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A few days ago, Diesel secretly opened an authentic knock-off store called Deisel on Canal Street, very far from Fifth Avenue or the other fashion landmarks, and right in the heart of New York City’s most famed fake-fashion destination. The unsuspecting shoppers probably did not realize then, but the items they bought at the Deisel store were actually one-of-a kind pieces specially crafted by Diesel design team disguised with fake Deisel branding. Those lucky shoppers took home some rare pieces, very likely to become collector’s items. Operating in the original style of its Canal Street neighbors, the store’s interiors and selling experience played out authentically, and the whole experiment was caught in a video that celebrates those who are brave enough to venture off the beaten path to find their own unique style. Film advertisement created by Publicis, United States for Diesel, within the category: Fashion.
Digital advertisement created by JWT, India for Pepsi, within the category: Non-Alcoholic Drinks.
Film advertisement created by MOFILM, Canada for Chevrolet, within the category: Automotive.
Film advertisement created by Focus Brands, United States for Moe's, within the category: Food.
The Sound Brewery is a conceptual machine for generating music from the ingredients used in the Nastro Azzurro brewing process. Water, Hops, Barley and Corn were manipulated in a unique method to create an audio looping system based on organic input. Water was piped through 8 km of tubing and 1800 custom valves to create a water based touchscreen. The DJ’s finger movement was tracked using Leap Motion, this information was used to control 2 custom designed turntables. The turntables consisted of Interchangeable vinyl-style palettes, these were held in place by neodymium magnets that were attached to custom designed speakers on a rotating mechanism. Audio was generated by interpreting data from a high-spec laser (accurate to 0.001mm) that was used to read the characteristics of the ingredients. The DJ manipulated the sound by: moving and changing the ingredients, changing the rotation speed of the turntables and adjusting the position of the laser arm. The solid ingredients were placed on a specially designed Chladni-style plate that was developed for the machine, namely a circle in favour of the common square design. The corn, hops and barleys contour and arrangement generated the drum track and synth lines as they interacted with the laser and DJ. Water was poured onto flat pressed vinyl palettes, creating a liquid record. Audio frequencies were fed into the rotating liquid records to generate a unique visual and audio effect from the surface of the liquid. A four track EP has been released from Awhyl, the young producers’ crew involved in the project. Ambient advertisement created by Xister, Italy for Nastro Azzurro, within the category: Alcoholic Drinks.
O2, a Slovak TELCO operator gave thousands of people an unique opportunity to delight their close ones in a very personal way. On the O2 website, they could record a short message. The soundwave with their voice was automatically turned into a 3D model directly on the website. And printed out on a 3D printer as a pendant representing the unique voice and message from the sender. To delight, support or maybe just to remind them to give you a call. Ambient advertisement created by Triad, Slovakia for O2, within the category: Electronics, Technology.
New video for Qmusic, a Dutch national radio station, where we found out how long it took before we got help with something small... (1.5 hours) and when someone helped, we surprised the unknowing guy with a big surprise for the small gesture.
Digital advertisement created by Grey, United Kingdom for Scope, within the category: Public Interest, NGO.
NGO Movimento SuperAção was created in 2003 by young people who were concerned with a society that does not fully recognize the civil rights of people with disabilities. By organizing inclusive events, we seek to transform this situation, ensure accessibility and participation to everyone, stand up for human rights and encourage people with disabilities to have leadership roles in the social inclusion process. Experiential advertisement created by Z+, Brazil for Movimento SuperAção, within the category: Public Interest, NGO.
Film advertisement created by BETC, France for Decathlon, within the category: Retail Services.
There is only one like you in the whole world. Your world is shaped by your own decisions. Decisions taken and deferred. What would you do if you were the last person on earth and the obstacles that you built in your mind no longer exist. If you could live the way you want. Would you see the fear in his eyes without being frightened. Would not be silent saying that in fact you think and feel. Would do even if others say that there is no point in this. Would burn for your ideas and dreams, if you're the only soldier in the battle. It all starts with you and your inspiration. To make dreams come true and the whole world yours. Viasat – we believe in inspiration. Film advertisement created by Tribe, Latvia for Viasat, within the category: Media.
Film advertisement created by Lg2, Canada for Krispy Kernels, within the category: Confectionery, Snacks.
Digital advertisement created by BCM, Australia for Bundaberg Brewed Drinks, within the category: Alcoholic Drinks.
Direct advertisement created by Ogilvy, Germany for Regina, within the category: House, Garden.
Ambient advertisement created by Iris, United States for Saks Fifth Avenue, within the category: Retail Services.
The majority of car-owning Americans don't know how to fix a flat and put off buying new tires—and the combination makes for a lot of “oh no!” moments. The newest campaign from Big O Tires takes a humorous look at car repair by turning the big “oh no” moment into a big “oh yes!” The “Big O Yes!” campaign, created by Kansas City-based agency Barkley, portrays the crises that come when you combine a wobbly tire with green jello and white suits or try to take your bald treads up an icy hill near a china shop. Film advertisement created by Barkley, United States for Big O Tires, within the category: Automotive.
As LEGO Christmas Town prepares for the big day, a foot interrupts the celebrations and sees Santa flung far away from home. With miles to cover (although about a meter) and Christmas just around the corner, Santa relies on an unexpected friend and some creativity with LEGO bricks and discarded objects from under the couch, to build a solution that will get him home in time for Christmas. The film is part of a wider APAC and ANZ Christmas campaign that includes TV, Digital, OOH, Social, PR, Print and In-Store POS. Film advertisement created by CHE Proximity, Australia for Lego, within the category: Toys.
Outdoor advertisement created by VIA, United States for Vaseline, within the category: Health.
Film advertisement created by BBH, India for Skoda, within the category: Automotive.