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Everyone's favorite calcium, lime and rust cleaner, CLR, goes edgy in a new spot produced by Austin production company Moon Pie Media and directed by newcomer Carter Pagel. In this 30 second ad for web and broadcast, everything is sparkling clean. Well, almost everything. Film advertisement created by Moon Pie Media, United States for CLR, within the category: House, Garden.

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Digital advertisement created by Ogilvy, United Arab Emirates for Coca-Cola, within the category: Non-Alcoholic Drinks.

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The central idea of the campaign is positioning LinkedIn as a platform that support business growth with easy-to-use solutions in France. There’s a core film positioning LinkedIn as an advertising platform meant to help business growth and 2 following films focusing on lead generation and brand awareness.

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Ambient advertisement created by Publicis, Portugal for Oficina do Açúcar, within the category: Food.

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Film advertisement created by Selection SRL, Italy for Vivident, within the category: Confectionery, Snacks.

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Film advertisement created by TBWA, Sweden for K-rauta, within the category: Public Interest, NGO.

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They say no man is an island and the same can be said about our beloved pets. Even though it might weigh on our consciences, most pets are left alone at home while their owners work to pay for their treats, leaving our furry, feathery and scaly buddies with a couple hours of, let’s admit, sheer boredom. Well music streaming giant Spotify with the help of Stink Studios comes to the rescue with new content curated especially for stay-at-home pets. “My Dog’s Favourite Podcast” and a large array of algorithmically supported playlists are now available for the platform’s 133 million subscribers, matchmaking an owner’s musical tastes to their pets’ needs.

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Film advertisement created by BBDO, New Zealand for New Zealand Transportation Agency, within the category: Transport.

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Direct advertisement created by Y&R, Colombia for TECHO, within the category: Public Interest, NGO.

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El Cronista Comercial launched its new institutional campaign enabling an audience less specialized in finances to experience economics as never before. The stars in each piece are some of the new followers on El Cronista’s Facebook fanpage. Called to an aerodrome in the outskirts of Buenos Aires, they were invited to partake in flights aboard aerobatic aircrafts 5000 meters AMSL. Stock going up and down, figures, percentages, and interest rates traditionally expressed into charts were reproduced in flights through vertical drops and ascents at 150 kph. At the same time, the participants received earphones over which they were explained what each movement represented, so they would feel the tension caused by numerous crises, namely that of Greece, 2001, and the dot-com crisis, among others. Ambient advertisement created by Grey, Argentina for El Cronista, within the category: Media.

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Film advertisement created by 180 Amsterdam, Netherlands for Replay, within the category: Fashion.

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Film advertisement created by Aimaq von Lobenstein, Germany for Auxmoney, within the category: Finance.

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Content advertisement created by Revolver, Netherlands for Uber, within the category: Transport.

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Film advertisement created by TBWA, United States for NKLA, within the category: Public Interest, NGO.

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New Lada Granta “Keeping The Word” launch campaign Lada Granta is a legendary car in Avtovaz lineup and one of the top-3 best-selling cars on the Russian market. However, it has the cheapest price among other models and therefore appreciated as a multipurpose vehicle for daily use, not a dream car. Research shows that people are losing trust in ads. They tend to believe in stories told by real people. That is why we created true life stories about real people who keep their promises. Stories that got under the skin and into the heart of our audience and caused the unprecedentedly warm response. Many people across Russian regions live simple lives not asking for recognition, money or fame. They do what they have to do, and often do it for others, disregarding their own needs. Such is the Russian common folk is. No matter the circumstances and difficulties he faces, he will keep his word, once given. He is reliable, unpretentious, honest, and humble. Selfless acts are common and expected of him. His close ones depend on him. You can rely on him, but he can rarely rely on his car, which is usually an either a poorly built one or an old one. Reliable person needs a reliable car. We elevate the everyday challenges of our everyday hero to the level of deep human drama, and we celebrate those who keep their word no matter the circumstances. As a result, VTR and CTR were 2-4 times above market norm and the average viewing time was 75%, 3 times greater than the 30” benchmark defined for video of automotive segment. Film advertisement created by Fuel Adwise Group, Russia for Lada Granta, within the category: Automotive.

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Digital advertisement created by DDB, Belgium for B Classic, within the category: Recreation, Leisure.

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Audio advertisement created by Alma, United States for Tobacco Free Florida, within the category: Public Interest, NGO.

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A commercial that acts as a brake. This is the best way to describe the new campaign by mortierbrigade on behalf of Kia. You see, the Kia Niro has an autonomous emergency brake assist system and will therefore always stop on time in case of emergencies. To demonstrate this innovative technology, mortierbrigade has come up with the idea of creating a commercial that helps you do just that on your TV: stop in time. The campaign is based on the over-forwarding phenomenon that occurs during binge watching, and offers a clever solution to it. This television commercial is at the end of a commercial break and warns you that it's about to finish and your show is about to resume. With this campaign, mortierbrigade proves that advertising agencies can use creative solutions to sidestep the obstacles that they’re faced with. Film advertisement created by Mortierbrigade, Belgium for KIA, within the category: Automotive.




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