Slavery, Isis, beheadings and crucifixions. Just a few of the nightmares Syrian families are fleeing their homes from. In just three days, Turkey took in more Syrian refugees than Europe has in three years. Violence from the Assad regime has forced ten million people from their homes - that’s half the country - and more than 3 million out of the country itself. There are now 3.3 million refugees, and over half are children. Syria’s neighboring countries have bore the brunt of the war's effects by taking in millions. But now, they can’t keep up. In some of the poorest communities in the Middle East, the strain on resources has made life unbearable. Lebanon has welcomed 1,600,000 refugees, swelling its population by 36%. While at last count the UK had only resettled 54.

Film advertisement created by Publicis, Ireland for Energie Fitness Clubs, within the category: Recreation, Leisure.

Film advertisement created by Bullpen Integrated, United States for SurveyMonkey, within the category: Professional Services.

Digital advertisement created by Sri Sri Publications Trust, India for The Art of Living, within the category: Public Interest, NGO.

The well-known European song contest is a truly outstanding event that is always a festival of emotions for hundreds of millions of spectators all over the world with the exception of hard of hearing people. The society is capable of changing the situation. In Ukraine one of the first steps towards changes became the idea of social initiative by Saatchi & Saatchi agency to create a video in which the song by the Ukrainian representative on the contest would be entirely performed in the international sign language. The idea caused public outcry and from words in a presentation quickly transformed into a team of concerned people who got together and made it true. Film advertisement created by Saatchi & Saatchi, Ukraine for Ukrposhta, within the category: Public Interest, NGO.

A simple idea for ADA Foundation that got together the billboards in Colombia with the abandoned animals of the foundation, to find brands to advertise and new homes for all of the animals. Outdoor advertisement created by BBDO, Colombia for ADA, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Israel for Israel Lottery, within the category: Gaming.

Film advertisement created by Serviceplan, United Arab Emirates for BMW, within the category: Automotive.

Peter’s Cold Brew is an especially strong coffee. Thanks to its slow infusion process, it’s triple in strength. To do justice to such an impressive product, we came up with the concept - Blacker than black. Blacker than... matching with your dad on tinder. Or even blacker than... a vinyl record made out of dying unicorn sounds. So that’s exactly what we did. The first ever vinyl record pressed from coffee. Integrated advertisement created by McCann, Czechia for Peter's Cold Brew, within the category: Non-Alcoholic Drinks.

Film advertisement created by Taxi, Canada for Boston Pizza, within the category: Food.

Film advertisement created by Leo Burnett, United Arab Emirates for McDonald's, within the category: Food.

Executive Producer: T.K. Knowles Film advertisement created by Attik, United States for Scion, within the category: Automotive.

#SeeBeautyNotGender - This mobile first campaign with social thinking at its core was co-created with celebrities, influencers, creators and activists from the Trans community. Short feed videos, images, streaming video and interactive IG stories, all made with, starring and directed by Transwomen challenged society to stop the unconscious bias. To stop focusing on their gender so much that it blinds them to all their other beautiful human qualities. What Thai Transwomen wanted the most to change, came through and resonated with authenticity. Along with seeding and amplification from the celebrity handles, a second wave of LGBTQI influencers and Thai cultural ambassadors mainstreamed the conversation. Digital advertisement created by Grey, Thailand for Pantene, within the category: Beauty.

Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

Film advertisement created by TBWA, Australia for Great Northern Brewing Co, within the category: Alcoholic Drinks.

Film advertisement created by POL, Norway for DnB, within the category: Finance.

People know when they make a difference, but their generosity often lacks a story. To commemorate these sorts of charitable narratives, TOMS engraved shoes with messages of peace so people can see altruism in every step. Film advertisement created by Miami Ad School, United States for Toms, within the category: Fashion.

Film advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

Digital advertisement created by Publicis, Brazil for SBT, within the category: Media.

Film advertisement created by Saatchi & Saatchi, Israel for Splendid, within the category: Confectionery, Snacks.