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Blimpworthy

WVA

Film advertisement created by The Marketing Arm, United States for Goodyear, within the category: Automotive.

"When Donald Trump was running for president, the New York Times published a list of every place he insulted on the campaign trail. When he got elected, I decided to embrace the new political landscape and insult him 282 times right back, one for every item on that list.

Selfie

WVA

Put the phone away and start talking

WVA

To rediscover the pleasure of conversation is priceless. MasterCard, along with Warsaw restaurants, encourages in an unusual way to "taste life" and spend priceless moments with your loved ones. Ambient advertisement created by Isobar, Poland for MasterCard, within the category: Finance.

Helping you help others

WVA

Despite a year of lockdowns and restricted travel, Australians have become even closer to their local communities, businesses and neighbours. While the pandemic has been isolating, it’s also had the effect of bringing people closer together and has fostered a collective mentality. Google products - from local business listings to Maps - have helped to play a role in this. To tell that story, Google tapped rising star Director Sanjay De Silva from production company, DIVISION. The simple story of a young woman out shopping is captured with the distinctive style De Silva has become known for, with immersive camera techniques and visual playfulness. Paired with music by Chris Valentine, the resulting film is a swagger-filled story told through community interactions. The delightful twist- that she is shopping to support an elderly neighbour- is a celebration of the resurgence of community spirit, and how the Google tools you use every day can help you help others. Film advertisement created by BBDO, Australia for Google, within the category: Electronics, Technology.

HIV+ magazine

WVA

Vangardist, a leading German/English language men’s monthly invited its readers to take a hands-on approach to ending the social stigma surrounding HIV. To coincide with one of the biggest HIV events in the world - Life Ball - which takes place every year in Vangardist’s home town of Vienna, all 3,000 copies of its Spring issue were printed with ink infused with HIV+ blood donated by three individuals living with the HIV virus. Whilst the magazine has been produced according to the most stringent controls and using processes developed according to guidelines established by Harvard and Innsbruck University, ensuring that the handling of a physical copy of the magazines carries no risk of infection, and is 100% safe; the debate and discussion around the magazine and the issue it highlights has already been significant. Direct advertisement created by Saatchi & Saatchi, Switzerland for Vangardist, within the category: Media.

Let's talk about your search algorithm, Depositphotos

WVA

Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.

Melody

WVA

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

You are invited to Jenna's 21st Birthday Party

WVA

Campaign website: http://www.getmeto21.com Digital advertisement created by Lowe, South Africa for Organ Donor Foundation, within the category: Public Interest, NGO.

Give the dog a bone

WVA

Smart and simple advertising campaign to announce that Hertz now have dog cages fitted in their hire cars. Ambient advertisement created by Pool, Sweden for Hertz, within the category: Automotive.