retail Services.

Burger King has had its fair share of hate online. Most of it stems from bad experiences with food. The brand’s recent shift towards authentic food and marketing allows for more open conversations with its customers. To announce its all-real menu, Burger King puts its haters on a pedestal and owns its flaws with a self-diss rap video, composed from real tweets. Further, branded OOH stickers that respond to real tweets meet consumers on the go and incentivise them to try the new menu. Integrated advertisement created by Miami Ad School, Germany for Burger King, within the category: Food.

This funny and memorable movie commercial was created for a well known real estate construction company from Germany. It points out, that it is difficult for many to do their "business" outside their own home. Finally, it works in their own home, because in your own home everything feels better. Film advertisement created by Mattomedia, Germany for Top Bauträger, within the category: Industrial, Agriculture.

The campaign was 100% successful: Jean-Remy liked the trick, invited Andrey for an interview and he got a job at the agency.

Outdoor advertisement created by Kolle Rebbe, Germany for Misereor, within the category: Public Interest, NGO.

Campaign site: http://www.head.com/experiment Currently ranked second worldwide, Novak Djokovic is also considered to be one of the sportís great entertainers. With Novak in mind, Aimaq & Stolle have developed an extraordinary experiment involving racquets and balls ñ one that offers a completely new take on what people are used to seeing when it comes to tennis. Not only does the film bring extra emotion to the HEAD brand and its slogan ìThe Power Of Youî, it also has succeeded in becoming a topic of conversation within an extremely short frame of time, both on video portals such as YouTube and tennis blogs the world overdeoportalen wie YouTube und Tennis Blogs im Worldwide Web. Production Company: Czar.de Digital advertisement created by Aimaq & Stolle, Germany for Head, within the category: Recreation, Leisure.

Film advertisement created by Serviceplan, Germany for Ehinger Kraftrad, within the categories: Alcoholic Drinks, Automotive.

To communicate a drink-driving message to some of the heaviest drinkers on St. Patrick’s Day, we tweaked the karaoke lyrics of famous Irish drinking songs to carry a sobering message. As karaoke always seems like a great idea to people who’ve had a few too many, they unwittingly became the message, singing an SOS to call them a taxi home. Ambient advertisement created by Saatchi & Saatchi, Germany for Your's Irish Bar, within the category: Recreation, Leisure.

Adidas introduces Membrane, the new swimsuit collection that passively collects plastic nano-particles present in the ocean. Digital advertisement created by Miami Ad School, Germany for Adidas, within the category: Fashion.

Film advertisement created by Heimat, Germany for Hornbach, within the category: House, Garden.

Airbnb launched an innovative content-led marketing campaign to mark the 25th anniversary of the fall of the Berlin Wall. The campaign, which will air on US national TV this weekend, leverages Airbnb’s greatest asset - its community - to bring to life its mission of belonging. It will also offer compelling content for any traveller planning to visit Berlin to join in the yearlong celebrations. A specially created microsite, www.belonganywhere.com/berlin, will act as a hub for the content. Film advertisement created by VCCP, Germany for Airbnb, within the category: Transport.

Outdoor advertisement created by Jung von Matt, Germany for OBI, within the category: House, Garden.

Outdoor advertisement created by Tinkerbelle, Germany for German Federal Ministry for the Environment, within the category: Public Interest, NGO.