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This spot features two consistent characters from the world of Airtel, and shows that while there’s nothing wrong with traditional food preparation methods, adopting newer ways won’t hurt either, which is a metaphor that hints at the superiority of its 4G network. Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

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Traditionally in Greece, lovers used to exchange love messages written with pen on the Lacta chocolate's paper wrapper. This trend had been celebrated in TV commercials for decades. A recent change to a plastic wrapper, meant people couldn't use Lacta as a medium for love messages any more. Enter the mobile app by OgilvyOne Athens, that lets people compose messages on their smartphones and then send them to their loved ones, by selecting from their Facebook friends. The recipient gets notified to download the app in order to see the "hidden" message displayed on a Lacta chocolate through Augmented Reality, thus recreating the tradition in the modern age, while also driving sales of chocolates! Digital advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

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Film advertisement created by Wunderman, United Kingdom for Nicotinell, within the category: Health.

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The Swedish Patent and Registrations Office wanted us to help decrease the use of illegal streaming sites by changing people’s mindset about them. Tough one, as we all love streaming films and series. Some of us love it even more when it’s free of charge. But what we probably didn’t know is that loads of these streaming sites are run by networks of organized crime. So by enjoying ‘2 ½ Men’ for free, you indirectly support the dodgy weapons and drugs biz. Not cool. Film advertisement created by Ehrenstråhle, Sweden for PRV, within the category: Professional Services.

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Film advertisement created by TBWA, Switzerland for Bell, within the category: Electronics, Technology.

WVA

Whosyabuddah: From physical love to daily digital karma! Last friday on Buddha’s birthday we have launched Whosyabuddha. He drops hip hop flavored wisdom for those who give him physical love. If you rub his belly with a NFC-chip (RFID) he will send you some digital daily karma through Twitter to kickstart your day. To enter our headquarters in Utrecht (the Netherlands) we use an NFC-chip. That gave us the idea to give our collegeas something extra with their daily check-in. A small act of kindness besides a nice cup of coffee, that charges their karma before they start their workday. When you rub Whosyabuddha's belly with the NFC-chip, a public transport card or a mobile phone, an Arduino unit will read the chip. After this Whosyabuddha will search for the perfect wisdom in the holy database. Through text to speech hip hop flavored wisdom will be spoken by Whosyabuddha. Simultaneously, a tweet will be sent via the Twitter API to the person in question. From thuglife to huglife! Give it a try and pay us a visit or send a tweet to @whosyabuddha. Smacking daily karma in ya face! Digital advertisement created by Rhinofly, Netherlands for Rhinofly, within the category: Agency Self-Promo.

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Digital advertisement created by FCB, Germany for Philharmoniker Hamburg, within the category: Recreation, Leisure.

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Film advertisement created by BBDO, Brazil for Revista Veja, within the category: Media.

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Film advertisement created by DDB, New Zealand for McDonald's, within the category: Food.

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Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

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A true Sword-and-sandal project. Historical personality Julius Caesar is taking centerstage in this 60 seconds commercial for Bake Rolls. Caesar’s major generals present gifts, selected and sent by Roman territories. Though they bring yummy presents, the spokesman seems to be rather nervous. Film advertisement created by Black Cherry, Greece for Bake Rolls, within the category: Food.

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Ambient advertisement created by Grey, Israel for Shanti House, within the category: Public Interest, NGO.

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The pandemic that threatens half the world's population. Virus EVA, a social virus that affects women health just for being women. Film advertisement created by La Despensa, Spain for Doctors of the World, within the category: Public Interest, NGO.

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Film advertisement created by Argonaut, United States for NerdWallet, within the category: Finance.

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You don’t need to see a shrink for a self reflection exercise. Just don’t do it when you are hungry. Because you are not you when you are hungry. Film advertisement created by BBDO, United Arab Emirates for Snickers, within the category: Confectionery, Snacks.

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Ambient advertisement created by Ogilvy, Germany for Powerade, within the category: Non-Alcoholic Drinks.

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Film advertisement created by McCann, United States for Xbox, within the category: Gaming.

WVA

Kelly Tarlton’s SEA LIFE Aquarium and animal trainer Mark Vette taught an octopus to take photos on a Sony TX30 underwater camera in New Zealand. Rambo, a female octopus, was a quick learner too. It only took three attempts for her to understand the process, that’s faster than a dog, actually it’s faster than a human in some instances. The Octographer currently lives at Kelly Tarlton’s SEA LIFE Aquarium in Auckland, New Zealand where visitors will be able to make a $2 donation, with all proceeds going back to the SEA LIFE Conservation Fund, an organization dedicated to the protection of marine wildlife and conservation. Digital advertisement created by FCB, New Zealand for Sony, within the category: Electronics, Technology.




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