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Coca-Cola is spreading happiness with a hidden flag. Denmark has been named the happiest country in the world in several global surveys with the latest by the UN. So it was a remarkable discovery to find the Danish flag hidden in the Coca-Cola logo. McCann decided to take this discovery to Denmark’s biggest airport where it’s a tradition to welcome people with flags. But not everyone brings one and the welcome isn’t as big and happy as it could be. That's why McCann created a special poster where people could take flags straight from the Coca-Cola logo. This gave everyone the chance to create a happy welcome to the world’s happiest country. Ambient advertisement created by McCann, Denmark for Coca-Cola, within the category: Non-Alcoholic Drinks.

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Film advertisement created by La Chose, France for Hubwin Mamans, within the category: Professional Services.

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Digital advertisement created by JWT, Canada for Tim Hortons, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Voskhod, Russia for Vesti Ural, within the category: Media.

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The euglena company was trying to solve world's food & energy shortage problems by developing various euglena products. However, in Japan, nobody knew about the big potential of euglena and, to make things worse, many Japanese misunderstood euglena as a"worm," like this, as its Japanese name is "green worm." As a result, Euglena was considered to be a weird company that makes Food and fuels out of worms. To correct this wrong perception, we've placed a special device called "the entrance quiz", at the front desk of the company. Sound Design: Atsushi Shimomura / Sosa Co. Ambient advertisement created by Dentsu, Japan for Euglena, within the category: Food.

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"Sons of Solidarity" consciously plays with the formation of Icelandic male names that end in "-son" and the name of the disease: ParkinSON. Film advertisement created by Grey, Germany for Iceland's Soccer Team, within the category: Sports.

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Film advertisement created by DDB, United States for WATERisLIFE, within the category: Public Interest, NGO.

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Film advertisement created by St. Luke's, United Kingdom for KP Snacks, within the category: Confectionery, Snacks.

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Finalist of the 'Crash the Super Bowl' competition by Doritos. From the 10 finalists, a grand-prize winner will be selected by voters' choice, and a first-prize winner will be selected by Doritos. Both will see their ads

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Peer 2 Peer mobile transactions will reach a predicted $86 billion in the U.S. alone by 2018. And if you have ever read a Venmo feed, you know people spend their money on some pretty dumb shit. Venmo has partnered up with the Jimmy V Foundation for Cancer Research, allowing users to opt into our Venmo for V program that will donate their change. Donating is now just as easy as spending. Digital advertisement created by Miami Ad School, United States for Venmo, within the categories: Finance, Public Interest, NGO.

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Film advertisement created by MK, Norway for Mitsubishi, within the category: Automotive.

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The youth today loves to travel. They are always ready to pack their bags and head out. The only thing that they never pack is a condom. Durex wants these wanderers to carry a condom with them on all their adventures. So, we turned Durex condoms into little pocket-passwords for free Wi-Fi hotspots, or as we call them, d-spots. d-spots are placed at locations most frequented by youngsters. Youngsters can simply scan a Durex condom to connect to a d-spot, thanks to object recognition technology. Go ahead young ones, we’ve got you covered. Integrated advertisement created by Miami Ad School, Germany for Durex, within the category: Health.

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When we think about our New Year wishes we use to have positive ones, to change for the best or for a good future. But, if we had the wish of the opposite? With this message we try to make the people conscious about the biggest threat of the planet: the climate change. Film advertisement created by Indira, Spain for Greenpeace, within the category: Public Interest, NGO.

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Digital advertisement created by N2, Finland for Helen, within the category: Industrial, Agriculture.

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With a pair of pants on a washing line Shaun and the flock are in their element as they take it in turns to launch themselves into a wobbling stack of balancing sheep in a bid to reach the unguarded plate of doughnuts! Players must create their stack of sheep overcoming the numerous challenges of platforms, precarious platforms, swinging see-saws, tumbling tyres and whizzing water-wheels to ensure their woolly wonder does not come crashing to the ground! Players can explore 60 levels across two fun-filled environments with achievements being earned for the number of sheep used combined with the speed of completing a level. To celebrate the launch, Aardman plan to engage the online Shaun the Sheep community to design their own levels for the game and submit their ideas - with the best ideas being made into actual levels for future releases. One lucky winner will be invited to come to Aardman and help the game developers bring the level to life! The competition ties in with the studio’s ongoing commitment to provide inspiration and learning resources to encourage young people to become digital creators rather than just consumers. Dan Efergan, Digital Group Creative Director at Aardman says “Making games is something we’re hugely passionate about, and a creative craft we believe in alongside storytelling and animation. Obviously we hope people will play the game, but even more so we hope they’ll take part in the competition, as any opportunity to inspire young minds to ‘have a go’ is key to unlocking their own passions.”

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Ambient advertisement created by Havas, United States for JC Penney, within the category: Retail Services.

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Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

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Outdoor advertisement created by Ogilvy, Denmark for Ekstra Bladet, within the category: Media.

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Audio advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

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Film advertisement created by POL, Norway for DnB, within the category: Finance.




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