Film advertisement created by Hitparade, Germany for PlayStation, within the category: Gaming.

Museum of Contemporary Art in Belgrade (MoCAB) has been closed to the public since 2007 due to reconstruction of the main exhibition building, which created a wave of public discontent. In order to turn things around, we launched free augmented reality app “msu ARt”, turning billboards, posters, and print ads in 15 Serbian cities into works of art from distinguished MoCAB collections. To make the world’s largest virtual exhibition of all time and art available to almost every citizen, we gathered the biggest Serbian advertisers: Telekom Serbia, Ahold Delhaize, Halkbank, Bambi, Coca-Cola, Schweppes, Fanta, BMW, Honda, Mini, Tommy Hilfiger, Replay, Diesel, Liu Jo, and Raiffeisen bank. Digital advertisement created by McCann, Serbia for Museum of Contemporary Art Belgrade, within the category: Recreation, Leisure.

http://love.super-sobaka.ru/ In this project, nine dogs from the shelter will share their thoughts on why they would become great life partners. Each dog can be invited for an actual walk in Moscow.

Film advertisement created by Tether, United States for Krusteaz, within the category: Food.

Film advertisement created by VIA, United States for Stonyfield, within the category: Food.

Film advertisement created by Publicis, Italy for Jagermeister, within the category: Alcoholic Drinks.

What happens when perceptions of sexual and gender identity are put to the test? As a partner to Pride around Canada, Fido invited people to play a game and find out. Experiential advertisement created by Taxi, Canada for Fido, within the category: Public Interest, NGO.

With 'Bayerische Motoren Werke', Serviceplan and BMW create a bold new brand appearance to accompany the model offensive of the automotive manufacturer in the luxury segment. Serviceplan invented a new identity for the luxury segment of BMW. The new appearance will be presented for the first time at the International Motor Show (IAA) in Frankfurt (14 - 24 September 2017). Film advertisement created by Serviceplan, Germany for BMW, within the category: Automotive.

Domestic abuse is a longtime problem in Italy. A 2012 United Nations report called it "the most pervasive form of violence" in the country. Former Prime Minister Enrico Letta called it femicide—the killing of women at the hands of current or former lovers.

"When Donald Trump was running for president, the New York Times published a list of every place he insulted on the campaign trail. When he got elected, I decided to embrace the new political landscape and insult him 282 times right back, one for every item on that list.

Film advertisement created by Lowe, United Kingdom for British Heart Foundation, within the category: Public Interest, NGO.

Digital advertisement created by Peterson Milla Hooks, United States for GAP, within the category: Fashion.

Making God a pro-active protector by enabling car idols to narrate safety instructions. Direct advertisement created by Miami Ad School, India for Volvo, within the category: Automotive.

Film advertisement created by Grey, Israel for Alrin, within the category: Pharmaceutical.

Digital advertisement created by M&C Saatchi, Italy for BMW, within the category: Automotive.

Adidas aims to lower the percentage of teenage girls quitting sports by synchronizing their lives with those of professional businesswomen.
Through the Adidas Prospects app, teenage girls are able to search for a sport or profession and select a role model to sync with. Film advertisement created by Miami Ad School, Germany for Adidas, within the category: Sports.

We have worked on a brand ambassador’s campaign for International University of Valencia, in which the dutch artist and engineer Theo Jansen is our protagonist. The main message of the campaign is based on the University's objective of offering the most technological and innovative education to those all over the world. We do it through a piece in documentary format that connects the life and history of Theo Jansen with the values of the University, in the same way the artist and engineer connected art with science to bring it to life. Content advertisement created by Estimado Jose Alfredo, Spain for Universidad Internacional de Valencia, within the category: Education.

Purely iconic is a journey along 20 years in which Serial Cut™’s creative process is deconstructed in a very conceptual fashion. Film advertisement created by Serial Cut, Spain for Serial Cut, within the category: Agency Self-Promo.

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