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I am nature

WVA

ANAHO soap dish. A forest residue turned into a piece of sustainable design. Forest fires are a global problem. They generate large amounts of ash that alter soil conditions. But that residue, the ash, can be transformed into products to generate an economy that helps restore those charred forests. ASHES TO LIFE is a firm of high ecological cosmetics that transforms the ash into different products and allocates 10% of its benefits to the restoration of forests that have suffered fires. Film advertisement created by Incuba.eu, Spain for ASHES TO LIFE, within the category: Beauty.

Selfie reveal

WVA

URL: http://selfiereveal.ubisoft.com A first-of-its-kind digital experience that uses cutting edge computer-learning technology to expose the risks of seemingly innocent selfies. The Selfie Reveal engine leverages a powerful machine learning platform to detect the image content of your selfie, then demonstrates how corporations, governments, and hackers could use this data against you. This platform can recognize your expressions, body language, facial details, location, emotional state and other physical objects in the photo that a proprietary algorithm uses to draw hypothetical conclusions that are displayed to the user. The site runs a selfie (or any photo) through artificial intelligence processers that can recognize certain objects and information contained in photos. It uses this information recognized by running itthrough custom algorithms and comparing it against publicly available databases to draw possible conclusions that are displayed to the user. Digital advertisement created by AKQA, United States for Ubisoft, within the category: Gaming.

Moments

WVA

Moments is a story of how two middle aged men strike off a friendship while on a long bus ride from the eastern part of Nigeria to the commercial nerve centre, Lagos. It tells of how data (the internet) helps them connect with each other and ultimately helps set up a warmer family reunion for the less tech savvy of the two friends. Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

Cornershop

WVA

Film advertisement created by BBH, United Kingdom for Tango, within the category: Non-Alcoholic Drinks.

The Return of the Noid

WVA

Domino's, the largest pizza company in the world based on global retail sales, has always had one nemesis: the Noid - an antihero that has been trying to prevent great pizza delivery since 1986. Maybe it was the chaos of 2020 that gave the Noid the confidence to return, or possibly the fact that Domino’s has continued to innovate around great pizza delivery with amazing technology. Whatever the reason, the Noid simply can’t stand it anymore, and the pesky antihero has returned in Domino’s new television ads. Film advertisement created by WorkInProgress, United States for Domino's, within the category: Food.

Multi is the new regular

WVA

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

Will work for

WVA

We work for money and we use that money to buy things we want. What if we skip a step and work for the things we want. Amazon will now let you work for what you want. Digital advertisement created by Miami Ad School, United States for Amazon, within the category: Retail Services.

Food slot

WVA

To prove that Hellmann's goes with anything, Ogilvy Brazil created the Food Slot. In supermarkets chains, grocery stores and bars around Brazil, consumers are being invited to pull the lever of a slot machine that randomly combines different ingredients in the display. For each one of the random 280 combinations the machine gives the shoppers a collectible recipe and a hot and fresh delicious food sample made with the real mayonnaise. From Lasagna to Beef Ragout, from Wrap Ratattouile to Spicy Burritos, the most unexpected meals made with Hellmann's were included in the game "menu", to guarantee that every time the shoppers play, the experience would be different. Four months of research and development were necessary to guarantee both the perfect system and quality of the food, a mission taken by the Unilever's head chefs and the engineers and tech team of the production company, Hungry Man Projects. Ambient advertisement created by Ogilvy, Brazil for Hellmann's, within the category: Food.

Camelpower

WVA

Desert off-road driving in the Middle East is practically a sport. For years car brands have been using horsepower to measure its desert capabilities, but on mighty dunes, having high horsepower is not enough. The GTR is the perfect example of a car that has high horsepower and zero desert capabilities. Nissan United Middle East has partnered with National Geographic to present 'Camelpower,' a concept that has been in the work for more than a year and a half now, a new measurement unit for desert performance. And just like horsepower was based on a horse, this new unit is based on a true desert beast and icon of the middle east region, The Camel. The concept was developed by Nissan Engineers and it now has full support of the Emirates Authority for Standardization and Metrology (ESMA) who plans to take this unit to a global ISO accreditation and get all car brands to apply it to their SUV desert models. See the full documentary at: http://camelpower.ae/en/ Film advertisement created by TBWA\RAAD, United Arab Emirates for Nissan, within the category: Automotive.