Film advertisement created by TBWA, United States for Michelin, within the category: Automotive.

Film advertisement created by Jandl, Slovakia for Jandl, within the category: Agency Self-Promo.

Virgin Hotels’ boozy, gossipy Santa is back again this year, and this time he has been thinking back on 1,700 years of tradition and asking: why not switch it up? He’s found the perfect spot to ride out Christmas...Virgin Hotels. Building on the wildly successful 2020 holiday campaign from Virgin Hotels and JOAN Creative, this humorous new campaign reimagines Santa as a luxe-loving, debonair gentleman enjoying the amenities of the hotel while telling the world: “This year, you come to me.” Film advertisement created by JOAN Creative, United States for Virgin Hotels, within the categories: Hospitality, Tourism, Recreation, Leisure.

How do you advertise an outstanding TV-experience in High Definition? Especially for people who can’t yet see in HD? With a spot which is directly aimed at the target group. People who enjoy great movies at home on TV. People who - like filmmakers - share a passion for intense pictures and vivid details. And with an idea which focuses on the most important thing when watching TV – the eyes. The result? A story of warning, nicely wrapped as a fairytale. And of course with a twinkle in the eye: It’s the night all eyes left. Film advertisement created by Hello, Germany for HD+, within the category: Media.

Film advertisement created by BBDO, Italy for Rolling Stone, within the category: Media.

Film advertisement created by JWT, Netherlands for Bridgestone, within the category: Automotive.

Honda Motorcycle launched its ad campaign for the new CBR 1000RR-R Fireblade SP, the brand's super sports model intended at riding on circuits and race tracks. The film, signed by Publicis, stars the brand's pilot and four-time SuperBike Brazil champion Eric Granado. With the creative concept "Beat Your Best", the film features Eric Granado competing with a "pebble" and showing all the speed and power of the motorcycle, which was renewed with strong participation from HRC - Honda Racing Corporation and reaches 2022 version to continue the Fireblade legend. Film advertisement created by Publicis Brasil, Brazil for Honda, within the category: Automotive.

Digital advertisement created by Leo Burnett, Germany for Samsung, within the category: Electronics, Technology.

Snickers is a brand build on strong TV advertising, but if your target audience doesn’t watch TV anymore, you must do something different. So, we create a social media campaign that raises awareness and market penetration for the Snickers brand. Off course in-line with the international “you're not you when you're hungry” brand theme. The target audience is the mobile generation. Youngsters in the age of 16-24 that are always online. They swipe, (dis)like and want to be constantly entertained on their phone’s. Although they like some brands, they usually hate it when they interrupt their socials. You’re not you when you’re hungry! How do we prove this to the youngsters? By hijacking their thumb and "hacking" the popular Instagram Stories. Using the hold-screen-to-pause mechanism, we created 3 cool games that where impossible to win. To win (for an indefinitely moment), you had to pause the video at the exact right moment. “Great job! Don’t let go” appeared in your screen. Leaving you wondering what will happen next. Because obviously, you need your finger again. When lifted, the video automatically continued and you were confronted with the inevitable denouement "You lose", quickly followed by "Be a winner, grab a free Snickers". Making sure you felt like a champ and your efforts were rewarded with a Snickers (which you could claim after you swiped up). Our goal was a distinctive and uncompromising campaign that stands out. That’s why we’ve chosen the nostalgic pixel art style that binds the campaign and is realized by Ivan Dixon. This animator from Melbourne has made his mark with work for The Simpsons, Cartoon Network, Disney and Warner Bros. Digital advertisement created by We Are Blossom, Netherlands for Snickers, within the category: Confectionery, Snacks.

Film advertisement created by Kairo, Egypt for Freska, within the category: Confectionery, Snacks.

Digital advertisement created by Y&R, Italy for Advertball, within the category: Agency Self-Promo.

Film advertisement created by DDB, New Zealand for SKY, within the category: Electronics, Technology.

Film advertisement created by Grey, United States for DIRECTV, within the category: Media.

Outdoor advertisement created by BBDO, New Zealand for DB Breweries, within the category: Alcoholic Drinks.

Film advertisement created by Publicis, Israel for Union Bank, within the category: Finance.

Film advertisement created by Levit & Associates, United States for King’s Hawaiian, within the category: Food.

Coca-Cola Zero launched an extraordinary summer attraction in Israel: a mini-island called "Coca-Cola Zero-Zone" that was built as a floating island in the middle of the Red Sea, designed as an urban street, offering a unique sampling experience to its visitors. The "Coca-Cola Zero-Zone", was built and produced by Promarket Israel, covering an area of over 400 square meters and was surrounded by water on all sides. It was built on the northern coast of the Gulf of Eilat, at a distance of about 100 meters from the shore and was accessible only by swimming to it or by shuttle boats. Once you arrived you were rewarded with an experiential sampling of Coca-Cola Zero. Visitors at the Coca-Cola Zero-Zone enjoyed cold and refreshing Coca-Cola Zero served out of a pool bearing the brand logo, live drumming performances, a variety of games and great music. They all got to kick off their weekends with a private island party! Hundreds of photos were taken on a daily basis and were posted to the brand's Facebook page – where visitors could find themselves, tag the photos and share the experience with their friends. The visitors to the Coca-Cola Zero-Zone also receive a special "Benefits Bracelet" from Coca-Cola Zero, granting them various discounts at dozens of shops, restaurants, bars and other locations in the southern Israeli tourist city of Eilat. Ambient advertisement created by Promarket, Israel for Coca-Cola Zero, within the category: Alcoholic Drinks.

Moments is a story of how two middle aged men strike off a friendship while on a long bus ride from the eastern part of Nigeria to the commercial nerve centre, Lagos. It tells of how data (the internet) helps them connect with each other and ultimately helps set up a warmer family reunion for the less tech savvy of the two friends. Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

Film advertisement created by BBDO, Germany for Smart, within the category: Automotive.

Digital advertisement created by Liquid, Peru for Rexona, within the category: Health.