Film advertisement created by Film Academy Baden-Württemberg, Germany for Steinway & Sons, within the categories: Music, Personal Accessories.

International branding and design agency Trollbäck+Company today unveils a collaboration with Decoded Advertising to create a brand film for Penn State University. The short film, currently being used to excite potential Penn State students, which creates pride in those who already attend and also nostalgia in alumni, is made from video content supplied by Decoded and Penn State with editing, animation and typography by Trollbäck+Company. Creating a different kind of film Penn State wanted a visual asset that promoted the campus, facilities and university ethos, which they could proudly use across social media and web, that was compelling enough to play at big events. Elliott Chaffer, Executive Creative Director, Trollbäck+Company, says: “With the content Decoded Advertising and Penn State gave us, we created a visual strategic response that demonstrated the path we wanted to take. We knew it had to be punchy and vibrant. We brought the video to life by carrying out the editing and working on the typography at the same time, layering the text and music in the brand film and ultimately bringing everything together.” The musically driven and percussive brand film features the Penn State chant which plays out at football games – ‘We are Penn State’. The fast-paced film contains many examples of how to animate typography, including repetition of text, as well as words morphing into new words to create an interesting visual hook. Some words move slowly while others shoot across the screen to create impact. Small discovery elements appear throughout the film so that the video can be watched repeatedly, providing the viewer with surprises each time. It’s all in the edit Chaffer adds: “It’s complicated to get the pictures, music and words to work together. It requires the editor and animator to be in the same headspace and to work closely together, which is a process that we love. “It’s all about the rhythm and pace and how many frames there are. We know younger people are used to reading fast moving text online, and that allowed us to increase the speed of the text on screen in places. We’re very flexible about how we work with clients. On this project we were design and production partners which allows us to use our expertise in motion graphics to create a film we were all proud of.” Film advertisement created by Trollbäck, United States for Penn State University, within the category: Education.

Sprint, the only mobile network with truly unlimited data, wanted to launch their new popular EVO, the phone that helps you do what you love without limits on the truly unlimited network. How could we highlight just how much EVO helps you do what you love? New York has a lot of things to love. That’s why we created the Unlimited Love Billboard, a Times Square interactive board that helped people discover more of what they have unlimited love for in NYC. Outdoor advertisement created by Leo Burnett, United States for Sprint, within the category: Electronics, Technology.

The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability. Film advertisement created by Le Bureau, Sweden for The Swedish Public Employment Service, within the category: Public Interest, NGO.

We all need some me-time. And we all deserve to spend that me-time the way we want. Whether that’s reading a book, watching TV, going for a run or playing a mobile game. Fact is, however, when playing a mobile game while grabbing some me-time, people tend to feel a bit guilty. FCB Happiness and Slotomania wanted to counter that feeling by giving a reason to play, any minute of the day. whyitsokaytoplay.com – a real-time video clock that runs perfectly in sync with your local time and shows you a different video for every single minute of the day. Each 60 seconds unveils a unique video, with a script based on surprising data found about that specific moment in the day, turning each minute into a unique insight and an original reason to play. Those 1,440 facts were turned into 1,440 pieces of content – one for each minute of the day. Digital advertisement created by FCB, Belgium for Slotomania, within the category: Gaming.

2019 Clio Juror: Pum Lefebure Integrated advertisement created by Design Army, Hong Kong for Hong Kong Ballet, within the category: Recreation, Leisure.

Digital advertisement created by Publicis, Brazil for Publicis, within the category: Agency Self-Promo.

“Nothing in life falls from the sky,” says Vernesa Smolčić, an astrophysicist well-known outside the circles of Croatian science, and working on yourself always pays off. Vernesa and her vision of life are the theme of Jana water's latest campaign based on the communication platform Deep Above All. Communication platform Deep Above All combines Jana’s top attributes, its purity and quality that come from a 800m deep source, with remarkable individuals in our environment that have also reached the peak in their professional fields, and who found inspiration and motivation deep within themselves. Film advertisement created by Saatchi & Saatchi, Croatia for Jana, within the category: Non-Alcoholic Drinks.

Mecal International Short And Animation Film Festival from Barcelona celebrates its 20 anniversary with this campaign that shows how people reacted to the different movies showed over this 20 years of festival. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

18–29-year-old Ukrainians do not vote. According to the research of the sociological group "Rating", only 36% of the age group took part in the last parliamentary elections in 2014. NGO Global Office together with ANGRY agency decided to call this youth for the snap parliamentary elections on July 21 in their own language. Action: The Ukrainian capital, Kyiv, is famous for its rave culture. The parties that take place here are among the biggest in Europe, such as CXEMA, Strichka, Brave! Factory. So, for this audience, we have created a bold social video in which the young people showed not the way the elders want to see it, but what it really is. We asked a famous Kievan DJ Dmitry Avksentiev to create a track. Results: The video was created specifically for Facebook, the most popular social network In Ukraine, and YouTube. For the first 5 days on Facebook, the video was watched by 500,000 people, on YouTube - more than 260,000 times. With more than 1,000,000 coverage in Ukrainian and Russian media. Film advertisement created by ANGRY, Ukraine for Global Office, within the category: Public Interest, NGO.

Integrated advertisement created by LRXD, United States for Honey Smoked Fish Company, within the category: Food.

Film advertisement created by WCRS, United Kingdom for B&Q, within the category: Retail Services.

To launch a new brand platform for a 120-year old iconic Aussie paint brand – Wattyl – we opened the doors to their ridiculous test lab.

Jeep Renegade appears on a dark plane until the car metamorphoses into a dragon, iconic figure of the plot. In addition to being communicated on TV, the video was also shared on the channel's social networks. Film advertisement created by F.biz, Brazil for Jeep, within the category: Automotive.

Film advertisement created by MullenLowe Group, United Kingdom for Subaru, within the category: Automotive.

Digital advertisement created by NOA, Denmark for Danish Cancer Society, within the category: Health.

Film advertisement created by TBWA, Israel for Huawei, within the category: Electronics, Technology.

Imagine Amadeus Mozart asking you to come up with the most creative way to tell his story to the people. What would you do? We created the world’s first playable and listenable font for Peter Shaffer’s famous play “Amadeus” to the Turkish audience. We put this font at the heart of our communication campaign to introduce Peter Shaffer’s famous play “Amadeus” to the Turkish audience. First, we created staff and put the Amadeus line in the middle of the four lines used as a guide to design the font. Then, we placed letters instead of notes. We designed 14 different numbers and letters of the alphabet that match the notes and octaves on the staff. We created a font family of 574 characters for the alphabet consisting of 32 letters and 9 numbers. Putting the Amadeus font at the center of our campaign, our messages and headlines uniquely merged with Mozart’s music. While people read each word, they were also able to listen to the matched note. Even the lost letters that Amadeus wrote 250 years ago turned into a unique piece with his notes. A pianist played Amadeus’s letters. Integrated advertisement created by Happy People Project, Turkey for Amadeus, within the category: Recreation, Leisure.

Film advertisement created by Little Big Engine, United States for Chirp, within the categories: Health, Personal Accessories.

Direct advertisement created by JWT, Brazil for Ford, within the category: Automotive.