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Film advertisement created by Make it Simple, Finland for Salvation Army, within the category: Public Interest, NGO.
Showing the two sides of healthcare in one shot In order to promote the new 'Hybrid Healthcare Services' by Meuhedet, BBR Saatchi & Saatchi & director Shushu E. Spanier created a crafty ad With a two-sided set and two-sided wardrobe, in order to show The two ways that consumers can enjoy healthcare services- By going to the clinic or simply chat with the doctor on a video chat. Film advertisement created by Saatchi & Saatchi, Israel for Meuhedet Healthcare Services, within the category: Health.
Digital advertisement created by Longplay, Brazil for Hot Park Water park, within the category: Recreation, Leisure.
Film advertisement created by Emakina, Belgium for European Commission , within the category: Education.
Film advertisement created by Mindshare, India for Apollo Tyres, within the category: Automotive.
Film advertisement created by Kemper Kommunikation, Germany for Porsche, within the category: Automotive.
Music: Composer etc: Kahra Scott James Film advertisement created by Ogilvy, China for Thiên Long, within the category: Office Equipment.
Communication Application Interface Design: Yangkeun Kim Direct advertisement created by Cheil, South Korea for Emart, within the category: Retail Services.
Film advertisement created by Heimat, Germany for Loctite, within the category: House, Garden.
See the work at http://www.soundsfromtorture.com In a call for help for the cause “Stop Torture”, Amnesty International Portugal built a musical instrument from several instruments used in torture methods. The goal is to help the victims of torture and abuse to be heard, amplifying these sounds so everyone would listen. At soundsfromtorture.com, it’s possible to test the instrument and sign the petition. Studio: Todos.pt Digital advertisement created by Leo Burnett, Portugal for Amnesty International, within the category: Public Interest, NGO.
Film advertisement created by Amp, United Kingdom for Hertz, within the category: Automotive.
PROBLEM: Immunization lays the foundation of good health for every child. But many children do not get all the vaccines because their parents fail to understand the importance of full vaccination. This creates a gap in the child’s immune system and makes the immunization pointless. IDEA: Give a toy to children, and it will bring a smile to their face. Give them half of it, and they’ll pester their parents to get the other half. We leveraged this insight and gave half a toy as an invite to immunization awareness camps for children. Thus unconsciously, these kids stood up for their own health and pushed their parents to do their job well. IMPLEMENTATION: These toys came with a special locking system that could be joined to become complete. And so the half toy received served as a symbol of incomplete immunization, while the other half became an incentive to come to the awareness camp. We used multiple toys made of wood, and supported this activity with on-ground activations like street plays, audio miking, posters and leaflets. And, in a way, made children the guardians of their own health. The activity happened in 10 states across India : UP, Jharkhand, Rajasthan, MP, Chhattisgarh, Gujarat, Orissa, WB, Assam, Bihar. RESULTS: A 65% increase in recall of the message. 69.58% Improvement in recall of Routine Immunization schedule. 63.5% Increase in willingness to continue the immunization cycle despite many hindrances. 30.57% Increase in awareness of RI session. Direct advertisement created by JWT, India for Unicef, within the category: Public Interest, NGO.
Created in partnership with Cossette, the campaign concept stemmed from a recurring metaphor often shared by patient families: receiving a diagnosis can often feel like a dark cloud is descending on your whole world, but, as seen in the spot, the SickKids community (i.e. hospital staff, researchers, patients, and donors) is the brilliant and hopeful ray of light that beats it back. Most importantly, the ‘Be a Light’ campaign calls on everyone to become a source of light to build a brighter future by helping to build the new hospital that SickKids needs by becoming a monthly donor. Film advertisement created by Cossette, Canada for SickKids Foundation, within the category: Public Interest, NGO.
Supermarkets are the #1 place to be exposed to VOVID-19: its workers were testing positive for coronavirus at a rate of 20% - well above the 1.3% detected in the community at the time. Mastercard used transaction data to protect both employees and customers. At the beginning of lockdown, we launched www.kiedydosklepu.pl – a digital tool providing information about instore traffic. Next, we partnered with Carrefour and used the tool within the Waze navigation app. When you searched WAZE for any supermarket, we guided you to the emptiest Carrefour in your neighborhood. We also created promos you could only access when the store was empty. Integrated advertisement created by McCann, Poland for MasterCard, within the category: Finance.
Film advertisement created by Kommunikationsbureauet København, Denmark for Doctors Without Borders, within the category: Public Interest, NGO.
Film advertisement created by Serviceplan, United Arab Emirates for Dubai Internet City, within the category: Industrial, Agriculture.
Film advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.
An inspiring journey from being a pavement dweller to a proud independent parent Mrs. Shanthi, now a contract worker for Indian Railways, shares her inspiring story of transformation- a journey towards earning her identity in the society. She is an epitome of resilience and hard work. Film advertisement created by Picture Machine, India for Equitas Small Finance Bank, within the category: Finance.
Launched in five languages globally, the Word Debt platform is linked to Facebook and Twitter and notifies users how many words from their social media posts are of Greek origin. The platform provides users with the original Greek word and gives them the option to donate 0.10€ per word to “The Smile of the Child”, the largest Greek Non-Governmental Organization committed to improving the welfare of children who are, according to Costas Yannopoulos, President of the BoD of “The Smile of the Child”, “the most innocent and vulnerable victims of the economic and migration crises in the country." Digital advertisement created by Geometry Global, Russia for The Smile of the Child, within the category: Public Interest, NGO.
A woman is assaulted every two minutes in Brazil, according to the Fórum Brasileiro de Segurança Pública (Brazilian Public Safety Forum), or FBSP. To stimulate the movement to Combat Violence Against Women, the Fala Mulher Association and a RedeTV! joined forces on an audacious project: every 2 minutes, to interrupt broadcast transmission with the image of a woman being assaulted. More than just a campaign, “2breakthesilence” is a visceral portrait of this reality, personifying the coldness of these alarming statistics and incentivizing reports of the assaults via the “Lei Maria da Penha” (Federal Law for the Prevention of Domestic and Family Violence Against Women). Film advertisement created by WE, Brazil for Rede TV!, within the categories: Media, Public Interest, NGO.