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Content advertisement created by Publicis, France for Renault, within the category: Automotive.

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How do you show that Lidl has fresh fruit to cut price? By slicing the fruits with a samurai sword of course. Btw, do not try this at home… Film advertisement created by Volt, Sweden for Lidl, within the category: Retail Services.

WVA

The film starts with inspiring sequences of beautiful landscapes. A woman is alone on her board, facing and waiting for the waves. In a series of cuts plans, we discover other great landscapes of mountains, deserts, foreign cities and cultures. We also discover people, tourists, climbers, adventurers or inhabitants. A female voice-over invites us to discover new horizons, to travel further, to rediscover the world around us. This clearly looks like an invitation to travel, with a deep and inspiring orchestral soundtrack. But at the very end, a voice-over reveals that this is not an advertising for any travel company or country. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

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Film advertisement created by Latte, Italy for Solidar, within the category: Public Interest, NGO.

WVA

Film advertisement created by Wongdoody, United States for The Coffee Bean & Tea Leaf, within the category: Non-Alcoholic Drinks.

WVA

The world's first stop motion commercial with real dogs! The video is taken for Russian mobile operator Beeline and talks about how to recharge your phone account directly from your phone. But what's the trick? (Rus. aphorism: Where is the dog buried?) How to recharge your phone account directly from your phone? The instruction and the flying dog are in the video. Film advertisement created by mfive, Russia for Beeline, within the category: Electronics, Technology.

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Film advertisement created by Target, Canada for Newfoundland and Labrador Tourism, within the category: Transport.

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Film advertisement created by Hjaltelin Stahl, Denmark for IKEA, within the category: House, Garden.

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For this campaign, we encourage people to protest for interest on their bankaccount. SNS Bank is the first big dutch bank where consumers get interest on their normal bankaccounts. Everyone can join the protest with their Facebook or Twitter profile picture. When you’ve joined the protest, you start marching with your social account, to the landingpage and from the landingpage to several rich bannerformats, including a homepage takeover on Telegraaf.nl Digital advertisement created by bone, Netherlands for SNS Bank, within the category: Finance.

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With over 60 real cops, a few paranormal and movie ones too, we’re here to help
New Zealanders get all the answers they need to join our team.
Take the first step at www.newcops.co.nz

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Ambient advertisement created by Ogilvy, France for Rocky Mountain MS Center, within the category: Public Interest, NGO.

WVA

French luxury Champagne house, Lanson, has launched a new campaign, called “Celebrating 40 years of Champions”. The campaign pays tribute to the brand’s 40-year association with The Championships, Wimbledon, telling the story of how 1977 was the perfect start to an iconic partnership, and a toast to the next 40 years. The campaign, created by Space, uses vintage footage from the Wimbledon archives to showcase the evolution of the crowd, fashions and The Championships itself over the past four decades, while one of Britain’s greatest tennis players – Virginia Wade – narrates a teaser film designed to build excitement for the main film. Film advertisement created by Space, United Kingdom for Champagne Lanson, within the category: Alcoholic Drinks.

WVA

Snickers is a brand build on strong TV advertising, but if your target audience doesn’t watch TV anymore, you must do something different. So, we create a social media campaign that raises awareness and market penetration for the Snickers brand. Off course in-line with the international “you're not you when you're hungry” brand theme. The target audience is the mobile generation. Youngsters in the age of 16-24 that are always online. They swipe, (dis)like and want to be constantly entertained on their phone’s. Although they like some brands, they usually hate it when they interrupt their socials. You’re not you when you’re hungry! How do we prove this to the youngsters? By hijacking their thumb and "hacking" the popular Instagram Stories. Using the hold-screen-to-pause mechanism, we created 3 cool games that where impossible to win. To win (for an indefinitely moment), you had to pause the video at the exact right moment. “Great job! Don’t let go” appeared in your screen. Leaving you wondering what will happen next. Because obviously, you need your finger again. When lifted, the video automatically continued and you were confronted with the inevitable denouement "You lose", quickly followed by "Be a winner, grab a free Snickers". Making sure you felt like a champ and your efforts were rewarded with a Snickers (which you could claim after you swiped up). Our goal was a distinctive and uncompromising campaign that stands out. That’s why we’ve chosen the nostalgic pixel art style that binds the campaign and is realized by Ivan Dixon. This animator from Melbourne has made his mark with work for The Simpsons, Cartoon Network, Disney and Warner Bros. Digital advertisement created by We Are Blossom, Netherlands for Snickers, within the category: Confectionery, Snacks.

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Cartoon Network has always been an inspiration for kids everywhere. So much so, that even many grown-ups who work in animation do it exactly because of how much they loved Cartoon’s creations when they were young. That’s why it was such a gigantic honor for us at Le Cube, after we too were not so long ago just kids sitting in front of the TV amazed by what we saw, to create the channel’s 25th-anniversary celebration film.

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EcoSport is the best selling Ford vehicle for disabled drivers. So, we redesigned its trunk mat, transforming it into a portable ramp for wheelchair drivers. It also has sensors and a microprocessor that sends Bluetooth signals to the wheelchair user’s mobile phone every time it is used. A web site gathers this data, pointing the places in need of accessibility. So the local authorities responsible can check this information and do something to make the city more accessible. Content advertisement created by GTB, Brazil for Ford, within the category: Automotive.

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Film advertisement created by Turne, Italy for Ideabellezza, within the category: Beauty.

WVA

Purely iconic is a journey along 20 years in which Serial Cut™’s creative process is deconstructed in a very conceptual fashion. Film advertisement created by Serial Cut, Spain for Serial Cut, within the category: Agency Self-Promo.

WVA

Whosyabuddah: From physical love to daily digital karma! Last friday on Buddha’s birthday we have launched Whosyabuddha. He drops hip hop flavored wisdom for those who give him physical love. If you rub his belly with a NFC-chip (RFID) he will send you some digital daily karma through Twitter to kickstart your day. To enter our headquarters in Utrecht (the Netherlands) we use an NFC-chip. That gave us the idea to give our collegeas something extra with their daily check-in. A small act of kindness besides a nice cup of coffee, that charges their karma before they start their workday. When you rub Whosyabuddha's belly with the NFC-chip, a public transport card or a mobile phone, an Arduino unit will read the chip. After this Whosyabuddha will search for the perfect wisdom in the holy database. Through text to speech hip hop flavored wisdom will be spoken by Whosyabuddha. Simultaneously, a tweet will be sent via the Twitter API to the person in question. From thuglife to huglife! Give it a try and pay us a visit or send a tweet to @whosyabuddha. Smacking daily karma in ya face! Digital advertisement created by Rhinofly, Netherlands for Rhinofly, within the category: Agency Self-Promo.

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Audio advertisement created by Soho Square, Greece for CB12, within the category: Health.

WVA

Film advertisement created by McCann, Germany for Sony, within the category: Electronics, Technology.




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