Salve, a Brazilian digital advertising agency and member of Grupo ABC (part of Omnicom Group), created a fake cause to celebrate this year's World Carfree Day. Looking for a fun way to talk about those drivers that overuse their cars and engage the public, the Car Addicts Support Group was created. Caloi, Brazil's biggest bicycle company, was a proud sponsor of the movement. Urban mobility is a subject that has been highly discussed in the big cities all over the world, and the results of over use of cars may become not only a traffic problem, but also a social question. Salve decided to shed some light on people who just can’t change their habits and always choose their cars as a solution, and found a way of talking about it using an analogy that everyone could understand. The characters of the film share their experience in a fun way, talking about their own car addiction. The campaign also includes a hotsite and a fan page on Facebook where the public can find more information about new ways of moving throughout the city and maybe recover from their car dependency. Digital advertisement created by Salve, Brazil for Caloi, within the categories: Personal Accessories, Recreation, Leisure, Sports.

Film advertisement created by Banda, Ukraine for KIAF, within the category: Professional Services.

Overview In 2020, after months of inactivity, soccer returned to only two countries, Denmark and Costa Rica. However, the matches happened behind closed doors. That is why Gatorade, the official sponsor of Deportivo Saprissa, looked for a way to unite people with their team. Idea Using the video calling platform ZOOM, fans connected with the soccer players, creating a virtual Gatorade stadium with giant screens in the stadium bleachers, becoming the first in the world to use this dynamic to attract the fans. Outdoor advertisement created by CreativeDrive Latam, Costa Rica for Gatorade, within the category: Non-Alcoholic Drinks.

Film advertisement created by Reid, United States for Yelp, within the category: Professional Services.

Digital advertisement created by FP7, United Arab Emirates for Batelco, within the category: Electronics, Technology.

Emotional 3.5 minute online brand advertisement. It started with an old photo and ended in a precious moment. At Destinology, our luxury travel experts know it’s the personal touch that makes a holiday extra special - after all it's all about you. Your time. Your place. Your Destinology. Film advertisement created by asg designs, United Kingdom for Destinology, within the category: Hospitality, Tourism.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Unicef, within the category: Public Interest, NGO.

Film advertisement created by The Escape Pod, United States for Claussen Pickles, within the category: Food.

Digital advertisement created by Publicis, Belgium for Responsible Young Drivers, within the category: Public Interest, NGO.

Film advertisement created by Observatory, United States for VCA, within the category: Pets.

Film advertisement created by Ogilvy, Netherlands for DELA, within the category: Finance.

A campaign which started from an app to help language settlement is being further developed as a collaborative project to support emotional settlement. Digital advertisement created by Cheil, South Korea for Samsung Medical Center, within the category: Public Interest, NGO.

Outdoor advertisement created by MSTF, Portugal for Viarco, within the category: Office Equipment.

"Distracted driving" is what they call it. It's a treacherous innocuous name – meant to cover anything from taking your eyes off the road to check your baby hasn’t chocked on his pacifier, right down to taking your eyes off the road to scroll down your Facebook feed and check who's liked your latest profile pic. And let's be honest, that happens way more often than anything else. But worst of all it's killing people. Lots of them. That's why Mazda decided to launch a new campaign: smack in the middle of people's social feed, right as they were scrolling down it. Digital advertisement created by Saatchi & Saatchi, Israel for Mazda, within the category: Automotive.

Digital advertisement created by The Viral Factory, United Kingdom for Obergurgl/Hochgurgl, within the category: Recreation, Leisure.

Digital advertisement created by Leo Burnett, Hungary for Leo Burnett, within the category: Agency Self-Promo.

Experiential advertisement created by FCB, Portugal for Royal Canin, within the category: Pets.

A cacao farmer in the South makes only 67 euro cents per day. Fairtrade Belgium wanted to raise awareness for this global injustice. So we simply asked people: “How long would you work for 67 cents?” Integrated advertisement created by BBDO, Belgium for Fairtrade, within the category: Finance.