Film advertisement created by Spike Communications, United States for Sleepy's, within the category: Retail Services.

Digital advertisement created by DDB, United States for Ronald McDonald House Charities, within the category: Public Interest, NGO.

Ambient advertisement created by Ganem, Mexico for Funerarias J. García López, within the category: Professional Services.

Apa Nova, the leading water management company in Romania, announces the launch of a fresh and innovative campaign meant to capture people’s attention regarding the correct use of the sewage system. ‘’Happy ending stories’’ is the concept by which Apa Nova brings to Bucharest’s attention that the sewage system is not a rubbish bin. The forbidden waste thrown in the toilet or in the drain affects both the sewer system and the environment. The campaign was developed by Porter Novelli, a communication agency based in Bucharest, Romania. The campaign was born out of the necessity for a more responsible sewage use: one without forbidden waste disposal such as fats, personal hygiene items, hair, detergents, food scraps and various other items that affect the sewer and the environment in the long run. ‘’Change your ways before your loved one changes their mind about you.’’ is the tagline that encourages the people of Bucharest to become better and more responsible. The campaign is centered around three types of waste which are frequently thrown in the sewer: hair, oil and condoms. These common-use items acquire symbolic value and become a behavioral catalyst for change. Film advertisement created by Porter Novelli, Romania for Apa Nova, within the category: Industrial, Agriculture.

Film advertisement created by Leo Burnett, Argentina for Arcor, within the category: Non-Alcoholic Drinks.

SOCIAL ME is an online series about a Romanian character inspired by the authentic online behaviors we all have in common: staging perfect moments, filters over filters, carefully-scripted captions and the addiction to the instant gratification that the flood of “likes” provides. The series follows a fictional influencer and her struggles to reach the daily quota of posts and likes. To achieve these goals, she looks at the people in her life purely as a source of content. Her boyfriend = a human selfie stick; her childhood friend = a pretext for an emotional caption; her dog = the best like magnet she could ever find.

Executive Creative Director: Agostino Toscana. Digital advertisement created by Saatchi & Saatchi, Italy for CoorDown, within the category: Public Interest, NGO.

Film advertisement created by Pereira & O’Dell, United States for Lego, within the category: Gaming.

Commercial for Sony Handicam cameras filmed in Buenos Aires, Argentina. Directed by Berton Pierce for Radical Media, Germany.

We have worked on a brand ambassador’s campaign for International University of Valencia, in which the Spanish Animation Film Director, with 3 Academy of Cinema Goya Awards, Enrique Gato is our protagonist. The main message of the campaign is based on the University's objective of offering the most technological and innovative education to those all over the world. We do it through a piece in documentary format that connects the life and history of Enrique Gato with the values of the University, in the same way the cinema director connected technology with the creation of digital art. Content advertisement created by Estimado Jose Alfredo, Spain for Universidad Internacional de Valencia, within the category: Education.

The campaign aims to illustrate that as the world moves faster and customers' lives continue getting busier, every moment is valued. McDonald’s latest services aren’t solely about technology, they’re about making it that little bit easier to enjoy the things you love and the small, life affirming moments that matter. Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Grey, China for Volvo, within the category: Automotive.

Digital advertisement created by Butler Shine Stern and Partners, New Zealand for Gravity Coffee, within the category: Non-Alcoholic Drinks.

In the Egyptian Culture, "full of slaps" means that life is not going very well for you financially. The ad turns the insight into reality. Several people are put into situations that escalate to lead to needing more money. Film advertisement created by everyone, Egypt for MoneyFellows, within the category: Finance.

Film advertisement created by Alazraki, Mexico for Electronic Game Show, within the category: Recreation, Leisure.

Can a life philosophy that inspired a 170-year-old brand still be relevant in your life today? Probably. That’s why J.C. Jacobsen, the founder of Carlsberg, took the stage for a posthumous TEDx Talk in Copenhagen, on August 23rd. #ProbablyTEDx Content advertisement created by Happiness, Belgium for Carlsberg, within the category: Alcoholic Drinks.

Experiential advertisement created by Miami Ad School, Germany for Worst Unconscious Bias Awards, within the category: Professional Services.

Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

Film advertisement created by 180 Amsterdam, Netherlands for PS4, within the category: Gaming.

Direct advertisement created by FCB, China for Go Player, within the category: Non-Alcoholic Drinks.