Based on the premise that everybody has got something to give, we set out to spread happiness with this live stunt commercial. No actors, just a real orphanage and old age home, and one take to get the moment. The TVC has already been awarded Best of McDonald's TVC for 2012/13 by some of the top Mcdonald's Creative Directors from around the world. Film advertisement created by DDB, South Africa for McDonald's, within the category: Food.

Digital advertisement created by Dentsu, Japan for Mesocare-Plus, within the category: Health.

Slavery, Isis, beheadings and crucifixions. Just a few of the nightmares Syrian families are fleeing their homes from. In just three days, Turkey took in more Syrian refugees than Europe has in three years. Violence from the Assad regime has forced ten million people from their homes - that’s half the country - and more than 3 million out of the country itself. There are now 3.3 million refugees, and over half are children. Syria’s neighboring countries have bore the brunt of the war's effects by taking in millions. But now, they can’t keep up. In some of the poorest communities in the Middle East, the strain on resources has made life unbearable. Lebanon has welcomed 1,600,000 refugees, swelling its population by 36%. While at last count the UK had only resettled 54.

The new campaign of FAD (Help for Drug Addiction Foundation), a private non-profit Spanish institution with the fundamental mission to prevent the drug consumption and other risky behaviours of adolescents, appeals to breaking the stereotypes established over young people and empower them to become more than “what it is said”. There is said that young people do not involve with anything, they do not make an effort, they do not enjoy culture, they are all skaters and they spend the weekends partying, among others. But it is just what it is said, not real truth, not the real young. #TheRealYoung wants to break with all those false stereotypes. Visit https://therealyoung.fad.es, discover all the pieces and join us! Digital advertisement created by Saatchi & Saatchi, Spain for FAD, within the category: Public Interest, NGO.

Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.

Film advertisement created by JWT, Egypt for Crunch, within the category: Confectionery, Snacks.

Film advertisement created by Ogilvy, United States for E*TRADE, within the category: Finance.

Digital advertisement created by DVNA, France for Prada, within the category: Fashion.

Digital advertisement created by Publicis, Brazil for SBT, within the category: Media.

Film advertisement created by Saatchi & Saatchi, Israel for Splendid, within the category: Confectionery, Snacks.

Film advertisement created by Taxi, Canada for Boston Pizza, within the category: Food.

Audio advertisement created by Soho Square, Greece for CB12, within the category: Health.

Integrated advertisement created by RBK Communication, Sweden for Alla Kvinnors Hus, within the category: Public Interest, NGO.

Film advertisement created by McGarrah Jessee, United States for YETI, within the category: House, Garden.

AP Thailand and CJ WORX Bangkok challenge social-ready photography norm, with PARENTOGRAPHER, the first ever photography lessons for the elderly to close the generation gap in Thai society. Integrated advertisement created by CJ WORX, Thailand for AP Thailand, within the categories: House, Garden, Industrial, Agriculture.

Digital advertisement created by JWT, Canada for Tim Hortons, within the category: Non-Alcoholic Drinks.

Film advertisement created by 32 Mars, Canada for Krust, within the category: Food.

Film advertisement created by Voskhod, Russia for Vesti Ural, within the category: Media.

The euglena company was trying to solve world's food & energy shortage problems by developing various euglena products. However, in Japan, nobody knew about the big potential of euglena and, to make things worse, many Japanese misunderstood euglena as a"worm," like this, as its Japanese name is "green worm." As a result, Euglena was considered to be a weird company that makes Food and fuels out of worms. To correct this wrong perception, we've placed a special device called "the entrance quiz", at the front desk of the company. Sound Design: Atsushi Shimomura / Sosa Co. Ambient advertisement created by Dentsu, Japan for Euglena, within the category: Food.