Germany
This funny and memorable movie commercial was created for a well known real estate construction company from Germany. It points out, that it is difficult for many to do their "business" outside their own home. Finally, it works in their own home, because in your own home everything feels better. Film advertisement created by Mattomedia, Germany for Top Bauträger, within the category: Industrial, Agriculture.
Autistic kids fear loud noises, imagine catching diseases in public transport or possibility of being hit by tree thus missing therapy. Google Home’s new call and voice printing feature allows them to get at home therapy from their therapists in complete privacy (activated by only their voice). They can also learn how to build resistance by playing trivia games using the audio and lights control feature of Google home. Film advertisement created by Miami Ad School, Germany for Google, within the category: Electronics, Technology.
PAX it! The most clicked ad space in the world, that actually isn’t one. We simply replaced an online store shopping cart icon with a flexible PAX wardrobe icon that grows automatically while you shop. Digital advertisement created by Grabarz & Partner, Germany for IKEA, within the category: House, Garden.
Digital advertisement created by Jung von Matt, Germany for Laut Gegen Nazis, within the category: Public Interest, NGO.
To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed. Ambient advertisement created by Jung von Matt, Germany for Eichborn, within the category: Professional Services.
We sold our new collection in the first online shop you can pay with likes: The Strellson Like Shop. All you had to do to get an new outfit was: create a personalized post and collect Likes on Facebook. Every customer became a multiplier and each post a free ad for Strellson. Digital advertisement created by Serviceplan, Germany for Strellson, within the category: Fashion.
Film advertisement created by Grabarz & Partner, Germany for Burger King, within the category: Food.
Film advertisement created by Leagas Delaney, Germany for Followfish, within the category: Food.
Film advertisement created by Aimaq von Lobenstein, Germany for Head, within the category: Recreation, Leisure.
Brief: Connectivity is key for car brands. But in people's digital routine, BMW is not yet top of mind. How can we change that? Idea: Simply illustrated ads highlight specific features of BMW Connected. In short online videos, we engage our busy target group while browsing. The seamless transition shows them how smoothly BMW Connected fits in to their digital life. In the same style, print ads transform the message to the offline world. Both channels lead to our website where users learn the features through scroll-through storytelling. Digital advertisement created by Miami Ad School, Germany for BMW, within the category: Automotive.
On New Year’s Eve, millions of people across the continent celebrated the arrival of 2014 with dinners, parties and of course fireworks. In this “Screen Age”, a staggering estimated 1.1 billion photos and videos were shared on social media platforms in the last 24 hours. In the past people used to share texts on special occasions, now they send each other Vines, Instagrams and short videos. To strengthen the Life Is For Sharing positioning, Deutsche Telekom launched the next chapter with a 90’’ film taken from crowd-sourced videos uploaded on Vine & Instagram. Little film snippets show how people across Europe welcomed 2014, and were edited through the night. The result is a feel-good 90 second film sourced from a variety of hashtags, which included #share2014. The soundtrack “Million Dollar Bills” comes courtesy of worldwide music sensation Lorde. Digital advertisement created by DDB, Germany for Deutsche Telekom, within the category: Electronics, Technology.
Dutch music agency Sizzer and German animation studio Sehsucht didn’t give in to the cancellation of Cannes Lions, but interviewed 60 (!) people via Zoom, created an awesome music video and organized the virtual release party Yes We Cannes! last week instead. The theme: that what binds us all, love. ‘It was so great to catch up with everyone!’ Content advertisement created by Sizzer & Sehsucht, Germany for Sizzer & Sehsucht, within the categories: Agency Self-Promo, Music.
Direct advertisement created by BBDO, Germany for Beck's, within the category: Alcoholic Drinks.
Outdoor advertisement created by Kolle Rebbe, Germany for Misereor, within the category: Public Interest, NGO.
Burger King has had its fair share of hate online. Most of it stems from bad experiences with food. The brand’s recent shift towards authentic food and marketing allows for more open conversations with its customers. To announce its all-real menu, Burger King puts its haters on a pedestal and owns its flaws with a self-diss rap video, composed from real tweets. Further, branded OOH stickers that respond to real tweets meet consumers on the go and incentivise them to try the new menu. Integrated advertisement created by Miami Ad School, Germany for Burger King, within the category: Food.
Experiential advertisement created by Miami Ad School, Germany for Dropbox, within the category: Electronics, Technology.
Film advertisement created by Serviceplan, Germany for Santec, within the category: Electronics, Technology.
Film advertisement created by Kempertrautmann, Germany for Beate Uhse, within the category: Media.
Film advertisement created by Serviceplan, Germany for ZDF, within the category: Media.