Serviceplan Health & Life have teamed up with the L V Prasad Eye Institute in India and leading educational toy company Ravensburger to create Fittle, 3D printed Braille puzzles that make education for millions of visually impaired children more accessible and engaging. Direct advertisement created by Serviceplan, Germany for Ravensburger, within the categories: Public Interest, NGO, Toys.

Advertising agency Innocean Berlin, Media.Monks, Massive Music & Hagens PR as well as several global contributors have come together to create “The Bookcase for Tolerance” an educational tool to help combat antisemitism, prejudice, inequality and discrimination. The project contains a docuseries, an app and a website containing personal stories of young people who face intolerance in their daily lives and change the perception towards those who are considered "different". And by doing so, the idea is to create a more tolerant world. A world without discrimination. #donthateeducate Integrated advertisement created by INNOCEAN Worldwide Europe, Germany for ANNE FRANK HOUSE, within the category: Public Interest, NGO.

Christmas SpecSpot for Heineken. Film advertisement created by HFF, Germany for Heineken, within the category: Alcoholic Drinks.

Digital advertisement created by Filmakademie Baden-Württemberg, Germany for Diesel, within the category: Fashion.

Film advertisement created by Serviceplan, Germany for Beck's, within the category: Alcoholic Drinks.

With a new version of a classic Queen song and high-profile Advocates, a Music campaign is Drumming up Support for the European Elections: in Favour of a United Europe and against Nationalism & Marginalisation Integrated advertisement created by Serviceplan, Germany for Alliance4Europe, within the category: Public Interest, NGO.

Experience the interactive film on www.force-for-good.de Digital advertisement created by La Red, Germany for Nummer gegen Kummer, within the category: Public Interest, NGO.

Film advertisement created by Jung von Matt, Germany for Genesis, within the category: Automotive.

Microsoft Surface is the most flexible product. In an animated video series, we let our customers tell how they defy dogmas themselves and create their own rules. Film advertisement created by Miami Ad School, Germany for Microsoft, within the category: Electronics, Technology.

Film advertisement created by McCann, Germany for Sony, within the category: Electronics, Technology.

Humans are increasingly lazy, especially after journeys. BalticMiles wants to motivate its members to overcome one's-weaker-self. BalticMiles developed a service to find the perfect balance between sitting and moving after a long round trip. Burn-the-miles: Rewarding Members for moving. Members have 24hours after landing to burn as many calories as miles flown. Example: Riga-Berlin-Riga are 1,044 miles. Members are challenged to burn 1,044 calories. If members accomplish the challenge, BalticMiles rewards them with extra points. An App, as a service-platform is linked with the Members Account and gathers additional data by syncing with serveral running devices and services such as Nike+ and more. Digital advertisement created by MRM, Germany for BalticMiles, within the category: Transport.

Film advertisement created by Serviceplan, Germany for PETA, within the category: Public Interest, NGO.

Ambient advertisement created by Philipp und Keuntje, Germany for Jagermeister, within the category: Alcoholic Drinks.

Audio advertisement created by Saatchi & Saatchi, Germany for Sony Ericsson, within the category: Electronics, Technology.

Film advertisement created by M&C Saatchi, Germany for Oxfam, within the category: Public Interest, NGO.

Brief: Connectivity is key for car brands. But in people's digital routine, BMW is not yet top of mind. How can we change that? Idea: Simply illustrated ads highlight specific features of BMW Connected. In short online videos, we engage our busy target group while browsing. The seamless transition shows them how smoothly BMW Connected fits in to their digital life. In the same style, print ads transform the message to the offline world. Both channels lead to our website where users learn the features through scroll-through storytelling. Digital advertisement created by Miami Ad School, Germany for BMW, within the category: Automotive.

Jägermeister returns to comedy with this sweet spot via La Red, Berlin. Film advertisement created by La Red, Germany for Jagermeister, within the category: Alcoholic Drinks.

With 'Bayerische Motoren Werke', Serviceplan and BMW create a bold new brand appearance to accompany the model offensive of the automotive manufacturer in the luxury segment. Serviceplan invented a new identity for the luxury segment of BMW. The new appearance will be presented for the first time at the International Motor Show (IAA) in Frankfurt (14 - 24 September 2017). Film advertisement created by Serviceplan, Germany for BMW, within the category: Automotive.

Film advertisement created by Heimat, Germany for Hornbach, within the category: House, Garden.

Jeep is built to escape the concrete jungle. But how can we give urban people a taste of what they can expect outdoors? Easy: We let them taste it. To find out how hungry people really were for adventure, we served something special: Jeep Snacks. Mealworms sweet & sour? Roasted black scorpion? Or a tarantula? These new snacks gave everyone an exotic taste of adventure. We challenged adventurers in shopping malls, railway stations, car parks, outdoor stores and Jeep Showrooms to taste our snacks and win an exclusive Jeep off-road training. Brave gourmets could also order the yummy snacks online. Outdoor advertisement created by Leo Burnett, Germany for Jeep, within the category: Automotive.