The Air Canada Foundation helps sick children living in remote areas reach the medical care they need by flying them to hospitals outside of their hometowns. To share Keisha's experience − a story of bi-weekly flights between New Brunswick and Montreal − we decided to contrast it with the experiences of other travelers. As a backdrop, we used the architecture of an airport as a screen to project travelers' memories, including Keisha's, as this space is the starting point for their adventures. Keisha's story is one of strength and hope, showing us the more profound and ultimately more inspiring side of travel. Film advertisement created by FCB, Canada for Air Canada Foundation, within the category: Public Interest, NGO.

Audio advertisement created by Grey, Kazakhstan for Ozz, within the category: House, Garden.

Film advertisement created by Voskhod, Russia for ForexClub, within the category: Finance.

Digital advertisement created by Publicis, Belgium for Responsible Young Drivers, within the category: Public Interest, NGO.

Direct advertisement created by Dentsu, Japan for Mainichi Newspapers, within the category: Media.

Film advertisement created by Idea Studio, Canada for Electrical Safety Authority, within the category: Public Interest, NGO.

Ambient advertisement created by Achtung!, Netherlands for KLM, within the category: Transport.

Ambient advertisement created by Publicis, Italy for Yovis Viaggio, within the category: Pharmaceutical.

Digital advertisement created by Team One, United States for Evolve, within the category: Gaming.

Direct advertisement created by BBDO, United Kingdom for The Outside Project, within the category: Public Interest, NGO.

In a video released today on YouTube, SoFi made that moment of relief from student debt a grand occasion for one Midwestern woman. The company surprised Candice, a SoFi member who had refinanced her student debt, with an epic surprise “debt graduation” ceremony with friends, family, and some unconventional surprises planned by the company, together with production and entertainment studio Genpop.

Digital advertisement created by Jung von Matt, Switzerland for Graubünden Tourism, within the category: Transport.

To create awareness on children's day for homeless children in Lagos, we created a campaign designed to get the public to donate to make every day a 'special day' for homeless kids. Digital advertisement created by Up In The Sky, Nigeria for Royal Diamond Orphanage, within the category: Public Interest, NGO.

Experiential advertisement created by NBS, Brazil for Clin Kids, within the category: Health.

Integrated advertisement created by McCann, Brazil for Chevrolet, within the category: Automotive.

Film advertisement created by DDB, New Zealand for Lotto New Zealand, within the category: Gambling.

Film advertisement created by Saatchi & Saatchi, United States for Miami Short Film Festival, within the category: Recreation, Leisure.

Film advertisement created by TBWA, Israel for Diners Club, within the category: Finance.

The Coalition for Gun Control has launched a new project to show how gun violence touches every corner of Toronto, the fourth largest city in North America. And one that has seen a major rise in gun violence over the past year. The project, titled Dodge the Bullet, uses geo-location technology to show how many meters away residents of the city of Toronto were from an actual shooting. The project taps into the Toronto Police Services’ API of shootings and homicide data to create an interactive map that shows every user how close they are, or have been, to a shooting. The campaign’s goal is to turn that data into a digital experience that creates a personal connection between every Torontonian and the rise in gun violence in their city. By visiting dodgethebullet.ca, the experience explains to users that even though they “Dodged a Bullet,” they shouldn’t “Dodge the Issue” of gun control in Canada. From there, the web app directs them to sign the Coalition’s most recent petition on the House of Commons website. Digital advertisement created by Zulu Alpha Kilo, Canada for Coalition for Gun Control, within the category: Public Interest, NGO.