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Louder.me is a service for searching and publishing high-quality indie music, which was designed for a demanding listener. The uniqueness of the service is the opportunity for modern non-profit musicians to stand out in the flow of commercial music without financial production. This is underground content for modern people.
Google Data Studio helps marketers create rich, interactive data reports by pulling from live data sources. So reports that would typically take days to create can now be designed and published in a fraction of the time. To promote Data Studio for a YouTube audience, we created a TrueView ad that finds humour in the everyday by showing what's possible when you have too much time on your hands. Digital advertisement created by Across the Pond, United Kingdom for Google, within the category: Electronics, Technology.
Ambient advertisement created by Salles Chemistri, Brazil for Discovery Channel, within the category: Media.
Film advertisement created by Plataforma, Uruguay for Dr Selby, within the category: Beauty.
We wanted Budweiser to be the first alcohol brand to take action in getting people to actually drink responsibly. Digital advertisement created by The Creative Circus, United States for Budweiser, within the category: Alcoholic Drinks.
The 'Game On' campaign was a prelude to the start of the football season.
Ambient advertisement created by Ogilvy, Germany for Powerade, within the category: Non-Alcoholic Drinks.
KLM teamed up with fellow Dutch brand Heineken in search of bold adventurers from across the world. In bars around the globe, people ordering a Heineken were asked if they would like an “Orange Experience” to go with it. For those brave enough to find out more, the people had to be willing to complete several challenges to see if they were worthy of the invitation, such as singing ‘Oranje Boven’, a Dutch folk song in a packed bar. Those adventurous enough to complete the challenges were rewarded by immediately being flown out to Amsterdam with a friend to join in the epic King’s Day celebrations.
Film advertisement created by Acne, Sweden for Telenor, within the category: Electronics, Technology.
Managing Partner / Director of Client Services: Brian Dunbar Film advertisement created by David&Goliath, United States for The California Lottery, within the category: Gaming.
AHLEM was launched in 2014 by Parisian-born, Los Angeles-based designer Ahlem Manai-Platt, and its product line includes nine handmade eyewear frames in chic shapes all rendered in Italian Mazzucchelli acetate. Reminiscent of a French New Wave film and set in a quintessentially LA location, the film brings together the brand’s Parisian roots and West Coast influences. The story is a classic cat and mouse chase between a man and a woman. This time, though, the familiar game of love plays out through the lens of AHLEM. Looking to bring narrative and cinematic storytelling to the brand’s marketing, the inspiration for the film came from its location – a stunning hillside house designed by architect Michael Sant.
Planet Fitness is calling "bullfit" on myths that exercise performance is motivated by competitive classes, intimidating workout environments, and fitness shaming with new research and a new Stop the Bullfit campaign. The fitness chain published The Bullfit Report, which uncovers Americans' true feelings and misperceptions about health and wellness. One such finding in the report states that making fitness a "competition" isn't a win and that head-to-head challenges are demotivating to the majority (55 percent) of Americans who don't currently belong to a gym. In fact, 68 percent find leaderboards specifically demotivating. Film advertisement created by Barkley, United States for Planet Fitness, within the categories: Professional Services, Recreation, Leisure.
Dog Voyage - How to make Norwegians to spend their vacation in their own country? Digital advertisement created by Westerdals School of Communication, Norway for Visit Norway, within the category: Transport.
For the second annual Seawheeze half marathon, Thinkingbox collaborated with Visa, Lululemon and M Marketing to create a large-scale video wall to display personal motivational mantras created by participants of the race. Ambient advertisement created by M Marketing, Canada for Visa, within the category: Finance.
Class Act is a new short-form series sponsored by the California Lottery to showcase inspiring teachers making an impact on their students, schools, and communities at large. Class Act will have four videos rolling out through October and November, each featuring a different California teacher who is bringing innovation and enthusiasm to areas such as special education, math, writing, and physical education. Developed and produced in-house at SoulPancake.
URL: https://thecallthatcomesafter.com The project is called "The Call That Comes After" and what's interesting about it is how technology is used to bring the targeted teen into the narrative of the campaign - they receive personalized text message from their parent at a crucial point in watching a customized video. It targets teens on the device they use most - their phones. The goal of the campaign is to start a conversation between the teen and their parent about the dangers of high driving. Studies show that driving high nearly doubles the risk of an accident, but a recent study commissioned by Drug Free Kids Canada found that nearly one third (32%) of teens feel driving high is not as risky as drunk driving, while one in four high school seniors say they have ridden in a car with a high driver. Although more parents are speaking more frequently to their kids about drugs, Drug Free Kids Canada’s research showed that over 40% of parents say their conversation lasted only a few minutes or less which seems to indicate a reluctance to engage in a meaningful conversation. The tool that is being offered with the “CallThatComesAfter” provides an easy opportunity for parents to get a message across and open the dialogue all this with a few clicks. Experiential advertisement created by FCB, Canada for Drug Free Kids Canada, within the category: Public Interest, NGO.
Ambient advertisement created by Leo Burnett, Israel for Access Israel, within the category: Public Interest, NGO.
Stimorol gum needed to distribute 40,000 packs of Orange Mint samples in a way that would leverage their brand, give them great exposure and create a memorable stunt. So to hand out the Orange Mint gum, we looked no further than orange-h Digital advertisement created by Ogilvy, South Africa for Stimorol, within the category: Confectionery, Snacks.
Digital advertisement created by BBDO, United States for Lowe's, within the category: House, Garden.