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Film advertisement created by DDB, United Kingdom for AA, within the category: Public Interest, NGO.
Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. Film advertisement created by JWT, United Kingdom for UN Women, within the category: Public Interest, NGO.
Digital advertisement created by Ogilvy, India for Amazon, within the category: Retail Services.
El Cronista Comercial launched its new institutional campaign enabling an audience less specialized in finances to experience economics as never before. The stars in each piece are some of the new followers on El Cronista’s Facebook fanpage. Called to an aerodrome in the outskirts of Buenos Aires, they were invited to partake in flights aboard aerobatic aircrafts 5000 meters AMSL. Stock going up and down, figures, percentages, and interest rates traditionally expressed into charts were reproduced in flights through vertical drops and ascents at 150 kph. At the same time, the participants received earphones over which they were explained what each movement represented, so they would feel the tension caused by numerous crises, namely that of Greece, 2001, and the dot-com crisis, among others. Ambient advertisement created by Grey, Argentina for El Cronista, within the category: Media.
Here are the press advertisements as well. Campaign 1: JBS Mens Underwear Rugby, JBS Mens Underwear Shave, JBS Mens Underwear Sofa. Campaign 2: JBS Mens Underwear Nurse, JBS Mens Underwear Maid, JBS Mens Underwear Nun, JBS Mens Underwear Secretary. Film advertisement created by &Co, Denmark for jbs, within the category: Fashion.
Film advertisement created by Glow, Germany for Blush, within the category: Fashion.
Direct advertisement created by Mercury 360, Romania for The Heart of Children Association, within the category: Public Interest, NGO.
Film advertisement created by 32 Mars, Canada for Krust, within the category: Food.
We've all taken pictures of food and posted them on Instagram. But now, if you want to share your food with those who really need it, @ManosUnidasONGD has created a filter for your pics: the money you pay for downloading the app will go to programs against hunger. Go to www.foodsharefilter.com for more details. Digital advertisement created by DDB, Spain for Manos Unidas, within the category: Public Interest, NGO.
Film advertisement created by Kraneo, Dominican Republic for Sunami, within the category: House, Garden.
Film advertisement created by Hjaltelin Stahl, Denmark for IKEA, within the category: House, Garden.
Film advertisement created by JWT, Argentina for Fabogesic, within the category: Pharmaceutical.
When we think about our New Year wishes we use to have positive ones, to change for the best or for a good future. But, if we had the wish of the opposite? With this message we try to make the people conscious about the biggest threat of the planet: the climate change. Film advertisement created by Indira, Spain for Greenpeace, within the category: Public Interest, NGO.
Film advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.
Film advertisement created by The Rocket Science Group, United States for Deal Market, within the category: Professional Services.
How do you produce a billboard campaign for a sustainable store and still remain sustainable? Well, we used the natural wood from old billboards and made a fully sustainable campaign without using any vinyl, paper or inks. Outdoor advertisement created by Saatchi & Saatchi, United Arab Emirates for The Change Initiative, within the category: Retail Services.
Mottumars (Moustache–March) is a yearly cancer awareness campaign for the Icelandic Cancer Society, mainly focusing on cancers in men. The 2018 campaign is about prostate cancer, which is the most common cancer amongst Icelandic men. The look and feel of the campaign draws inspiration from a predominantly male trope: the classic barber shop, a place frequented by men throughout the years. In the television advertisement we see a man go about his daily routine. He is obviously troubled by something, and is most likely experiencing symptoms of prostate cancer. Mentally and physically exhausting symptoms of a life threatening illness are not easy to ignore. Especially not when they – literally – come to life in the shape of a cheery and colorful barber shop quartet that constantly follows you around describing the symptoms of prostate cancer — through song and dance, of course. Produced by the advertising agency Brandenburg in collaboration with Republik Film Productions. Original song: “Mister Sandman” by Pat Ballard. Film advertisement created by Brandenburg, Iceland for Icelandic Cancer Society, within the category: Public Interest, NGO.
Film advertisement created by DDB, United Kingdom for Skittles, within the category: Confectionery, Snacks.
Mitoys is a cultural startup that wants to connect the new generation through design and technology with paraguayan culture. With Mitoys, we recreate the mystical stories about the paraguayan myths. Indigenous art was our inspiration to create the identity of the project. We designed the stories of guarani myths with the Mby’a Guarani Community from the Paraguayan Chaco. The process was 100% handmade. We simply used paper and black ballpoint pen to create the artistic work and typographies. Film advertisement created by TBWA, Paraguay for Mitoys, within the category: Public Interest, NGO.