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Creative agency, BMB has created a compelling campaign for Samsung to celebrate International Day of Families in May. In the new campaign, Samsung challenged three artists to explore what family means to them. The result is a personal reflection, which will resonate with a global audience, as everyone has experienced separation from their traditional family groups during this past year. The artists are illustrator Stefania Tejada who talks warmly about her family of friends and her lifelong passion for illustration; painter Sarah Stieber whose intimate portrait of herself and her partner reveals a strong sense of support; and photographer Owen Harvey who recalls changes in his family as a child which reinforced his relationship with his father. Integrated advertisement created by BMB, United Kingdom for Samsung, within the category: Electronics, Technology.

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Online banking can be a challenge for many, but not with the Commonwealth Bank's online banking platform NetBank. To promote this message, the white agency placed a loveable senior couple and their lounge room in a local shopping mall to demonstrate NetBank's simple functionality to passers by. Together Bob and Doreen show just how easy online banking can be for absolutely anyone. Ambient advertisement created by The White Agency, Australia for Commonwealth Bank, within the category: Finance.

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Film advertisement created by John St, Canada for Doordash, within the categories: Food, Professional Services.

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The smoking prevention campaign was produced for the Réseau du sport étudiant du Québec. The media campaign aimed to convince kids 11 to 15 years old to not smoke. The project revealed the harmful effects and awakened a critical sense when dealing with tobacco products in an effort to transform a social norm. The best way to not smoke is to never start. In focus groups, young people told us that they want to be exposed to the real consequences in order to make up their own minds. It was on that premise that we decided to give the campaign a very direct tone. Film advertisement created by Hoffman, Canada for RSEQ, within the category: Public Interest, NGO.

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Mini launch a pan-european collaboration for a limited-edition electric MINI with Belgian fashion label Mosaert - the brand co-founded by acclaimed Belgian singer Stromae. 400 special edition MINI Electric cars featuring an exclusive Mosaert design have been manufactured for sale in Belgium, France, Belgium, Switzerland, Luxemburg, Monaco and Liechtenstein.

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Film advertisement created by Wieden + Kennedy, Japan for Audi, within the category: Automotive.

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Menopause is still something taboo and its absence from mainstream media causes a lack of awareness about this phase of life, which can be detrimental to women, trans-men and non-binary people of all ages. So, we decided to create The Menopause Canvas – a campaign designed to generate awareness and break taboos around menopause through artistic expression, using feminine hygiene products as blank canvases. Each artwork will tell the story of its owner, on how they experienced menopause to help inform people about this subject. Integrated advertisement created by Miami Ad School, Spain for Refinery29, within the category: Public Interest, NGO.

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Digital advertisement created by Publicis, United Kingdom for McDonald's, within the category: Non-Alcoholic Drinks.

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We had to develop a campaign communicating that 100% of Burger King's menu now only uses 100% real ingredients. Everyone knows that the perfect burgers you see in ads aren't the real ones you actually get, so we're showcasing BK's 100% real burgers in all of their imperfect glory. Integrated advertisement created by S.I. Newhouse School of Public Communications, United States for Burger King, within the category: Food.

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Film advertisement created by Trigger, Canada for AMI Autoglass insurance, within the categories: Automotive, Finance.

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Today, many people are facing challenges in their lives, and the smiles we once had are slowly fading away. Car4Cash, the market leader for financing loans through personal cars, wanted to bring back those smiles from car owners. Therefore, we offered them a great deal; 1. A car still paying off installments could take out a loan. 2. Big motorcycles could take out a full loan amount. and 3 Car4Cash Protect, an insurance that covered automotive parts. These great deals were presented in a new film titled “Come Back”, featuring Uncle Khom, Thailand’s favorite comedy superstar. The film helped bring out laughter and provided an encouraging message for the audience during tough times, “go through those challenges in life… with a smile.” The film “Come Back” is based on Thai cultural beliefs. Thais believe that when someone has passed away with troubling thoughts and concerns on their minds, then they could not be reincarnated. There is also another belief that when jing joks (house lizards) make a call towards you, it’s considered as a warning that something bad is about to happen to you. The story is about P’Mate (Uncle Khom), who recently passed but could not reborn because he was still worried about his lovely wife, Auntie Sri. His worries right before passing trapped his spirit in the body of a jing jok (house lizard), so he could go back and talk to her, tell her about the good things in life to follow, and turn around that sadness she was feeling so P’Mate could finally reborn. Film advertisement created by TBWA, Thailand for Krungsri Auto, within the category: Finance.

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A film, to raise awareness of loneliness, amongst teenagers in Denmark. Film advertisement created by Shoot Happens, Denmark for Børns Vilkår, within the category: Public Interest, NGO.

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The music video features crowd-sourced vocals and dance moves from fans around the world that were gathered during phase one of the “Conga Feat. You” campaign in the Fall Film advertisement created by BBDO, United States for Bacardi, within the category: Alcoholic Drinks.

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Imagine Amadeus Mozart asking you to come up with the most creative way to tell his story to the people. What would you do? We created the world’s first playable and listenable font for Peter Shaffer’s famous play “Amadeus” to the Turkish audience. We put this font at the heart of our communication campaign to introduce Peter Shaffer’s famous play “Amadeus” to the Turkish audience. First, we created staff and put the Amadeus line in the middle of the four lines used as a guide to design the font. Then, we placed letters instead of notes. We designed 14 different numbers and letters of the alphabet that match the notes and octaves on the staff. We created a font family of 574 characters for the alphabet consisting of 32 letters and 9 numbers. Putting the Amadeus font at the center of our campaign, our messages and headlines uniquely merged with Mozart’s music. While people read each word, they were also able to listen to the matched note. Even the lost letters that Amadeus wrote 250 years ago turned into a unique piece with his notes. A pianist played Amadeus’s letters. Integrated advertisement created by Happy People Project, Turkey for Amadeus, within the category: Recreation, Leisure.

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“Unbreakable” is a visual metaphor of the NTM experience. Based on actual NTM patient experiences, the film opens on Barbara the Bunny, a plush toy fabricated in a magical factory. When she comes alive, she realizes something is not quite right as she begins to cough, splitting a piece of her fabric in the process. Barbara is expelled from the factory by “Quality Control” and from there, we follow in her journey across the city desperately seeking a specialist for her situation. To her relief, a sweet toy repair shop owner knows just exactly what to do. Film advertisement created by Area 23, United States for Insmed, within the categories: Health, Pharmaceutical.

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Film advertisement created by Circus, United States for Mezcal Ojo de Tigre, within the category: Alcoholic Drinks.

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Content advertisement created by Giant Propeller, United States for Runtime, within the categories: Food, Non-Alcoholic Drinks.

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Imagine the year 2063. All the tech, all the time, but deep down inside you reminisce on the golden age of mountain biking. 2020 was that year. The year of "The Perfect Lap". Film advertisement created by Sabertooth Pictures, United States for Specialized Bicycles, within the category: Sports.




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