Lightning is one of the most fascinating powers of nature. This year the USA counted 272 victims of lightning. Daryn Kahn made a documentary about this phenomenon in the lightning capital of the world, Florida USA. But what started as a documentary about lightning ended up with an extremely dangerous experiment.

A phobia is an irrational, intense and persistent fear of certain situations, things, animals, people… or just about watching the new Golf and not being its owner. Director Pep Bosch films a surrealistic ad so we can learn not only that there are many more phobias than we thought, but also a new one has been discovered. The research was done on behalf of DDB Barcelona agency. Film advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

Film advertisement created by BBDO, United States for ADC, within the category: Professional Services.

Outdoor advertisement created by DDB, New Zealand for Sky Sport, within the category: Media.

Film advertisement created by HMDG, United Kingdom for International Alert, within the category: Public Interest, NGO.

Film advertisement created by DDB, France for National Geographic, within the category: Media.

Spotify Relief is a feature inside Spotify which with the assistance of an Apple Watch can detect a panic attack and with the help of music later sooth it out. Digital advertisement created by Miami Ad School, Germany for Spotify, within the category: Electronics, Technology.

Film advertisement created by BMB, United Kingdom for Farrow & Ball, within the category: House, Garden.

Johns Hopkins scientists have discovered that exposure to secondhand cannabis smoke causes intoxication. To try to avoid this, was placed masks in high zones from Uruguay.

Film advertisement created by Engine Group, United Kingdom for Xero, within the category: Professional Services.

Ambient advertisement created by Tonic, United Arab Emirates for Made in Carcere, within the category: Public Interest, NGO.

Film advertisement created by L&C, United States for GE Lighting, within the category: Electronics, Technology.

Production company: Garlic.TV Digital advertisement created by Saatchi & Saatchi, Spain for Pedigree, within the category: House, Garden.

Madame Tussauds Tokyo is a wax museum in Tokyo. This is a project movie for a special event held in Tokyo in July 2018. June 2018, the summit meeting that drew worldwide attention was held in Singapore. It was a giant step forward world peace. To maintain the hope for peace like never before, a special barber shop called "PEACE BARBER" was opened in Tokyo for a day. It was a special barber shop to present peace by giving a special haircut. A peace barber shop where you can take pictures with Donald Trump figure and wish for peace by posting them on social media.

Digital advertisement created by McCann, United Kingdom for Wimbledon, within the category: Recreation, Leisure.

Film advertisement created by Leo Burnett, United States for National Collegiate Athletic Association, within the category: Education.

Film advertisement created by Brand Place, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.

Film advertisement created by Publicis, France for Cardiovascular Research Foundation, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United Kingdom for BT Mobile, within the category: Electronics, Technology.

Malmö Hardware Store needed an idea to be able to compete with the giant home improvement chains that are taking over the market. We learned that the stores main earnings comes from supplies, not from expensive tools. So we created ToolPool. It works just like a carpool, but with tools. And it's for free. All we ask in return is that you share our message on Facebook. During the very first month, ToolPool received extensive media coverage, over 600 members and sales in the store increased by 25%. Digital advertisement created by The Fan Club, Sweden for Malmö Hardware Store, within the category: Retail Services.