Film advertisement created by DDB, France for Tiji, within the category: Media.

Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.

Film advertisement created by Lowe, Canada for Type Books, within the category: Media.

Digital advertisement created by smoyz, Israel for Orbit, within the category: Confectionery, Snacks.

Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

Film advertisement created by Anew, Denmark for Stryhn's, within the category: Food.

Jeep is built to escape the concrete jungle. But how can we give urban people a taste of what they can expect outdoors? Easy: We let them taste it. To find out how hungry people really were for adventure, we served something special: Jeep Snacks. Mealworms sweet & sour? Roasted black scorpion? Or a tarantula? These new snacks gave everyone an exotic taste of adventure. We challenged adventurers in shopping malls, railway stations, car parks, outdoor stores and Jeep Showrooms to taste our snacks and win an exclusive Jeep off-road training. Brave gourmets could also order the yummy snacks online. Outdoor advertisement created by Leo Burnett, Germany for Jeep, within the category: Automotive.

Executive Creative Directors: Mike Pierantozzi, Stephen Leps Film advertisement created by Saatchi & Saatchi, United States for Luvs, within the category: House, Garden.

Rock stars have been smashing guitars for decades, few with more enthusiasm than Swedish-born guitar virtuoso Yngwie Malmsteen. In their latest campaign, global engineering company Sandvik decided to test their cutting-edge techniques by building the world’s first all-metal, unbreakable guitar and letting Malmsteen unleash his smashing skills on it. Film advertisement created by Forsman & Bodenfors, Sweden for Sandvik, within the categories: Electronics, Technology, Industrial, Agriculture.

Film advertisement created by JWT, Puerto Rico for Stride, within the category: Confectionery, Snacks.

Digital advertisement created by Triad, Slovakia for Kozel, within the category: Alcoholic Drinks.

Ambient advertisement created by Ogilvy, Argentina for Cerveza Salta, within the category: Alcoholic Drinks.

According to a study, over 40% of girls quit sports during their teenage years. Although this statistic is highly disturbing, it doesn’t come as a surprise. The prejudice against women in sports is such deep-rooted issue that even after years, the organisations which have aimed to address this, have only been able to generate a few ripples. Adidas wanted to create a tide. While looking for reasons, we came across a startling fact. A study by UNESCO indicates, only 4% of sports news is dedicated to women. This heavy media bias which is often ignored, is a rather significant contributor to this scenario. We decided to change that narrative. Our Idea: 50/50 Instead of buying TV spots, outdoor spaces and newspaper columns, Adidas buys air time on TV and an extra page in newspapers to ensure equal distribution between men and women sports news. In turn, giving young girls what they need the most, idols, inspirations, and stars they can aspire to be. Integrated advertisement created by Miami Ad School, India for Adidas, within the categories: Fashion, Retail Services.

Film advertisement created by UltraBold, Germany for Südzucker, within the category: Food.

Digital advertisement created by M&C Saatchi, Italy for BMW, within the category: Automotive.

Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volkswagen has had on South African streets, and use it to kickstart Volkswagen South Africa's Facebook Page. Volkswagen Street Quest was a Facebook challenge to find as many Volkswagens as possible on South African streets using Google Street View in a custom-designed gaming interface. The game was played over four weeks and the player with the most Pins each week qualified for the Grand Final – a live playoff in which finalists competed for prizes worth R50 000. Digital advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Outdoor advertisement created by DDB, Dominican Republic for Stabilo, within the category: Office Equipment.

Digital advertisement created by TBWA, United Arab Emirates for SOS Children's Villages, within the category: Public Interest, NGO.