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The ‘Make yourself unstoppable’ film was designed to appeal to a new generation of Strellson-wearing men, and released on what would have been the 70th birthday of Queen’s late frontman Freddie Mercury (5 September 2016). Star Music Producer MNEK’s contemporary version of the seminal Queen song ‘Don’t Stop Me Now’ was commissioned specifically for the soundtrack. The film was conceived as a unique way of promoting the Strellson Autumn/ Winter 2016 collection, and perfectly defined a new attitude for the brand that reflected its contemporary image and captured the uniqueness of the Strellson customer. Film advertisement created by Serviceplan, Germany for Strellson, within the category: Fashion.
Film advertisement created by JWT, India for Lifestyle, within the category: Retail Services.
Film advertisement created by McCann, Mexico for Bimbo Bakeries, within the category: Food.
Audio advertisement created by Leo Burnett, Puerto Rico for McDonald's, within the category: Food.
Production HouseTemple Productions Film advertisement created by TBWA, Canada for TBWA, within the category: Agency Self-Promo.
The Sound Brewery is a conceptual machine for generating music from the ingredients used in the Nastro Azzurro brewing process. Water, Hops, Barley and Corn were manipulated in a unique method to create an audio looping system based on organic input. Water was piped through 8 km of tubing and 1800 custom valves to create a water based touchscreen. The DJ’s finger movement was tracked using Leap Motion, this information was used to control 2 custom designed turntables. The turntables consisted of Interchangeable vinyl-style palettes, these were held in place by neodymium magnets that were attached to custom designed speakers on a rotating mechanism. Audio was generated by interpreting data from a high-spec laser (accurate to 0.001mm) that was used to read the characteristics of the ingredients. The DJ manipulated the sound by: moving and changing the ingredients, changing the rotation speed of the turntables and adjusting the position of the laser arm. The solid ingredients were placed on a specially designed Chladni-style plate that was developed for the machine, namely a circle in favour of the common square design. The corn, hops and barleys contour and arrangement generated the drum track and synth lines as they interacted with the laser and DJ. Water was poured onto flat pressed vinyl palettes, creating a liquid record. Audio frequencies were fed into the rotating liquid records to generate a unique visual and audio effect from the surface of the liquid. A four track EP has been released from Awhyl, the young producers’ crew involved in the project. Ambient advertisement created by Xister, Italy for Nastro Azzurro, within the category: Alcoholic Drinks.
Search Responsibly – a collaboration between Multicultural ad agency ALMA and former neo-Nazi Christian Picciolini – which exposes the pitfalls of hateful internet searches and aims to prevent recruitment to violent extremist groups via paid search.
Film advertisement created by Publicis, Brazil for Honda, within the category: Automotive.
Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.
Film advertisement created by Kairo, Egypt for Shave Code, within the category: Health.
Digital advertisement created by Y&R, Poland for Nokia, within the category: Electronics, Technology.
The past year took a heavy toll on the mental health of athletes everywhere as they experienced competition delays, isolation from family and friends, injuries and career uncertainty. To provide an extra boost to world-class athletes along their journey, Allianz is introducing a new initiative called the Allianz Support Dog Squad. In association with non-profit organizations Love on 4 Paws and Little Angels, Allianz will provide a squad of 50+ trained emotional support dogs to international skateboarders training in Los Angeles as they prepare for their Olympic debut as well as other upcoming international competitions – including Leticia Bufoni (Brazil) and Dashawn Jordan (U.S.). Over the course of multiple sessions and weeks, Leticia, Dashawn and other attending skateboarders will participate in interactive sessions with emotional support dogs that are designed to enhance their mental health by reducing stress and anxiety, easing loneliness and increasing optimism, and elevating their overall self-esteem before they compete. Integrated advertisement created by BBDO, United States for Allianz, within the category: Finance.
This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.
Production Company: LANDIA Film advertisement created by Saatchi & Saatchi, Argentina for Andes Beer, within the category: Automotive.
Film advertisement created by Shackleton, Spain for Carrefour, within the category: Retail Services.
Digital advertisement created by Y&R, Ecuador for Ron San Miguel, within the category: Alcoholic Drinks.