Outdoor advertisement created by Publicis, France for Renault, within the category: Automotive.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

Digital advertisement created by Volt, Sweden for Peugeot, within the category: Automotive.

Digital advertisement created by Lg2, Canada for NABS, within the category: Professional Services.

Famous for its refreshing taste and 'bits', Club Orange, for the first time ever, invites fans into its Squeezing Rooms -- the Club's 'Best Bits' HQ. Employing the sexiest and most skillful orange squeezers this planet has ever seen, Club finally reveals how each 'bit' is lovingly hand squeezed from some of the world's juiciest oranges by some of the universe's most dedicated fruit workers. Film advertisement created by Chemistry, Ireland for Club Orange, within the category: Non-Alcoholic Drinks.

Film advertisement created by Mather, Czechia for Czech Rugby Association, within the category: Recreation, Leisure.

Executive Creative Director: Agostino Toscana. Digital advertisement created by Saatchi & Saatchi, Italy for CoorDown, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Greece for Cosmote, within the category: Professional Services.

Ambient advertisement created by New Message, Netherlands for The Phone, within the category: Media.

Digital advertisement created by Walrus, United States for Effie Awards, within the category: Professional Services.

Director of Digital Strategy + Innovation: Kevin Skobac Digital advertisement created by SS+K, United States for E*TRADE, within the category: Finance.

Peter’s Cold Brew is an especially strong coffee. Thanks to its slow infusion process, it’s triple in strength. To do justice to such an impressive product, we came up with the concept - Blacker than black. Blacker than... matching with your dad on tinder. Or even blacker than... a vinyl record made out of dying unicorn sounds. So that’s exactly what we did. The first ever vinyl record pressed from coffee. Integrated advertisement created by McCann, Czechia for Peter's Cold Brew, within the category: Non-Alcoholic Drinks.

Museum of Contemporary Art in Belgrade (MoCAB) has been closed to the public since 2007 due to reconstruction of the main exhibition building, which created a wave of public discontent. In order to turn things around, we launched free augmented reality app “msu ARt”, turning billboards, posters, and print ads in 15 Serbian cities into works of art from distinguished MoCAB collections. To make the world’s largest virtual exhibition of all time and art available to almost every citizen, we gathered the biggest Serbian advertisers: Telekom Serbia, Ahold Delhaize, Halkbank, Bambi, Coca-Cola, Schweppes, Fanta, BMW, Honda, Mini, Tommy Hilfiger, Replay, Diesel, Liu Jo, and Raiffeisen bank. Digital advertisement created by McCann, Serbia for Museum of Contemporary Art Belgrade, within the category: Recreation, Leisure.

Ever wanted to be a Jedi and move things with your mind? KFC India has just the solution for you. Introducing ‘Tele-connect to Nashville” - an on-ground experience that gave consumers a chance to pop open a box and unlock the legendary taste of KFC Nashville Chicken by using just their minds. Experiential advertisement created by Blink Digital, India for KFC, within the category: Food.

Ambient advertisement created by Ogilvy, Argentina for Cerveza Salta, within the category: Alcoholic Drinks.

Ambient advertisement created by JWT, Argentina for CUCAIBA, within the category: Public Interest, NGO.

Film advertisement created by JWT, India for The Times of India, within the category: Media.

Svetly Story and Event Horizont teamed up with WWF and Citi Foundation to create the stunning title sequence for 'Mirrored Mountains', a documentary feature about Altay region. Film advertisement created by Svetly Story, Russia for WWF, within the category: Public Interest, NGO.

Film advertisement created by JWT, Tunisia for Samsung, within the category: Electronics, Technology.