Film advertisement created by UltraBold, Germany for Südzucker, within the category: Food.

Adidas introduces Membrane, the new swimsuit collection that passively collects plastic nano-particles present in the ocean. Digital advertisement created by Miami Ad School, Germany for Adidas, within the category: Fashion.

On May 3nd, 2016, World Press Freedom Day, euronews demonstrates how important press freedom is for the world. During a live interview, anchorwoman Lise Pedersen “disappears” from the seemingly safe euronews studio - and all of Europe stares at an empty news desk. During 20 seconds of silence. Live. On Europe-wide television. Film advertisement created by Serviceplan, Germany for Reporters Without Borders, within the category: Public Interest, NGO.

A newspaper made out of 241.095 names of children. Direct advertisement created by Serviceplan, Germany for Innocence In Danger, within the category: Public Interest, NGO.

Film advertisement created by Glow, Germany for Blush, within the category: Fashion.

Film advertisement created by Serviceplan, Germany for Penny, within the category: Retail Services.

Film advertisement created by MAYD, Germany for Paisley, within the category: Fashion.

Digital advertisement created by Ogilvy, Germany for European Antibullying Network, within the category: Public Interest, NGO.

Idea / Challenge: Berlin is the place where history was written – and not just in 1989the people were the driving force behind it. They don't like to be left outside. That's why the new Nokia device was the perfect match: it even got them onto the red carpet of the famous film festival Berlinale. Strategy / Implementation: At Berlin's busiest subway station, using the latest Nokia smartphone,a movie was made within seconds that put everyone who wanted on to the red carpet. Ambient advertisement created by JWT, Germany for Nokia, within the category: Electronics, Technology.

Ambient advertisement created by Preuss und Preuss, Germany for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by Serviceplan, Germany for Rodenstock, within the category: Retail Services.

Digital advertisement created by Jung von Matt, Germany for Stabilo, within the category: Office Equipment.

Microsoft Surface is the most flexible product. In an animated video series, we let our customers tell how they defy dogmas themselves and create their own rules. Film advertisement created by Miami Ad School, Germany for Microsoft, within the category: Electronics, Technology.

Waris Dirie and representatives of six other NGOs presented a new worldwide campaign against FGM in Berlin yesterday.The campaign, which was realised by the agency Heyman Brand de Gelmini from Berlin, provokes with the statement “just cut out her clitoris, and she’d be perfect”. The face of the campaign, German topmodel Manon von Gerkan was also present at the press conference in Berlin.

We created a special TV format with the so-called "Rapid Serial Visual Presentation" that allows you to read texts in an extremely short time. With this technique we illustrated how fast the new Mercedes-AMG GT S accelerates from 0 to 310 km/h in real time. This is achieved by using 4 short spots, the first of which is 3.8 seconds long - exactly as long as the Mercedes-AMG GT S takes to get from 0 to 100 km/h. The three other short-spots in the advertising block - interrupted by external spots, show how the car has achieved the 200 km/h, 300 km/h 310 km/h mark. So everyone can experience from the couch, how fast the new Mercedes-AMG GT S gets up to speed. Film advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.

Experience the interactive film on www.force-for-good.de Digital advertisement created by La Red, Germany for Nummer gegen Kummer, within the category: Public Interest, NGO.

Ambient advertisement created by Jung von Matt, Germany for Deutsches Kinderhilfswerk, within the category: Public Interest, NGO.

Adidas aims to lower the percentage of teenage girls quitting sports by synchronizing their lives with those of professional businesswomen.
Through the Adidas Prospects app, teenage girls are able to search for a sport or profession and select a role model to sync with. Film advertisement created by Miami Ad School, Germany for Adidas, within the category: Sports.

Since the summer, Blick and SonntagsBlick readers have been able to upload their wishes to a dedicated Blick microsite. With a little luck, these wishes will be fulfilled by the Blick Group’s helpful wish team. Almost 30 very different people, all with very different wishes, have already seen their dreams come true. Many of these touching wishes and the unexpected way in which they were fulfilled are entertaining stories that create interesting content for the editorial teams of the Blick titles. This enables not only those who sent in a wish, but also the readers to enjoy the campaign, and allows the Blick titles to demonstrate how close they are to their target group. Digital advertisement created by Jung von Matt, Germany for Blick, within the category: Media.

Film advertisement created by Jung von Matt, Germany for NBC, within the category: Media.