Today, any keen professional with a smart device can't really feel away from work and pressure. Even if he is at a liberating place he might still "not be there". His smartphone helps him stay attached to work or to social networks, constantly receiving emails and notifications. Our conclusion: keen professionals have forgotten the true purpose of free time. Amstel created the first ever wardrobes for mobile phones in different venues. People who leave their phones there, get an Amstel key and a free Amstel beer in order to enjoy their time and conversations undistracted. We remind people that drinking beer should stay pure and undiluted with other activities such as work and social activities such as Facebook, Twitter, Instagram. Ambient advertisement created by NEXT-DC, Bulgaria for Amstel, within the category: Alcoholic Drinks.

What does it take to be a Paralympian? The Tokyo 2020 Paralympic Games begin on the 24th of August 2021, with 537 events from 22 sports to be contested. They are the culmination of five years of blood, sweat and extreme sacrifices made by all the athletes competing.

Digital advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

Film advertisement created by BBDO, Australia for Transport Accident Commission, within the category: Public Interest, NGO.

Film advertisement created by MullenLowe Group, United Kingdom for Subaru, within the category: Automotive.

Experiential advertisement created by Athos, Bolivia for Samsung, within the category: Electronics, Technology.

Film advertisement created by Y&R, United States for Cirque Du Soleil, within the category: Recreation, Leisure.

Senior Integrated Business Affairs Manager: Zoe Grubbe Film advertisement created by BBDO, United States for King's Hawaiian, within the category: Food.

Film advertisement created by McCann, United States for Pandora, within the category: Recreation, Leisure.

Outdoor advertisement created by Brave, United Kingdom for Nouvelle, within the category: House, Garden.

Film advertisement created by lawinenstift, Germany for Möbel Kraft, within the category: House, Garden.

RIMI is one of the biggest supermarket chains in Lithuania. Film advertisement created by McCann, Lithuania for RIMI, within the category: Retail Services.

Aussies who ordered KFC home delivery on Halloween were in for a “spooky surprise” thanks to a KFC activation campaign created by Ogilvy Sydney and brought to life in partnership with Menulog, opr, MediaCom and Geometry. By simply selecting the "Trick or Treat" menu item on their Menulog order, KFC customers received a special Halloween-themed KFC delivery, from delivery drivers dressed as Cursed Colonels, to a KFC three-piece band & popcorn chicken treats. The activation aimed to surprise, thrill and delight unsuspecting customers. Film advertisement created by Ogilvy, Australia for KFC, within the category: Food.

Film advertisement created by Les Argentins, France for Wix, within the category: Professional Services.

Two young people are riding side by side on trendy bikes. The weather is warm and nice. Then, a woman stretches her arms in front of her window, a beautiful sun is shining in the sky. We quickly switch from a happy face to another, young people smiling and enjoying a moment together. A can of soda is opened. In a series of quick sequences, happiness is still shared between young people, with a direction that reminds us of teen-movies and music video. They are drinking sodas in wonderful places, cheering and laughing. But at the very end a voice-over reveals that this is not an advertising for any soda brand. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

Film advertisement created by Y&R, United Kingdom for Warburtons, within the category: Food.

Editor: J.P. Bernardo

Film advertisement created by Ontwice, Spain for Hawkers Co., within the category: Personal Accessories.

Every year, people die because they fall into frozen rivers and lakes – even despite laws and warning signs. Therefore, the Frankfurt Fire Department was launching a campaign that points out this deadly danger. Photos of people frozen in the ice created the impression that they were trapped beneath the surface. An urgent warning to all passers-by in Frankfurt's parks and green spaces: Keep off the ice. Danger! Ambient advertisement created by Leo Burnett, Germany for Frankfurt Fire Department, within the category: Public Interest, NGO.

Digital advertisement created by McCann, Australia for Tigerair, within the category: Transport.