Audio advertisement created by TBWA, Brazil for Radio Transamerica, within the category: Media.

Digital advertisement created by DDB, Belgium for B Classic, within the category: Recreation, Leisure.

You can't beat real, can you? Real photos, real face time and definitely real food. That's why Kettle Chips only use 100% real food ingredients in their crisps. Really. Film advertisement created by Joint, United Kingdom for Kettle, within the category: Food.

Film advertisement created by Hitparade, Germany for PlayStation, within the category: Gaming.

With the launch of its first women’s collection in April 2018 fashion brand PAISLEY is entering a new era. But it also wants to start a new era for women on a much bigger scale. The unadjusted Gender Pay Gap in Germany is 21%* (Federal Office Of Statistics, 2017). To change that, german creative hotshot MAYD, PAISLEYs Lead-Agency, started the next big campaign: FEM Currency. FEM is a new currency for women only, which is worth 21% more than any given currency. That means women who pay with FEM get 21% more. To start, Fem is available at the Paisley store where you can exchange your euros for FEM. Like any currency, FEM has its own notes. They are specially designed with several security features to avoid misuse. Each FEM note highlights a historic female figure like Marie Curie, Ada Lovelace, Amelia Earhart, Jane Austin, Rosa Luxemburg and Florence Nightingale, all who helped shape our society and pave the way for all women today. PAISLEY’S mission is to get as many partners on board to keep this project going until the gender pay gap is no longer a topic that needs addressing. And the interest is already overwhelming with the first stores already requesting to join the initiative. Direct advertisement created by MAYD, Germany for Fem Currency, within the category: Public Interest, NGO.

Whosyabuddah: From physical love to daily digital karma! Last friday on Buddha’s birthday we have launched Whosyabuddha. He drops hip hop flavored wisdom for those who give him physical love. If you rub his belly with a NFC-chip (RFID) he will send you some digital daily karma through Twitter to kickstart your day. To enter our headquarters in Utrecht (the Netherlands) we use an NFC-chip. That gave us the idea to give our collegeas something extra with their daily check-in. A small act of kindness besides a nice cup of coffee, that charges their karma before they start their workday. When you rub Whosyabuddha's belly with the NFC-chip, a public transport card or a mobile phone, an Arduino unit will read the chip. After this Whosyabuddha will search for the perfect wisdom in the holy database. Through text to speech hip hop flavored wisdom will be spoken by Whosyabuddha. Simultaneously, a tweet will be sent via the Twitter API to the person in question. From thuglife to huglife! Give it a try and pay us a visit or send a tweet to @whosyabuddha. Smacking daily karma in ya face! Digital advertisement created by Rhinofly, Netherlands for Rhinofly, within the category: Agency Self-Promo.

Digital advertisement created by McCann, Israel for Shorashim, within the category: Public Interest, NGO.

Draftfcb Cape Town has created a sophisticated new television commercial for Richelieu that – packed with beautiful scenery, glamorous people and fast cars – is a flawless portrayal of the luxurious Richelieu Life. Film advertisement created by FCB, South Africa for Richelieu, within the category: Alcoholic Drinks.

In the midst of the pandemic, femicides and domestic violence cases reached alarming numbers. The Puerto Rico Section of Amnesty International (AIPR), a worldwide movement of people fighting against human rights abuses, decided to put the distressing data in front of the people to compel action. The result was The Bloody Data, a shocking campaign highlighting the statistical data on women who have bled from femicides in Puerto Rico during 2020. The campaign launched on November 25, International Day for the Elimination of Violence against Women. The twist? Menstrual blood remains a taboo in Puerto Rico and is considered by many to be repulsive. Still the bloodshed of women due to violence doesn’t generate such disgust. Amnesty presents de data using menstrual pads, cup and tampons, challenging viewers to rethink their bias and direct outrage to the only blood that should be disgusting: the blood spilled by gender violence. The campaign lived in print, outdoor, social media and www.thebloodydata.com, a website were ultimately you could sign a petition calling for an official stance from Puerto Rico’s government against gender violence. The petition gathered hundreds of signatures and attracted support in more than 25 countries around the world and grabbed the attention of newspapers and online media. Two months after its launch, Governor Pedro Pierluisi declared a State of Emergency for Gender Violence in Puerto Rico. The executive order prioritizes gender issues in all government agencies, calling for the implementation of comprehensive sexual education with gender perspective, a deep change in the police and judicial system to serve victims with dignity and allocates money from the national budget to address gender violence. Integrated advertisement created by Arteaga & Arteaga, Puerto Rico for Amnesty International, within the category: Public Interest, NGO.

Example videos: http://www.youtube.com/watch?v=GvQY6LDPeik http://www.youtube.com/watch?v=bSiaVge50bI http://www.youtube.com/watch?v=I1Cr46c10Qs Digital advertisement created by DDB, Hungary for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by Havas, Belgium for The Reading Foundation, within the category: Public Interest, NGO.

Film advertisement created by Amazon, United States for Bear Naked Granola, within the category: Food.

Much heavier traffic during holidays, lack of air traffic controllers, overcrowded airports... It is during this period that aircraft delays accumulate the most at airports. Based on this truth, CANAL+ Switzerland and its Havas Village Geneva agency have decided to take action by offering the "Retard Gagnant" activation, which transforms travellers' waiting time into a pure moment of entertainment. Digital advertisement created by Havas, Switzerland for Canal+, within the categories: Media, Recreation, Leisure.

The Swedish Patent and Registrations Office wanted us to help decrease the use of illegal streaming sites by changing people’s mindset about them. Tough one, as we all love streaming films and series. Some of us love it even more when it’s free of charge. But what we probably didn’t know is that loads of these streaming sites are run by networks of organized crime. So by enjoying ‘2 ½ Men’ for free, you indirectly support the dodgy weapons and drugs biz. Not cool. Film advertisement created by Ehrenstråhle, Sweden for PRV, within the category: Professional Services.

FSPM is creating these autonomous devices so people don't risk their lives fighting a fire. Experiential advertisement created by Figallo, Mexico for FSPM, within the category: Public Interest, NGO.

Ambient advertisement created by Miami Ad School, Brazil for Livraria Cultura, within the category: Recreation, Leisure.

Digital advertisement created by Ogilvy, United Arab Emirates for Coca-Cola, within the category: Non-Alcoholic Drinks.