Film advertisement created by Kanter Lovertising, Argentina for APSV, within the category: Public Interest, NGO.

In their latest ad, the Norwegian pharmacist Vitus took on a monumental project: to document the development of the human skin through an entire lifetime. In just 60 seconds. People come in all ages, shades and shapes. Vitus’ mission is to help everyone feel comfortable in their own skin and meet whatever changes they may face in the future. After all, we are all living proof that the only thing constant is indeed change. This project set out to document just that. The result is a film with no less than 101 women from age zero to one hundred portrayed completely natural and without any retouching. Put together in a stop motion fashion the spectator is taken on a journey through generations and ultimately a time-lapse of an entire lifetime. Film advertisement created by POL, Norway for Vitus, within the category: Pharmaceutical.

Film advertisement created by Fancy, United States for The Lion's Den, within the category: Retail Services.

Film advertisement created by Ogilvy, United States for Gerber, within the category: Food.

Film advertisement created by Grey, Germany for MTV, within the category: Media.

Film advertisement created by John St, Canada for True Sport, within the category: Public Interest, NGO.

Woodchuck Puppet Creators: Alterian, Inc. Film advertisement created by Smartfish, United States for Woodchuck Cider, within the category: Alcoholic Drinks.

Following on the heels of HSBC UK’s successful ‘We Are Not An Island’ platform, the new campaign marks the launch of HSBC’s new global purpose – Opening up a world of opportunity. The campaign explores some of the borders to opportunity that exist within our society. Film advertisement created by Wunderman Thompson, United Kingdom for HSBC, within the category: Finance.

Digital advertisement created by Barton F. Graf, United States for Little Caesars, within the category: Food.

Film advertisement created by BBDO, United States for ADC, within the category: Professional Services.

Film advertisement created by We Are Social, France for Renault, within the category: Automotive.

Film advertisement created by BMF, Australia for Tip Top, within the category: Food.

Film advertisement created by Ron Foth, United States for California Academy of Sciences, within the category: Recreation, Leisure.

Digital advertisement created by Darewin, France for Nobody From Nowhere, within the category: Media.

Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

To launch the Ticketland mobile app in St. Petersburg we introduced the first ever Instagram theatrical show. We found Instagramers from St. Petersburg, who posted photos of theatre life. They received likes, making up the well-known scenes from famous plays. In the Instagram accounts of any of those monolog lines, one could test their knowledge of the play and win a promo code. Digital advertisement created by Voskhod, Russia for Ticketland.ru, within the category: Professional Services.

Film advertisement created by BBDO, United States for Guinness, within the category: Alcoholic Drinks.

Film advertisement created by JWT, United States for Jiffy Lube, within the category: Professional Services.

Content advertisement created by North, United States for Colombia, within the category: Fashion.

Digital advertisement created by Publicis, United Kingdom for LG, within the category: Electronics, Technology.