Film advertisement created by BBDO, Italy for Gatorade, within the category: Non-Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Brazil for Skol, within the category: Alcoholic Drinks.

Ambient advertisement created by BBDO, United States for NYPD, within the category: Public Interest, NGO.

Film advertisement created by JWT, Netherlands for Plus Supermarkets, within the category: Retail Services.

Film advertisement created by Think, Germany for Audi, within the category: Automotive.

Film advertisement created by DDB, Germany for Reebok, within the category: Fashion.

Outdoor advertisement created by Ogilvy, Argentina for La Voz del Interior, within the category: Media.

Marc Herremans is Belgian triathlete who became 6th at the Ironman in 2001, the toughest triathlon competition in the world. With great potential he aimed the next year for 1st place but his dreams fell apart in 2002 when during bike training he fell and broke his back. Like many people, you would expect him to give up his dreams, but in 2006 he was the first man that finished the Ironman in a wheelchair. Now he performs in a commercial of the whiskey brand with the inspiring tagline; “When your reality changes, your dreams don’t have to”. Film advertisement created by BBH, United Kingdom for Johnnie Walker, within the category: Alcoholic Drinks.

Digital advertisement created by Artegence, Poland for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Brazil for Pan-American Association of Eye Banks, within the category: Public Interest, NGO.

Direct advertisement created by Tudo, Brazil for Atrium Shopping Mall, within the category: Retail Services.

Film advertisement created by Mekanism, United States for World of Tanks, within the category: Gaming.

Digital advertisement created by BBH, Singapore for IKEA, within the category: House, Garden.

Digital advertisement created by Kingsday, Netherlands for Flower Council of Holland, within the category: Industrial, Agriculture.

Film advertisement created by Wieden + Kennedy, France for Medecins Sans Frontieres, within the category: Public Interest, NGO.

Digital advertisement created by BBDO, United States for Foot Locker, within the category: Retail Services.

Film advertisement created by Brothers and Sisters, United Kingdom for blu, within the category: Tobacco.

Refinancing — a banking product designed to reduce the financial burden of users on a loan. Refinancing repays an existing client loan with disadvantageous terms in another bank and provides a new one at a lower interest rate. Film advertisement created by Adsapience, Ukraine for Kredobank, within the category: Finance.

The new campaign of FAD (Help for Drug Addiction Foundation), a private non-profit Spanish institution with the fundamental mission to prevent the drug consumption and other risky behaviours of adolescents, appeals to breaking the stereotypes established over young people and empower them to become more than “what it is said”. There is said that young people do not involve with anything, they do not make an effort, they do not enjoy culture, they are all skaters and they spend the weekends partying, among others. But it is just what it is said, not real truth, not the real young. #TheRealYoung wants to break with all those false stereotypes. Visit https://therealyoung.fad.es, discover all the pieces and join us! Digital advertisement created by Saatchi & Saatchi, Spain for FAD, within the category: Public Interest, NGO.

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