Digital advertisement created by Isobar, Poland for McDonald's, within the category: Food.

Ambient advertisement created by Ogilvy, Brazil for Allianz, within the category: Finance.

Digital advertisement created by Svensson, Sweden for ECPAT, within the category: Public Interest, NGO.

Because, it’s time to change the rules of the game – the social inequalities of our world. This year, French people will have to choose their new President. Social inequality divides the French society and it’s critical to remind everybody the importance of this issue. Adults get used to social unfairness… But kids can’t bare it. Kids’ reactions to situations are often very interesting because they’re truthfully blunt with no preconceived or learned bias. In “The Society Game” experience, we see how they react to our unfair world. Experiential advertisement created by Herezie, France for Observatoire des Inegalities, within the category: Public Interest, NGO.

Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.

Digital advertisement created by Carlitos y Patricia, Spain for Hallst.com, within the category: Transport.

Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.

Film advertisement created by R&R Partners, United States for Las Vegas, within the category: Transport.

Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

Digital advertisement created by McCann, United Kingdom for Wimbledon, within the category: Recreation, Leisure.

Direct advertisement created by DDB, Germany for Reporters Without Borders, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

Digital advertisement created by Publicis, United Kingdom for LG, within the category: Electronics, Technology.

A Shy geeky college student dreams of becoming a dancer (Actress-Model Nataly Dadon) after being caught up in a middle of a classroom disco with the proffeseur (MK Oren Hazan) she transforms from a nerd to a beautiful "Eve & Lear" dou dancer.

Film advertisement created by Rosebud, Spain for Valencia FC, within the category: Recreation, Leisure.

Film advertisement created by Kanter Lovertising, Argentina for APSV, within the category: Public Interest, NGO.

Outdoor advertisement created by DDB, New Zealand for Sky Sport, within the category: Media.

Film advertisement created by DDB, New Zealand for Lotto New Zealand, within the category: Gambling.

Executive Creative Directors: Mike Pierantozzi, Stephen Leps Film advertisement created by Saatchi & Saatchi, United States for Luvs, within the category: House, Garden.

#ToiletThink is a Sieropositivo.it social campaign against HIV virus diffusion, dedicated to women. To let them think about the importance of protecting themselves. Always. With no exception. Direct advertisement created by TBWA, Italy for Siero, within the category: Public Interest, NGO.