Marc Herremans is Belgian triathlete who became 6th at the Ironman in 2001, the toughest triathlon competition in the world. With great potential he aimed the next year for 1st place but his dreams fell apart in 2002 when during bike training he fell and broke his back. Like many people, you would expect him to give up his dreams, but in 2006 he was the first man that finished the Ironman in a wheelchair. Now he performs in a commercial of the whiskey brand with the inspiring tagline; “When your reality changes, your dreams don’t have to”. Film advertisement created by BBH, United Kingdom for Johnnie Walker, within the category: Alcoholic Drinks.

Film advertisement created by Wongdoody, United States for The Coffee Bean & Tea Leaf, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Torke, Portugal for Lisbon's City Hall, within the category: Recreation, Leisure.

Digital advertisement created by Kingsday, Netherlands for Flower Council of Holland, within the category: Industrial, Agriculture.

Ambient advertisement created by Sandpit, Australia for Penguin, within the category: Media.

Film advertisement created by CP+B, United States for Xbox, within the category: Gaming.

Film advertisement created by BBDO, United States for Ibotta, within the category: Retail Services.

Film advertisement created by JWT, United Kingdom for Reggae Reggae Sauce, within the category: Food.

Account Supervisor: Michael Henry Film advertisement created by The Martin Agency, United States for Morgan Stanley, within the category: Finance.

Creative Director Doug Finello Associate Creative Director Mark Naparstek Film advertisement created by R&R Partners, United States for LVCVA, within the category: Transport.

Film advertisement created by Y&R, Argentina for Loto, within the category: Gaming.

Digital advertisement created by Peterson Milla Hooks, United States for GAP, within the category: Fashion.

Digital advertisement created by McCann, Brazil for Cancer Hospital of Barretos, within the category: Public Interest, NGO.

Film advertisement created by Giacometti, Brazil for ONG Trânsito Amigo, within the category: Transport.

Film advertisement created by Miami Ad School, Spain for IKEA, within the category: House, Garden.

Film advertisement created by Dude, Italy for Napapijri, within the category: Fashion.

Film advertisement created by Bcube, Italy for BMW, within the category: Automotive.

Digital advertisement created by Wunderman, Argentina for Movistar, within the category: Electronics, Technology.

Refinancing — a banking product designed to reduce the financial burden of users on a loan. Refinancing repays an existing client loan with disadvantageous terms in another bank and provides a new one at a lower interest rate. Film advertisement created by Adsapience, Ukraine for Kredobank, within the category: Finance.

Sink-or-swim marathon. Ambient advertisement created by Arriba!, Ukraine for Cinema Cafe, within the category: House, Garden.