Film advertisement created by Tribal, Singapore for Government of Singapore, within the category: Public Interest, NGO.

Isabel B from Toronto asked "Why does your food look different in the advertising than what is in the store?" Our answer? An exclusive behind-the-scenes tour of a McDonald's Canada photo shoot. Digital advertisement created by DDB, Canada for McDonald's, within the category: Food.

Ambient advertisement created by Heimat, Germany for CNN, within the category: Media.

Kian is a brazillian luthiery, and our work consists in translating the sound and personality of a musician in an instrument. Knowing that each instrument we create is unique, we used the concept “a sound of your own” to create a new project. To promote the art of building musical instruments, we chose the same technique used to make guitars and created our poster. “The Guitar Poster” really plays like a guitar, and was crafted using reforestation wood of the highest quality. Outdoor advertisement created by RC Comunicação, Brazil for Kian Guitars, within the category: Personal Accessories.

Online+Offline viral advertising campaign leaded by a usual raccoon, that raised sales of dishwashing machines in the online store Kaspi.kz up to 41,25%. Integrated advertisement created by Grey, Kazakhstan for Kaspi.kz, within the categories: House, Garden, Retail Services.

As part of Pepsi “Refresh your world” project, we asked 20 young Czech artists to “refresh” the famous “Slavic Epopee” by Alfons Mucha. Artists interpreted the original paintings to reflect different issues facing young people today. Ambient advertisement created by BBDO, Czechia for Pepsi, within the category: Non-Alcoholic Drinks.

Digital advertisement created by MullenLowe Group, El Salvador for El Faro, within the category: Public Interest, NGO.

Ambient advertisement created by Mark+, Brazil for Biscoitos Zezé, within the category: Confectionery, Snacks.

Content advertisement created by Geelmuyden Kiese, Norway for The Norwegian Labour Inspection Authority, within the category: Public Interest, NGO.

MUSIC MASSIVEMUSIC Film advertisement created by Wieden + Kennedy, Netherlands for EA Games, within the category: Gaming.

We are all able to be the superhero, saving our love one from a scary godzilla, when we dare to imagine and create the story.

The South African interpretation of Toyota’s global campaign to mark its support for the Olympics and Paralympics taking place in Tokyo in 2020 is a celebration of the indomitable human spirit. Film advertisement created by FCB, South Africa for Toyota, within the category: Automotive.

Cars can get fixed and bones can heal, but the emotional impact that accompanies drinking and driving incidents never goes away. It’s an aftertaste that will linger on your conscience for the rest of your life. Don’t drink and drive. It’s not worth it. Drink responsibly. #avoidtheaftertaste Film advertisement created by TBWA, South Africa for Tops at Spar, within the category: Alcoholic Drinks.

See men in power offered to undergo gynecological exams in an interactive film experience by artist and filmmaker Anna Odell. But to see this, you have to get up into the chair yourself. Welcome to The Gynecological Cinema Chair at Göteborg Film Festival, https://goteborgfilmfestival.se/the-gynecological-cinema-chair/ Film advertisement created by Stendahls, Sweden for Göteborg Film Festival, within the category: Recreation, Leisure.

In Switzerland, reconciling work and family life is a huge challenge. The numbers speak for themselves: more than 50,000 Swiss mothers would like to return to work. However, companies make it difficult for them to re-enter the labour market: conditions are difficult, there are few opportunities with real responsibility, and the prospects for the future are often lacking. In this way, a lot of professional potential is lost, along with a great deal of money. This situation is estimated to cost the Swiss economy more than 5.5 billion francs. Employers need to take a different approach. As a state-owned company, SBB recognises its opportunity to position itself as a modern and innovative enterprise. In addition to introducing family-friendly working conditions, SBB is launching the “Back to Business” programme – a set of initiatives designed to empower Swiss mothers to return to work. In an appeal to the internal workforce conducted on a large scale, children of SBB employees were invited to a painting workshop (at the Aargauer Kunsthaus) that would allow them to paint portraits of their mums and dads at work under artistic guidance. Combined with an appropriate headline, the portrait series is used in an online and offline campaign that is rolled out on a broad basis. Integrated advertisement created by Farner Consulting AG, Switzerland for Swiss Federal Railways, within the category: Transport.

Digital advertisement created by Grey, Peru for Action Earth Global, within the category: Public Interest, NGO.

Film advertisement created by MullenLowe Group, Australia for Budget Direct, within the category: Finance.

Joma is turning 50 and in order to celebrate, they're relaunching the original 367 design from the 80s. The 367 is one of Joma’s most iconic designs from the 1980s. 35 years later, they’ve decided to create the same trainers that were seen for the first time at the Footwear Fair of Berlin in 1981. In order to introduce the “new” 367, the brand has come up with a very 80s-esque campaign. Everything is from that decade, from the printing to the photography, down to the creative advertising professionals involved. The process was captured in a ten-minute documentary titled “The Story of an Ad”. The premiere of this documentary and the official presentation of this model in Spain took place on 29 October in a place that hasn’t closed its doors since that time and that still preserves all of its essence from that era, La Vía Láctea: the iconic nightclub from the “Movida Madrileña” (Madrid Scene). It hasn’t been easy, but Joma has managed it: they’ve made an ad as 80s as the 367. And there is nothing that sums up this campaign better than the print work itself: “We’ve worked hard to change as little as possible”. Integrated advertisement created by Agudos y Crónicos, Spain for Joma, within the categories: Fashion, Sports.

Digital advertisement created by Be Lucky, Taiwan for Asus, within the category: Electronics, Technology.