Digital advertisement created by Miami Ad School, Spain for Oxfam, within the category: Public Interest, NGO.

Film advertisement created by Red Consultancy, United Kingdom for Benylin, within the category: Pharmaceutical.

Purely iconic is a journey along 20 years in which Serial Cut™’s creative process is deconstructed in a very conceptual fashion. Film advertisement created by Serial Cut, Spain for Serial Cut, within the category: Agency Self-Promo.

For soccer lovers, UFFA is the biggest festival in a year. They eager to feel the atmosphere of the ground and passion. But, there are many limits. How can we enjoy the soccer more exciting and dynamic? Why not sharing memorable moments with my favorite players? Heineken, the greatest support of soccer and the fans, invites you to the new world. Every player on the ground wears a uniform, and we are going to put micro cameras on their chest. On the bottom side of the bottle cap, there is a ‘star code’. With this, you can enter the application. Choose the game you want and click uniform number of your favorite player. And you can participate in the game through the player’s eyes using micro camera. Digital advertisement created by Dankook University, South Korea for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Cossette, Canada for McDonald's, within the category: Food.

Film advertisement created by Duncan/Channon, United States for Kona, within the category: Alcoholic Drinks.

The Staropramen brand has chosen several ambassadors for its new image campaign. People who approach their work and life in the same way as the brewery. Through their statements, they share common values, across different fields. Between the representatives are Jaroslav Silhavy as coach of the National soccer team, Hynek Cermak for his approach on theater stage and Staropramen’s brewmaster Jan Spacek who invented his own beer as one of his experiments. Film advertisement created by Future Bakery, Czechia for Staropramen, within the category: Alcoholic Drinks.

Film advertisement created by Wunderman Thompson, Brazil for Amstel, within the category: Alcoholic Drinks.

Audio advertisement created by Bleublancrouge, Canada for SERIES+, within the category: Media.

Pablo Poncini is the CEO of TBWA Buenos Aires. He's married to Gabriela, and they have two daughters, Renata and Sofia, and a boy, Luca. Luca is 13 years old and he was born with Down syndrome. A well known advertising figure in Argentina, Pablo was asked to work on a campaign about the inclusion of people with disabilities. After trying to write simple ads, he decided to go further and tell a more complete and personal story of his relationship with Luca. The two of them embarked on a road trip, in a classic car, on the road made famous by the Argentinian Mille Miglia car rally. Digital advertisement created by TBWA, Argentina for International Day of Persons with Disabilities, within the category: Public Interest, NGO.

Film advertisement created by Preston Kelly, United States for YMCA, within the category: Recreation, Leisure.

Film advertisement created by Action Global Communication, Moldova for Equality Council, within the category: Public Interest, NGO.

Stimorol gum needed to distribute 40,000 packs of Orange Mint samples in a way that would leverage their brand, give them great exposure and create a memorable stunt. So to hand out the Orange Mint gum, we looked no further than orange-h Digital advertisement created by Ogilvy, South Africa for Stimorol, within the category: Confectionery, Snacks.

Film advertisement created by TRY, Norway for Hafslund, within the category: Public Interest, NGO.

Digital advertisement created by Havas, United States for K-Y Jelly, within the category: Health.

Film advertisement created by Leo Burnett, Switzerland for German Stuttering Association, within the category: Public Interest, NGO.

People in Tinder use stories and imagery in order to stand out. If they find who they want to match with, they have to get him/her to engage in a dialogue aiming for a passionate and fun....intercourse. If you replace "People in Tinder" with "Brands" you get a pretty good idea of what a copywriter has to deal with. And why we are looking for one...in Tinder. Digital advertisement created by Soho Square, Greece for Soho Square, within the category: Agency Self-Promo.

BOS Ice Tea’s latest offering comes in the form of a viral video shot and produced by Tonic Africa, South Africa. The spot features their energy variant BOS Energy – a healthy, lightly sparkled organic Rooibos ice tea, with a natural cranberry flavour that gives you juice – without the nervous edge. The spot follows two energetic youths on their way to play a game of basketball. One of the guys finishes off a BOS Energy drink and casually tosses the can into a nearby bin. An inquisitive bee finds the drink irresistible and disappears into the can for a taste. After a few sips, the bee starts buzzing ferociously until it lifts the can under it’s newly found energy and flies away with it. Film advertisement created by Tonic, South Africa for BOS Ice Tea, within the category: Non-Alcoholic Drinks.

The American Independence Day is a good chance to celebrate technology's ability to create independence for those who normally can’t enjoy it. Autonomous vehicles have many advantages, but maybe the most heartwarming one is this ability to create equality on the road – for those who can’t drive today. We are proud to take part in the exciting field of AI because, Artificial Intelligence needs the most Intelligent Interconnect solutions.

Film advertisement created by M&C Saatchi, United Kingdom for Ballantine's, within the category: Alcoholic Drinks.