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Film advertisement created by Ogilvy, India for West Bengal Tourism, within the category: Hospitality, Tourism.

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To research what women really feel about the celebration we launched a facebook flashmob with a "buketchallenge" hashtag. So, we've decided to give our partners the special wallet with symbolic "rights" — this is what we call a driving. Integrated advertisement created by Adsapience, Ukraine for Adsapience, within the category: Agency Self-Promo.

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Priceline Pharmacy is building on the success of their 100% Woman brand platform with their new ‘Women in Sport’ execution created by Ogilvy Melbourne, which launches during the WBBL and Priceline Pharmacy Kooyong Classic tennis coverage this week. Featuring high profile female athletes from the AFL, Cricket and Netball, the message is clear: women and men’s athletes share the same passion and determination, and the new groundswell of support for women’s sport in Australia will ensure they share equal success Film advertisement created by Ogilvy, Australia for Priceline, within the category: Pharmaceutical.

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Sharing your offline experience directly with your online friends. Renault made it possible. By bringing the world of Facebook into the real world of the AutoRAI 2011. For the Amsterdam Motorshow we've created an innovative and real-time social sharing experience. At the largest automotive event of The Netherlands, 250.000 visitors could like Renault cars through a RFID Facebook card. We placed specially made Facebook pillars in front of the Renault cars. By holding their pass in front of these pillars, a connection was made to their profile and the car was being "shared" on their wall. This way their offline car experience had been shared with their online friends. At the Renault stand, car fans got a free card. With this pass, visitors were able to login to their Facebook profile. Since the pass held a RFID-microchip which stored their username and password, it automatically became their Facebook connect card. Ready to LIKE one of the Renault cars at the AutoRAI. Simple, innovative and fun. Do you LIKE us? We LIKE you! www.facebook.nl/RenaultNederland Ambient advertisement created by Blogmij, Netherlands for Renault, within the category: Automotive.

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Digital advertisement created by Cheel, Netherlands for Dutch Digestive Foundation, within the category: Public Interest, NGO.

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Experiential advertisement created by Agencija 101, Slovenia for Unicef, within the category: Public Interest, NGO.

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Film advertisement created by Philipp und Keuntje, Germany for Audi, within the category: Automotive.

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Every year, the 16 Days Against Violence campaign is held worldwide. We were approached by the Ministry of Internal Affairs of Ukraine with an offer to develop a concept of an online and offline exhibition. Dedicated to these 16 days campaign. The topic of domestic violence is extremely relevant for Ukraine. 150,000 cases of domestic violence are reported to the Ukraine police every year. More cases stay unspoken of. There is too much violence around us. People have learned to ignore it, so we choose not to show violence itself. We needed another perspective. Our main characters we made to be ordinary try well and can be found almost in any home. They are tools of violence. Behind each of them is a real story of abuse from the police protocol. This is how the idea of THE THING IS an exhibition was born. The exhibition THE THING IS was opened in one of the central squares of Kyiv, Ukraine. You could scan a QR code and go to the exhibition website to hear the horrifying stories of violent survivors. The ceremony was attended by the First Lady of Ukraine Olena Zelenskaya and Vice Prime Minister Olha Stefanishyna. Millions of Ukrainians found out about the exhibition from social media or TV news and interned it. The Thing Is posters were sent to all regions of Ukraine. The police put them up in the squares of all major cities. Yes, we all want domestic violence to stop. Results: 10,000 visitors to the exhibition in Kyiv 146,000 visitors to the exhibition website on the first day Mini-expositions were presented in 27 cities More than 70 mentions in national medias Integrated advertisement created by Vintage web production, Ukraine for Ministry of Internal Affairs of Ukraine, within the category: Public Interest, NGO.

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Film advertisement created by FCB, Portugal for Turismo de Portugal, within the category: Transport.

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Film advertisement created by Ogilvy, Belgium for European Parliament, within the category: Public Interest, NGO.

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Integrated advertisement created by IW Alliance, United States for Southern California Edison, within the category: Industrial, Agriculture.

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Film advertisement created by Campbell Ewald, United States for Energy Upgrade California, within the category: Industrial, Agriculture.

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Digital advertisement created by TBWA, United Kingdom for Lidl, within the category: Retail Services.

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Film advertisement created by Innocean, South Korea for Ministry of Environment South Korea, within the category: Public Interest, NGO.

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Film advertisement created by DDB, Singapore for FWD, within the categories: Finance, Health.

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Transhumance is the seasonal movement where shepherds transfer their livestock from the highest mountains to plaines. During their 30 days trip, shepherds walk hundreds of kilometers by foot. It’s an Eastern European tradition that dates back thousands of years, and even though it’s happening less and less all around the world, one Romanian shepherd still makes the journey twice every year. Ghiță, the social shepherd who decided to challenge the world by inviting everyone to join him during the transhumance journey. Digital advertisement created by McCann, Romania for Vodafone, within the category: Electronics, Technology.

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Publicis Groupe has decided to make a donation to Make-A-Wish kids this year. The delivery has been misplaced in Mr Levy's office. Synchronise your smartphone with your desktop to take control of the claw and help him wrap up the presents. Digital advertisement created by Publicis, France for Publicis, within the category: Agency Self-Promo.

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To promote its cold brew coffee, Nescafe launched an interactive game at People’s Square Station, Shanghai. By standing in the interactive area and moving their bodies, passengers could control the coffee bottle on the digital screen to collect the coffee drops and try to fill up the bottle in 30 seconds. After the mission was completed, participants received a QR code with which they could get a free bottle of cold brew coffee from the vending machine nearby. Outdoor advertisement created by JCDecaux, China for Nescafe, within the category: Non-Alcoholic Drinks.

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Film advertisement created by VIA, United States for Arm & Hammer, within the category: House, Garden.

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An aspiring French filmmaker sits down with Hollywood’s top producers of big budget blockbusters to pitch his seemingly eccentric movie ideas. It doesn’t go well. Unbeknownst to them, the scripts he describes have already been created and released to commercial success and critical acclaim, even winning The Palme d'Or, the highest prize awarded at the Cannes Film Festival. Film advertisement created by Ogilvy, Singapore for Alliance Française de Singapour, within the category: Public Interest, NGO.




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