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Film advertisement created by Dentsu, Thailand for Honda, within the category: Automotive.
Film advertisement created by FCB, Mexico for Bissú, within the category: Beauty.
Family is just like Lou Sang, always better together. AirAsia wishes you Gong Xi Fa Cai!
Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.
With May the official month of Mental Health Awareness and much of America re-entering the world following the height of the global pandemic, Mayo Clinic Health System is reaffirming its belief that making health a priority is one of the most important things in life. However, despite health being more top of mind than ever, almost 75%* of Americans (18-49) do not have a primary care physician, nor do they see the benefit in having a trusted healthcare partner. Why? Because when it comes to day to day health concerns — like a questionable mole or a painful knee— many people often let others and responsibilities take precedence. Film advertisement created by TBWA, United States for Mayo Clinic Health System, within the category: Health.
The idea behind the concept was really to play on spontaneity. With a teasing campaign on Facebook and an ePanel installed at the Geneva and Basel train station, easyJet was inviting fans and travel enthusiasts to join a live contest that would take place between 4pm and 5pm at the train station. Participants should come with a friend, their luggage, their passport and the easyJet App on their smartphone ready to take off to a surprise destination in Europe. About 300 people joined each of the 4 events hoping to win one of the 5 free weekends (flight + Hotel) offered by easyJet. Participants could register directly on the ePanel to participate to the prize draw. Every 10 minutes, the winners, the destination and the departure time were displayed on the screen after a countdown full of suspense and enthusiasm. The winners were immediately invited to check-in for their flight before heading to the airport. The first event took place on September 6th at the Geneva train station and was live streamed on Facebook. A small video of the event was then used for PR and for teasing during the next events that took place later in Geneva and Basel. Experiential advertisement created by Creatives, Switzerland for EasyJet, within the category: Transport.
Film advertisement created by RKpeople, Spain for La Quiniela, within the category: Gambling.
Ambient advertisement created by Awesome Pomegranate, Denmark for Auditiva, within the category: Health.
Digital advertisement created by BBDO, Peru for Supermanco, within the category: Media.
Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.
Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.
Digital advertisement created by Grey, Israel for Pelephone, within the category: Electronics, Technology.
Ambient advertisement created by MediaVest, United Arab Emirates for Emirates NBD, within the category: Finance.
Digital advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.
Film advertisement created by Handsome, Romania for Shell, within the category: Industrial, Agriculture.
This season, the brand most known for breaking from convention is launching a campaign to encourage fans to ‘Seize the Season’, taking the reins on these holiday hassles - with the launch of The Glenlivet Holiday Concierge - a premium service dedicated to helping consumers seize the season from begrudging to beguiling kicking off on November 16. Integrated advertisement created by Weber Shandwick, United States for The Glenlivet Single Malt Whiskey, within the category: Alcoholic Drinks.
What’s more memorable: sampling a beer poured by a bartender, beer rep or festival worker, or sampling a beer poured from a video arcade machine after you defeat your pathetic opponent in a game called “The Last Barfighter”? Everything about the Big Boss Brewery Beercade was handcrafted in-house at McKinney — from the classic arcade-inspired frame construction to the typographical styling and illustrations to the video game itself. It takes beer trial from forgettable smell-and-sip to memorable gloat-and-guzzle. Ambient advertisement created by McKinney, United States for Big Boss, within the category: Alcoholic Drinks.
At CarsGuide, our reviews can go on for weeks and weeks. So we get to test cars for whatever life can throw at them. CarsGuide, we go beyond the test drive. Featuring Vitas Varnas as the Car Salesman and Richard Berry as the test driver. Film advertisement created by Pencil & Pixel, Australia for CarsGuide, within the category: Automotive.
Normally the German aid organization Caritas fights for inclusion. This Christmas they make an exception. Digital advertisement created by Glow, Germany for Caritas, within the category: Public Interest, NGO.
Film advertisement created by Ogilvy, India for Pulsar, within the category: Automotive.