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Autism is more than what meets the eye. This short film illustrates what's possibly happening underneath. Film advertisement created by Miami Ad School, Germany for National Autistic Society, within the category: Public Interest, NGO.
By the age of 30, the average woman is charged an extra $40,000 because of the Pink Tax, which is the extra amount of money women are charged for everyday products and services. It's real and it's everywhere....and to take action, European Wax Center (EWC) is launching the next phase of its Clio award-winning #AxThePinkTax campaign to raise awareness about this gender price discrimination. Year two of this 360 campaign takes the brand's efforts one step further and encourages women everywhere to take active steps to claim their worth. From driving awareness to providing women with the information and tools they need to take action, European Wax Center is igniting a movement that is making the Pink Tax impossible to miss. Inclusive of social and digital content, OOH, live events, an influencer program, an in-center take over across 700+ locations, and a new dedicated website -- complete with a birthday calculator so that women everywhere can see how much the Pink Tax has cost them to date -- among other components, the campaign unapologetically calls out the absurdity of The Pink Tax and debunks anyone doubting the real-ness of this issue by showing gendered price discrepancies that follow women their entire lives, “from cradle to cane.” Integrated advertisement created by Laundry Service, United States for European Wax Center, within the category: Beauty.
Twentieth Century Fox’s (FOX) much anticipated, action-thriller, “Alien: Covenant,” hitting theaters May 19th, marks visionary director Ridley Scott’s return to the universe he created. Continuing to enthrall fans, FOX has tapped Advanced Micro Devices (AMD) to be the official CPU/GPU partner for “Alien: Covenant” and today will release its branded short, “Meet Walter” that stars Michael Fassbender as his character Walter. As the centerpiece of the #MeetWalter campaign, this short introduces Walter, the latest synthetic android with intelligence powered by AMD (NASDAQ: AMD), RyzenTM and RadeonTM processors, and manufactured by the film’s fictional corporation Weyland-Yutani. The short, conceived by Ridley Scott and 3AM, produced by RSA Films with technology partner AMD and directed by Luke Scott, showcases Walter as the world’s most advanced synthetic companion, created to serve and designed to help achieve a better human experience with intelligence. As part of the campaign, a limited-edition poster debuts online and at SXSW, plus a Twitter activation allows users to tweet #MeetWalter to receive a personalized video autoreply from Walter.
True stories may seem fake. Fake stories may seem true. This is the message from Boatos.org, a brazilian fact-checking website that identifies and debunks hoaxes and fake news since 2013. To raise awareness on the subject, agency Filadelfia and production company Março created this branded-content animated video, telling the unbelieavable true story that Tsutomu Yamaguchi lived during World War II. Film advertisement created by Filadelfia, Brazil for Boatos.org, within the category: Media.
As we grow older, let us never grow apart. This Chinese New Year, we’re celebrating Grandma's amusing ways to connect with her tech-savvy grandchildren!
Direct advertisement created by Serviceplan, Germany for Soelden, within the category: Transport.
Audio advertisement created by The Brainstorm Group, Canada for Gardein, within the category: Food.
Digital advertisement created by McCann, Costa Rica for Gollo, within the category: Retail Services.
Infrastructure for progress, water management that ensures access to water resources and renewable energy that reduce CO2 emissions. At ACCIONA, we believe that there is a different way of doing business. Continue the conversation with #InvestinthePlanet More information: http://acciona.sa/HXGA30jPDvd Film advertisement created by McCann, Spain for Acciona, within the category: Industrial, Agriculture.
Film advertisement created by BBDO, United Kingdom for TENA, within the category: Health.
Experiential advertisement created by Geometry Global, Czechia for Salvation Army, within the category: Public Interest, NGO.
Digital advertisement created by BBDO, United States for Bombay Sapphire, within the category: Alcoholic Drinks.
Film advertisement created by Duncan/Channon, United States for DriveTime, within the category: Finance.
Digital advertisement created by BBH, United Kingdom for Weetabix, within the category: Food.
Actiu, leading brand in office furniture design and manufacturing, says goodbye to a crucial year in their history, receiving a multitude of awards and recognitions. A 2017 full of milestones, such as the recognition of European Entrepreneur of the Year in the European Business Awards to its founder Vicente Berbegal; the LEED Platinum Certificate which awards the commitment to sustainability in its facilities; and the recent National Design Award 2017. A year to remember where Actiu wanted to say goodbye with a communications campaign intended as a tribute to the main ingredient to its success: the people. Be it clients, collaborators, followers, colleagues, family or friends. So, Actiu dedicates this campaign to them and it does do so by literally taking its hat off to them, an iconic element in its visual identity. Design advertisement created by GettingBetter, Spain for Actiu, within the category: House, Garden.
Digital advertisement created by Café Communications, Hungary for Zoom Casting Hungary, within the category: Professional Services.
Film advertisement created by WCRS, United Kingdom for Betfair, within the category: Gaming.
Film advertisement created by Virtue, United States for Park MGM, within the category: Hospitality, Tourism.
Film advertisement created by Innocean, South Korea for Ministry of Environment South Korea, within the category: Public Interest, NGO.
To put children from poor communities in touch with literature and encourage them to read more, the Brazilian NGO Pro-Livro decided to use those kids' favourite hobby - flying kites. In an ordinary morning,we flew 500 kites through the skies of Santa Marta Community in Rio de Janeiro, all of them printed with children’s tales from famous Brazilian writers. Ambient advertisement created by Publicis, Brazil for Pro-Livro, within the category: Public Interest, NGO.