EA Games will add female players to FIFA’s career mode, and make it impossible for UEFA’s board members to ignore young girls’ football dreams. Digital advertisement created by Berghs School Of Communication, Sweden for Electronic Arts, within the category: Gaming.

Film advertisement created by SEK, Finland for Juhla Mokka, within the category: Non-Alcoholic Drinks.

The Sydney Opera House attracts 8.2 million visitors each year - yet despite its popularity, recent market research revealed that three in four Sydneysiders haven’t seen a show in the last year. There is a need to challenge misconceptions that the Opera House was only for classical arts, and to increase understanding and awareness to millennials about the diverse and inspiring experiences on offer. After a competitive pitch late last year, The Works and sister specialist messaging agency On Message, were tasked with getting the word out, and in such a saturated event market they needed to make a real splash. The solution was to bring in the big guns - Seal. Nope, not that guy. The lovable Opera House seal, who has swapped his days sunning himself on the northern steps of the Opera House to become the first ever voice of the performing arts centre’s new chatbot. Digital advertisement created by The Works, Australia for Sydney Opera House, within the category: Recreation, Leisure.

Equinor, a Norwegian company has plans to drill for oil in the Great Australian Bight by October 2019. The chance of an oil spill is extremely high. The disaster would affect the whole coast from South Australia to New South Wales, taking decades to recover. We created a bottle collection preserving the last oil-free ocean water from South Australia, Victoria and Tasmania. If drilling proceeds, these water samples may be the only proof of our Great Australian Bight’s rare and complex ecosystem. We aim to secure a Unesco World Heritage listing before drilling commences in October 2019. The Great Australian Bight is eligible to become part of the list: (vii) for containing superlative natural phenomena or areas of exceptional natural beauty and aesthetic importance; (UNESCO World Heritage List Criteria) Our next step is to contact the state government about preparing a Commonwealth proposal for the World Heritage list. Project website: https://thelastdropsproject.com/ Film advertisement created by Meeelting, Australia for The Last Drops Project, within the category: Public Interest, NGO.

There are over 70,000 Alzheimer’s Disease patients in Puerto Rico. With the help of renowned local artists and Glidden Ultra Extremely Durable Paint, we transformed the memories they would never want to forget into works of art. The artists painted them inside their homes to help these patients hold on to their memories longer. To help support more patients the murals were reproduced and sold on our website www.recuerdosqueduran.com to get funds for De Frente Al Alzheimer Association. Film advertisement created by McCann, Puerto Rico for Glidden, within the category: House, Garden.

Film advertisement created by McCann, United States for Verizon, within the category: Public Interest, NGO.

Film advertisement created by Atomic, United Kingdom for Virgin, within the category: Hospitality, Tourism.

To celebrate the release of their new high top,
 Apex, Tobias Henreich tackled the Gotthard Pass in Switzerland in a Porsche GT2 RS. Film advertisement created by The Birdhouse Studio, United Kingdom for Piloti, within the category: Fashion.

Ambi Pur, in collaboration with CJ Worx, released a new online film, “THE INNOCENT” under the campaign, “Stink Don’t Drive” talking about stinks that Thai drivers tend not to notice in their car. This is because when they are in their car for a long period of time, they eventually become familiar with smelly car. As a result, their sense of smell is unable to detect any hidden stinks in their car. Ambi Pur and CJ Worx, thus, utilize this insight to remind every Thai drivers of “Stink Don’t Drive” through the online film, THE INNOCENT. The story revolves around an innocent man who has no clue what he has committed. In the end, the film will reveal the answer and in the process, reminding Thai drivers of the stinky car smells that they could be so familiar with. Content advertisement created by CJ WORX, Thailand for Ambi Pur, within the category: House, Garden.

Film advertisement created by Innocean, Germany for Hyundai, within the category: Automotive.

Dog Voyage - How to make Norwegians to spend their vacation in their own country? Digital advertisement created by Westerdals School of Communication, Norway for Visit Norway, within the category: Transport.

Audio advertisement created by Bleublancrouge, Canada for SERIES+, within the category: Media.

Film advertisement created by Third Row, United States for Iams, within the category: Pets.

Film advertisement created by Ogilvy, Ireland for ISPCC, within the category: Public Interest, NGO.

Film advertisement created by la comunidad, United States for Modelo Especial, within the category: Alcoholic Drinks.

Digital advertisement created by BBH, India for CRY, within the category: Public Interest, NGO.

Stanfield's is raising awareness and money for below-the-waist cancer research with their latest experiential event: #StreakWeek. They’ve brought back testicular cancer survivor, Mark McIntyre, and for an entire week, Mark is going streaking in public all across the country in his Stanfield’s underwear, and he’s asking Canadians to join him. Digital advertisement created by John St, Canada for Stanfield's, within the category: Fashion.

Digital advertisement created by Archibald / Williams, Australia for News Corp, within the category: Media.

Film advertisement created by MVNP, United States for First Insurance Company of Hawaii, within the category: Finance.