Digital advertisement created by Archibald / Williams, Australia for News Corp, within the category: Media.

‘Morning Ritual’ tells an everyday story of a young woman getting ready for work at the start of the day. She gets dressed, greets her dog and makes her morning coffee. It’s only when she checks the weather that we realize how Alexa can help with the seemingly simplest of things. It follows on from the successful ‘Sharing is Caring’ and ‘Sisters’ films for Alexa released earlier this year. The spot is airing across the UK, Germany, France, Spain and Italy. Film advertisement created by Joint, United Kingdom for Amazon, within the category: Retail Services.

Film advertisement created by BBDO, Canada for Right To Play, within the category: Public Interest, NGO.

Integrated advertisement created by Acne, Italy for Silversea, within the category: Hospitality, Tourism.

On Tuesday November 20th (United Children's Day) UNICEF The Netherlands launches it's "WE BELIEVE IN ZERO" campaign with an imposing kick off. During a period of 24 hours, 19.000 pairs of children's eyes were shown on the LCD screens that wrap around Amsterdam's landmark the Ziggo Dome. Every 4,5 seconds a child closes its eyes. After 24 hours all children had closed their eyes while meanwhile the counter added up to 19.000. Outdoor advertisement created by Roorda Reclamebureau, Netherlands for Unicef, within the category: Public Interest, NGO.

Pizza and pinneapple don't go together. Animation, fiction and documentary, do. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

Ambient advertisement created by McCann, Peru for Sodimac, within the category: Retail Services.

An integral part of the campaign is a social media microsite, which translates to 16 languages and reaches 70 countries worldwide. Connecting directly to Facebook, friends and family are able to invite one another to take action, be it by scheduling mammograms, sharing healthy lifestyle tips or donating towards The Breast Cancer Research Foundation®. To further the experience, visitors are able to upload photos and share Tweets and Instagrams using the hashtag #BCAstrength. View the microsite here: http://www.bcacampaign.com/StrongerTogether Digital advertisement created by Raison D'Être, United States for Breast Cancer Awareness, within the category: Public Interest, NGO.

Film advertisement created by Publicis, Israel for Nestle, within the category: Food.

Mecal International Short And Animation Film Festival from Barcelona celebrates its 20 anniversary with this campaign that shows how people reacted to the different movies showed over this 20 years of festival. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

Digital advertisement created by FP7, United Arab Emirates for Emirates NBD, within the category: Finance.

Bad office air lowers the ability to think with 10%. To prove this point Swedish air filter company Ultramare wanted to sponsor the office in the biggest need of an extra 10% thinking ability – the White House. The campaign has tried tweeting @realdonaldtrump in different ways. In a letter, in a Youtube preroll, in AdWords, on mobile billboards, on sandwich boards, in an open letter, in a film, on flyers, on Twitter and on the campaign website ultramare.se/badairday Film advertisement created by Milk, Sweden for Ultramare, within the category: Industrial, Agriculture.

Film advertisement created by Giants & Gentlemen, Canada for Days Inn, within the category: Transport.

Digital advertisement created by BBDO, United Kingdom for Whiskas, within the category: House, Garden.

To promote bravery in Germany a smoothie brand created an award for those who dare to be as brave as they are. Balls of steel - an exact copy of their CEO's balls. Direct advertisement created by BBDO, Germany for truefruits, within the category: Non-Alcoholic Drinks.

Film advertisement created by Terri & Sandy, United States for Freshpet, within the category: House, Garden.

Sparkasse is Germany’s oldest bank. To get young people excited about its newest product Kwitt we launched an online campaign with an unusual testimonial: a debt collector. Via Facebook Messenger users could hire him for various missions – from collecting money to inviting friends to a party. Behind the concept was the world’s first chatbot to feature creative storytelling. Digital advertisement created by Jung von Matt, Germany for Sparkasse, within the category: Finance.