Digital advertisement created by Ogilvy, Brazil for Fanta, within the category: Non-Alcoholic Drinks.

Audio advertisement created by Alma, United States for Tobacco Free Florida, within the category: Public Interest, NGO.

Digital advertisement created by Lowe, Philippines for Ad Summit Pilipinas, within the category: Media.

Digital advertisement created by Torke, Portugal for Lisbon's City Hall, within the category: Recreation, Leisure.

Society of Grownups is a learning initiative created by MassMutual to help people through the challenges and changes in life that no one likes to talk about -- the hard parts of adulthood that everyone assumes everyone else has figured out. Digital advertisement created by The Fantastical, United States for Society of Grownups, within the category: Education.

Advertising agency Innocean Berlin, Media.Monks, Massive Music & Hagens PR as well as several global contributors have come together to create “The Bookcase for Tolerance” an educational tool to help combat antisemitism, prejudice, inequality and discrimination. The project contains a docuseries, an app and a website containing personal stories of young people who face intolerance in their daily lives and change the perception towards those who are considered "different". And by doing so, the idea is to create a more tolerant world. A world without discrimination. #donthateeducate Integrated advertisement created by INNOCEAN Worldwide Europe, Germany for ANNE FRANK HOUSE, within the category: Public Interest, NGO.

Film advertisement created by Longform, United Kingdom for Nio, within the category: Automotive.

Film advertisement created by BMF, Australia for Football Federation Australia, within the category: Sports.

Film advertisement created by Innocean, United States for Finish Line, within the category: Retail Services.

100 % renewable advertising funds research that could save the planet. In the films we see commercials from 1960 reused with new voice-overs pointing customers to sign-up for Skellefteå Kraft’s offering: 100 % renewable force. We get the message that money saved by using old clips instead funds important climate-friendly research into solar power. Film advertisement created by Volt, Sweden for Skellefteå Kraft, within the category: Electronics, Technology.

Digital advertisement created by Mistress, United States for VH1, within the category: Media.

Film advertisement created by WNP, France for OPnGO, within the category: Electronics, Technology.

Digital advertisement created by BBDO, Thailand for Mercedes, within the category: Automotive.

Film advertisement created by Pereira & O’Dell, United States for Lego, within the category: Gaming.

The #HelpingTrueHeroes initiative was kick-started by WATConsult in partnership with TheBetterIndia (India’s no.1 Positive News Portal) on behalf of Merck’s Neurobion Forte. The campaign saluted the undying spirit of the four unsung heroes from across India and felicitated them as India’s True Heroes. Many people in India are breaking societal grounds and fighting their personal battles of pain every day to ensure they can provide the best not only to their family, but also to the society. It is with this belief that we urged India to identify and help similar inspirational stories with the return of its annual initiative #HelpingTrueHeroes. In the video series, the selfless and extra ordinary efforts of these four common people were showcased in association with TheBetterIndia. This was followed by a grand event where in True Heroes were felicitated by dignitaries and the same was showcased through Facebook Live on 17th July 2017 at 5pm IST. Film advertisement created by WATConsult, India for Neurobion Forte, within the category: Pharmaceutical.

Digital advertisement created by BBH, United Kingdom for Samsung, within the category: Electronics, Technology.

Film advertisement created by JWT, Tunisia for Samsung, within the category: Electronics, Technology.

Film advertisement created by Lg2, Canada for Québec Original, within the category: Hospitality, Tourism.