Film advertisement created by Coming Soon, Portugal for SOS Voz Amiga, within the category: Public Interest, NGO.

Film advertisement created by Garage, Portugal for Futah Beach Towels, within the category: Personal Accessories.

Interactive installation based on augmented reality. The experience lived through an LED screen over 4 meters; where participants were able to interact with virtual characters in real time and take pictures and videos of their experience. Hundreds of girls received gifts, flowers and balloons of all sizes and colors. Ambient advertisement created by 5SEIS, Argentina for Impulse, within the category: Health.

The film shows All New L200 Triton Sport’s victory over the biggest battles of all times: bigger than Waterloo, bigger than Thermopylae and bigger than Stalingrad. The commercial alludes to the historical battles that not even with the greatest badasses in history were able to defeat the new pick-up. Film advertisement created by Africa, Brazil for Mitsubishi, within the category: Automotive.

Women often purchase concealer to cover up the marks left by domestic violence, so let’s speak directly to them by creating an unassuming piece of Direct Mail that their abuser will never see coming. The mail piece will contain a sample of concealer, that once used, reveals a hidden message letting women affected by this problem know that they are not alone and instructing them on how to get help. Direct advertisement created by Miami Ad School, United States for MAC Cosmetics, within the category: Beauty.

To raise awareness for Free Basics (by Facebook) and the fact that 60% of the world still doesn’t have internet, we turned the clocks back to 2004 for each Facebook user, with an important message and call to action. Digital advertisement created by Miami Ad School, United States for Facebook, within the category: Electronics, Technology.

URL: http://www.clube25.org Digital advertisement created by Arcos, Brazil for Red Cross, within the category: Public Interest, NGO.

Film advertisement created by Wieden + Kennedy, Netherlands for Facebook, within the category: Electronics, Technology.

The idea is based on the message that during UEFA EURO 2016 football becomes the foremost kind of sport on the planet. This time all other kinds of sport are on the background. Moreover, sportsmen – hockey, basketball, tennis and others players play football, falling into line with football madness. Football becomes number one game not only on French stadiums and on the screens of millions of fans, but also on hockey fields and basketball and tennis courts. Film advertisement created by Electric Sheep Film, Ukraine for Parimatch, within the category: Gambling.

A swimming safety campaign which uses WIFI passwords at public swimming pools to encourage parents to watch their children, not their phone. Experiential advertisement created by Lowe, Australia for Royal Life Saving, within the category: Public Interest, NGO.

Give life an easier start – More hands on the maternity ward. Saatchi & Saatchi Copenhagen chose to support the Danish midwives because of the massive cuts in their resources over the last years. We wanted to dramatize the stress this placed on the Danish maternity wards. And we wanted bus passengers to help us. So we created an image where it looks like the busy passengers are abandoning a woman giving birth. Outdoor advertisement created by Saatchi & Saatchi, Denmark for The Danish Association of Midwives, within the category: Public Interest, NGO.

Film advertisement created by Copacino+Fujikado, United States for Seattle Mariners, within the category: Sports.

Film advertisement created by Therapy, United Kingdom for Arm & Hammer, within the category: House, Garden.

Film advertisement created by Rodgers Townsend, United States for Project Wake Up, within the category: Public Interest, NGO.

Film advertisement created by Y&R, Mexico for Movistar, within the category: Electronics, Technology.

Film advertisement created by Y&R, Turkey for Vodafone, within the category: Electronics, Technology.

Stories are anywhere and everywhere your eyes can find them. To prove this and inspire the celebration of everyday moments, W+K Amsterdam produced a multi-channel, integrated campaign that presents the world through the lens of the stories platform on Instagram. The ‘Stories Are Everywhere’ campaign, which first launched in April in the USA, Germany and Italy, was inspired by the endless ways that the Instagram community is already using Stories tools. It demonstrates the infinite ways that stickers, boomerangs, brushes and live video can help turn any moment into something special – that stories really are everywhere. The ambitious multi-channel approach wove together a playful mix of epic and everyday moments both on and off line. To embrace the spirit of expression through Stories features, the agency team had fun experimenting and creating directly on the platform itself. This lead to the production of 26 films; over 270 billboards and guerrilla OOH; 13 digital billboards; dominating multiple train stations in Philadelphia and Milan; wrapping up trams in Milan; taking over a cinema in Cologne from the floor to the toilet signs and making more moments of topical and local relevance than residents could imagine. All in under three months. The campaign culminated with an Insta Stories Festival in Cologne on Saturday 24 June, featuring German influencer Dagi Bee, a giant BOOM BOOM BANG BANG confetti cannon, donut wall, Oguturi boom forest and many other Stories inspired activations. The festival kick started the summer and celebrated an array of attendees Stories’ content, which was created in and around the event. Integrated advertisement created by Wieden + Kennedy, Netherlands for Instagram, within the category: Electronics, Technology.

When it comes to professional sports, your input might count for more than you think. Film advertisement created by The Creative Circus, United States for Fox Sports, within the category: Media.