Digital advertisement created by Thinkmodo, United States for unReal, within the category: Media.

Film advertisement created by The Escape Pod, United States for Claussen Pickles, within the category: Food.

Epic Society is about friends, music and beautiful memories. It’s the place where each and every person lives unforgettable feelings for a few hours. Those who come to this club are fun, smart and joyful and believe that it’s better to live than just to exist. Digital advertisement created by Mots, Romania for Epic Society, within the category: Recreation, Leisure.

Film advertisement created by FP7, United Arab Emirates for Babyshop, within the category: Retail Services.

Film advertisement created by Publicis, Italy for Heineken, within the category: Non-Alcoholic Drinks.

Film advertisement created by Publicis, France for Ray-Ban, within the category: Personal Accessories.

On the International Day of Children's Rights on November 20th, Child Protection Switzerland launched the PRIVACY PLAYGROUND to draw attention to the dangers of “sharenting” (“to share” / “parenting”). Stickers with cute motifs are attached to slides, climbing frames and swings. These contain a QR code that triggers push notifications on the smartphone as soon as the parents take a picture of their child. As cute or funny as children’s photos are, posting them can be dangerous. Once published, it's easy to lose control of it. It can quickly happen that a playground snapshot from Instagram ends up on pedo-criminal darknet platforms - or it only triggers cyberbullying years later. There is only one rule when you think about sharing pictures of children on the web: #SharingIsNotCaring. Always. Not just on Children's Rights Day. Experiential advertisement created by Jung von Matt, Switzerland for Kinderschutz Schweiz, within the category: Public Interest, NGO.

Film advertisement created by Voskhod, Russia for ForexClub, within the category: Finance.

Coming out can be difficult and complicated, and it’s not something most cis-gendered, heterosexual Canadians have insight into. According to a recent study from Egale Canada, over 80% of LGBTQ+ individuals have felt distress related to their sexual orientation or gender identity, and 54% haven’t come out to their colleagues for fear of being rejected or bullied. To bring attention to this issue, we created a film made entirely of user submitted footage that looks like it’s speaking to the challenges of the Covid-19 pandemic. But in reality, it highlights the emotional struggles we’ve all had during the COVID-19 quarantine, in order to show its parallel with the much more challenging isolation LGBTQ+ people go through when they can’t come out as who they are. Film advertisement created by Taxi, Canada for Egale Canada Human Rights Trust, within the category: Public Interest, NGO.

Film advertisement created by DDB, Spain for Audi, within the category: Automotive.

Film advertisement created by Publicis, Switzerland for Orange, within the category: Electronics, Technology.

Digital advertisement created by Torke, Portugal for Lisbon's City Hall, within the category: Recreation, Leisure.

Ambient advertisement created by Duval Guillaume, Belgium for Greenpeace, within the category: Public Interest, NGO.

Getinge, the global MedTech company, just launched its first ever global campaign, ‘Together as One’. The brand film is about Getinge and their customers, saving lives by working together as one. The film is about the teamwork, passion and expertise that lead up to "The Walk" – that moment when the surgeon, with the weight of somebody’s life on his shoulders, has to walk from the operating room to the waiting room to inform the family of the outcome. Film advertisement created by McCann, Sweden for Getinge, within the category: Health.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

400,000 people get injured in fires every single year in France, with 10,000 being medically diagnosed as having severe burns. On reaching the end of their often lengthy and painful treatment, burns victims’ initial reflex is to hide themselves away, particularly if their injuries are clearly visible. They isolate themselves not only to escape stares, but also because no specific structures exist to help them get back to living a (nearly) normal life, and media coverage of the topic is scarce. Founded by Laurent Gaudens, himself severely burnt at the age of 4, the Burns and Smiles association aims to improve the day-to-day lives of burns victims by offering a powerful web-based support network. With a view to heightening the general public’s awareness and helping burns victims step out of the shadows, TBWA Paris and \ELSE relate the story of one such individual, who we join for one very special evening. The film – directed by Nicolas Galoux – demonstrates the extent to which other people’s attitudes and sense of acceptance are two of the keys to coaxing burns victims out of isolation and putting a smile back on their faces, much more than just once a year. Show your support for the Burns and Smiles association: log onto http://burns-and-smiles.org Film advertisement created by TBWA, France for Burns and Smiles, within the category: Public Interest, NGO.

Experiential advertisement created by SEK, Finland for HopLop, within the category: Recreation, Leisure.

Outdoor advertisement created by Jung von Matt, Germany for OBI, within the category: Retail Services.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.