Content advertisement created by Biborg, France for Rainbow Six, within the category: Gaming.

Research from the Campaign to End Loneliness (CTEL) reveals more than half of UK adults (54%) feel it has been a long time since they made a new friend. With loneliness and isolation on the rise, BMB and the Campaign to End Loneliness have joined forces to resolve the problem - using the power of six year-olds. Experiential advertisement created by BMB, United Kingdom for Campaign to End Loneliness, within the category: Public Interest, NGO.

Ambient advertisement created by Philipp und Keuntje, Germany for Astra, within the category: Alcoholic Drinks.

New film shows how the world’s first floating, water-filtering pool is poised to change how people from New York (and beyond) interact with the rivers around them.

Film advertisement created by BBDO, United States for Sanderson Farms, within the category: Food.

With anxiety levels sky high, Cerveza Patagonia carries out an experiment to reduce anxiety by immersing participants in the mountains. Twenty participants with high levels of stress and anxiety were interviewed by a psychologist, then three participants were selected to spend a week in wood cabins in the mountain city of Cambará do Sul, in the South of Brazil. Their levels of patience, sleep quality, fatigue, irritability, self-criticism, and compulsive eating were measured before, during, and after the experiment. Integrated advertisement created by Beta Collective, Brazil for Patagonia, within the category: Alcoholic Drinks.

Ambient advertisement created by Publicis, Brazil for Dorflex, within the category: Health.

Film advertisement created by Ogilvy, South Africa for KFC, within the category: Food.

Mendorato, the Santa Helena's golden Japanese peanut, consolidates itself as the soccer partner of the Brazilian fan. In his last campaign, Mendorato is the protagonist of the preferred consumption moment among football lovers: watch his beloved team accompanied by a good appetizer. And it scores a "Great Goal of Flavor"! Check out the film and the behind-the-scenes of this artillery production. Digital advertisement created by Alta Comunicazione, Brazil for Mendorato, within the category: Confectionery, Snacks.

Series of web commercials creating hype for the friendly match between small Finnish team HJK Helsinki and the world's greatest football club FC Barcelona. Digital advertisement created by Intohimotoimisto Cassius, Finland for HJK Helsinki Football Club, within the category: Recreation, Leisure.

Film advertisement created by BBDO, Italy for Baldini & Castoldi, within the category: Media.

Film advertisement created by JWT, India for Reliance Mutual Fund, within the category: Finance.

In over 60 countries in the world, changing your gender is illegal. Which makes being who you are are crime. So to raise awareness for transgender rights, we recorded an important message with the help of Alex. A transgender person in transition from female to male. The Voice of Change is a transgender person’s journey to becoming the person he was meant to be, and a message that gives voice to transgender rights all over the world. Welcome to EuroPride 2018 in Stockholm and Gothenburg this summer. Whoever you are. Audio advertisement created by Åkestam Holst, Sweden for Europride, within the category: Public Interest, NGO.

Digital advertisement created by Rosapark, France for Monoprix, within the category: Retail Services.

Film advertisement created by DDB, United States for Tribeca Film Festival, within the category: Recreation, Leisure.

Content advertisement created by Publicis, Argentina for Renault, within the category: Automotive.

Film advertisement created by Albion, United Kingdom for Unum, within the category: Finance.

Film advertisement created by BBDO, Italy for La Cucina Italiana, within the category: Media.

Film advertisement created by Altmann + Pacreau, France for 30 Millions d’Amis Foundation, within the category: Public Interest, NGO.

Every year the Peruvian Cancer Foundation airs a fundraising spot that almost nobody sees because they have no media budget. So this time, instead of making another useless tv ad, we asked the brands that most advertise in Peru to share three seconds of their TV ads to promote the Foundation's collection. A lot of them answered the call, which results in the most aired campaign in Peruvian history and a new collection record. Film advertisement created by Fahrenheit, Peru for Peruvian Cancer Foundation, within the category: Public Interest, NGO.