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To download the plug-in: http://goo.gl/1XJuW A new browser plug-in suggests alternatives to offensive words on social networks. A short while ago BBR Saatchi&Saatchi met with 15 teenagers from the StartupSeeds organization – a program for nurturing technology-oriented youth, in order to try and find a solution to a national (and worldwide) problem – cyber-bullying: boycotts, harassments and offensive messages causing dozens of children emotional damage which in many cases pushes them to end their lives tragically. Out of dozens of ideas, we chose the one which addressed the offending party, the cyber bully, just before he writes the offensive message on platforms like Facebook, blogs and forum: We have created a Chrome browser plug-in that detects offensive words, and replaces them with positive ones. Digital advertisement created by Saatchi & Saatchi, Israel for Clean Up the Internet, within the category: Public Interest, NGO.
Film advertisement created by CJ WORX, Thailand for Wacoal, within the category: Fashion.
Digital advertisement created by Made.For.Digital, Netherlands for Statoil, within the category: Industrial, Agriculture.
To raise awareness for its FairChain (Fairtrade 2.0) coffee, Dutch brand Moyee continues to provoke the status quo. Their latest stunts include sending coffee to the world's best know whistleblowers and creating a parody of Apple's iconic 'Crazy One's' campaign.
The educational campaign makes use of bathroom mirrors across the AZIMUT Hotel chain, revealing educational messages about water usage. The messages appear when the mirrors become steamy, thanks to anti-condensation substance and waterproof marker. They reveal facts around our use of water, one of the earth’s most valuable resources, and how to avoid wasting it. Thanks to its highly innovative approach, this activation has reached an audience of 48 million in less than a month. Direct advertisement created by Y&R, Russia for Colgate, within the category: Health.
You grew up. So did we. Reconnect with the new Internet Explorer. Film advertisement created by Column Five, United States for Microsoft, within the category: Electronics, Technology.
Film advertisement created by Jung von Matt, Germany for Simfy, within the category: Electronics, Technology.
Samsung has an objective to open more 300 stores around Brazil in 2013, bringing the technology and innovation even closer to the costumers. Considering that, Cheil Brazil created the “Reminder Wall”. Sticky Notes were placed on the wrapping in front of the Samsung stores that are going to be launched. The word “FUTURE” is designed with all these paper blocks. Each note that the visitor takes off has the message: “A new Samsung store is coming. Don´t forget it.”. Take a look at the video. Ambient advertisement created by Cheil, Brazil for Samsung, within the category: Electronics, Technology.
Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.
For the exclusivity seeking consumer, it’s hard to beat an experience that is truly bespoke. With our new campaign KFC 'I-Box' we are using technologies like 3D Printing that will enable consumers to put a personal stamp on their 'KFC 5-in-1 Longer Meal Box' by creating a mini version of themselves at select KFC stores. Integrated advertisement created by Blink Digital, India for KFC, within the category: Food.
Film advertisement created by Soho Square, India for Wild Stone, within the category: Beauty.
The world’s strongest men vs. The world’s strongest glue: how the Loctite Super Bonder Ultra challenge earned 57 million impacts on digital. When the world's most powerful glue challenges some of the world’s strongest men you get to see what high performance looks like. Film advertisement created by Marcel, Brazil for Loctite, within the category: House, Garden.
Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com
Chinese Communist Party is eliminating the spiritual practitioners of Falun Gong since 1999. More than 3.383 have been tortured to death, hundreds of thousands of men, women, children have been sent to labour camps. It is easier to accept illustration than real photo when it comes to torture and real people suffer. Illustration posters create an awareness about methods of torture and calls for the act to help Falun Gong practitioners - victim of forced organ harvesting to stop the persecution by simply scan QR code and sign the petition. Integrated advertisement created by Miami Ad School, Germany for DAFOH, within the category: Public Interest, NGO.
Film advertisement created by JWT, United Kingdom for Reggae Reggae Sauce, within the category: Food.
Film advertisement created by Serviceplan, Germany for Metro, within the category: Retail Services.
Tagatesse, sugar-free cooking and baking has never been so easy!
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Digital advertisement created by Rosebud, Spain for Valencia FC, within the category: Recreation, Leisure.
Digital advertisement created by CLV, Spain for Aponiente, within the category: Food.
Around annual billing time, Yorkshire Water experiences a dip in customer satisfaction and positive brand perception. The ‘Course it's better’ campaign by Cogent draws on the heritage and folklore of Yorkshire, and rallies regional pride and positivity towards the brand. Living across outdoor, social media, press advertising, giveaways and more, Cogent created a range of content that the people of the county could really get behind. Film advertisement created by Cogent, United Kingdom for Yorkshire Water, within the category: Professional Services.