Film advertisement created by Aimaq von Lobenstein, Germany for Auxmoney, within the category: Finance.

Film advertisement created by McCann, United States for USPS, within the category: Professional Services.

Access to credit or financial institutions is not a given for everyone everywhere in the world. But the desire to build something for oneself still exists. By investing in microcredit we can all help entrepreneurial individuals achieve their dreams. This is the message Fitzroy wants to communicate in the new commercial for Oikocredit. Film advertisement created by Fitzroy, Netherlands for Oikocredit, within the category: Finance.

Italian clothing company Diesel and Geometry Global Japan recently took on the challenge of localizing the apparel company’s global “Make Love Not Walls” campaign for that market. In this new spot, Geometry produced a Japanese interpretation to visualize invisible “walls” that need to be torn down vs. physical worlds. Film advertisement created by Geometry Global, Japan for Diesel, within the category: Fashion.

Film advertisement created by Don, Argentina for Fibertel, within the category: Electronics, Technology.

Low wages. Funding challenges. Distracting tech. Dipping into your own pockets for school supplies. This is what you sign up for when you decide to become a teacher in the U.S. today. And yet, they’re still so dedicated and passionate when it comes to their job. So when GM asked us to help them find a way to give teachers the appreciation they deserve — we gave students a way to express their overwhelming gratitude to their teachers. Proving that a little thank you can go a long, long way. Content advertisement created by MRM, United States for General Motors, within the category: Automotive.

Film advertisement created by Saatchi & Saatchi, Argentina for BGH, within the category: Electronics, Technology.

Film advertisement created by Serviceplan, Belgium for ING, within the category: Finance.

Integrated advertisement created by Pimienta, Paraguay for Galopera, within the category: Food.

Ambient advertisement created by BBDO, Colombia for Exito Group, within the category: Public Interest, NGO.

Sparkasse is Germany’s oldest bank. To get young people excited about its newest product Kwitt we launched an online campaign with an unusual testimonial: a debt collector. Via Facebook Messenger users could hire him for various missions – from collecting money to inviting friends to a party. Behind the concept was the world’s first chatbot to feature creative storytelling. Digital advertisement created by Jung von Matt, Germany for Sparkasse, within the category: Finance.

Film advertisement created by Wieden + Kennedy, United States for Old Spice, within the category: Health.

Digital advertisement created by SMFB, Norway for Freia, within the category: Confectionery, Snacks.

Film advertisement created by LOLA, Spain for Seat, within the category: Automotive.

Film advertisement created by Quiet Storm, United Kingdom for Yakult, within the category: Non-Alcoholic Drinks.

What decides when a family is normal? When the Norwegian minister of family affairs decided to remove the responsibility for equality from the ministry, the signal that was sent was that not all families are equal. A family should be judged by how they treat each other, not who they love. The Norwegian Humanist Association wanted to use their voice and speak out against this, and asked different families about their family values. See to the end. Film advertisement created by Something Good, Norway for Norwegian Humanist Association, within the category: Public Interest, NGO.

In the past years, countless historic buildings in the Middle East have been destroyed by countless wars. This huge cultural loss has an even greater impact for the next generations, which will never be able to see or visit these places. Having this in mind, the History Blocks project was created with the support of UNESCO. It is an initiative that takes place inside Minecraft Education Edition, a Microsoft platform with a pedagogical purpose used in schools around the world. The project counted on the participation of teachers who guided – through a pedagogical plan – the collaborative building of monuments that had been destroyed in the Middle East and that had already been projected in the platform. Experiential advertisement created by Africa, Brazil for UNESCO, within the category: Public Interest, NGO.

Two A.I.’s — one older generation and one newer — wander through a looking-glass of a limbo world, gazing at humanity’s past and present in search of humans who might carry the torch into humanity’s future -- and give what knowledge they can, in hopes that we may one day solve the problems we'll face in the future. This is a branded short film for the Japanese technologies company, HITACHI, where the company was seeking to find a way to tell an emotional story about the many crises we face as a human race, and our relationship to artificial intelligence. It was a unique situation where a technologies company sought to craft an abstract, art-driven and hypothetical film as a vessel to spread an important message to anybody developing artificial intelligence: that we must do so quickly and with a moral compass, in hopes that one day AI will be advanced enough and driven by empathy to help human beings solve potential crises together... as AI, being one of our greatest creations, may be the essential factor in ensuring the survival of the human race.

Shouldn’t the delivery of a gaming computer be just as thrilling as using it? Lenovo thought so. In this campaign they had characters from the gaming world deliver the gaming products from the company, in commercials and in real life during the campaign period. Dramatic and sometimes violent - but always on time. Film advertisement created by BBDO Nordics, Sweden for Lenovo, within the category: Electronics, Technology.

SNCF has set up one of the biggest vivarium in Europe to promote the smallest TGV prices and installed it in Paris Gare de Lyon station for the occasion. Outdoor advertisement created by TBWA, France for SNCF, within the category: Transport.