Over the years, the internet has captured and immortalised some of the most epic beer saves the world has ever seen - from catching a beer whilst crowd surfing, to keeping a beer above water during a kayak roll. But despite being seen by millions (if not billions), these people who put their bodies on the line to save beer, have remained anonymous heroes… until now. Integrated advertisement created by McCann, Italy for UBREW, within the categories: Alcoholic Drinks, Professional Services.

Film advertisement created by 11:21, Brazil for Grã Filé, within the category: Food.

Film advertisement created by Publicis, France for Saint Gobain, within the category: Industrial, Agriculture.

Film advertisement created by Art & Design Academy, Egypt for Save the Children, within the category: Public Interest, NGO.

Thinking in Color is the first user generated content color spectrum ever created as an immersive experience to inspire creativity by actually visualizing the colors your mind creates. Sherwin-Williams is obsessed with color and innovation. They don’t just see color, they see color as an immersive experience. Thinking in Color is the first ever opportunity to actually experience colors created by the mind. Collaborating with Wunderman Minneapolis, the team created from scratch brain-wave monitoring technology to generate hues based on brain activity. In real-time, the brain-wave monitoring headset translates brainwave activity and then visualizes the data into unique colors experiences. Since its debut, Thinking in Color has been creating unique colors from 16 million possibilities, for over 2,000 participants. These unique experiences helped create the first ever Architect Series from Sherwin-Williams, a twelve-color chip set inspired by the minds of architects. Experiential advertisement created by Wunderman, United States for Sherwin-Williams, within the category: House, Garden.

Content advertisement created by Biborg, France for Rainbow Six, within the category: Gaming.

Film advertisement created by 11:21, Brazil for Grã Filé, within the category: Food.

Film advertisement created by Broken Heart Love Affair, United States for Internova Travel Group, within the categories: Hospitality, Tourism, Professional Services.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

Film advertisement created by Arnold, United States for Payday, within the category: Confectionery, Snacks.

Digital advertisement created by SMFB, Norway for GEOX, within the category: Fashion.

Film advertisement created by Miami Ad School, Spain for IKEA, within the category: House, Garden.

Jack is a man who thinks life is slipping through his fingers. He can hardly breathe, he feels overwhelmed by his daily routine. He sets off to see a new world, to get lost amidst the light that a new place brings. Chloe is a young lady who’s tired of feeling uninspired with life. She wants joy, she wants enthusiasm, she wants beauty. She leaves for a place where she finds herself seduced by history, by old traditions dressed as new, by a new life. Klaus has a whole lifetime behind him, but he feels that he missed out on something important: living. Here he finds new talents, tries new hobbies, discovers new flavours. He knows that it’s never too late to change his life. Film advertisement created by Partners, Portugal for Turismo de Portugal, within the category: Hospitality, Tourism.

Film advertisement created by BMF, Australia for Meat & Livestock Australia, within the category: Food.

Film advertisement created by Lowe, United States for Energy Upgrade California, within the category: Industrial, Agriculture.

Digital advertisement created by MSPS, Romania for Piraeus Bank, within the category: Finance.

Christmas is about magic and larger-than-life stories. In this case a weird story serves as a white lie on christmas eve. A lumberjack who lives in the misty mountains takes center stage in a father’s phantasy. Alone with nature he grows his own kind of trees. In his tree nursery the trees are all slanted. Even his small hut is full of objects and furniture which is bent in the same way. Nevertheless his son hesitates to buy into the story his dad came up with. It rather seems to be a nice white lie to excuse his failure. Film advertisement created by Publicis, Romania for Carrefour, within the categories: Food, Retail Services.

Film advertisement created by House of Radon, Sweden for Ericsson, within the category: Electronics, Technology.