The International Day Against Cancer goes unnoticed every year in Peru. Due to this, cancer patients don´t have the opportunity or the means to make themselves be heard and make people get involved with their struggle. So, we gave a voice to child cancer patients from the Peruvian Cancer Foundation, making everyone understand their condition and motivating them to donate by splitting the screen through a double streaming on Instagram combining two faces simultaneously with the new function Go live with a friend.

URL: http://www.MentosFreshNews.com Mentos Fresh News is a Facebook application that creates a personalised News Report all about you. It has been built using the latest technology platforms to deliver an individual experience that embodies Mentos' brand positioning of 'Freshness'. Every News Report uses data available from Facebook and Foursquare in a smart way, matching it against behaviour rules to derive satirical stories all about the user. Our news readers then deliver the stories in a humorous way with added personalisation through the use of text-to-speech software. With 45 minutes of customisable footage behind the site, there are literally millions of possible unique video combinations that can be made using the App, and millions of different videos that people will want to share. Stay Fresh people. Executive Producer:Tessa Christou Film advertisement created by BBH, United Kingdom for Mentos, within the category: Confectionery, Snacks.

Ambient advertisement created by Red Pepper, Russia for Provencal, within the category: Food.

Film advertisement created by Saatchi & Saatchi, Denmark for Teamwork Family, within the category: Public Interest, NGO.

Creative Directors: Juan Sevilla, Francisco Cassis, Paulo Areas Agency Producers: Sebastián Arce Romero, Lola Guillamón Outdoor advertisement created by Lowe, Spain for Nomad, within the category: Recreation, Leisure.

Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Everybody can be a climate fighter. Simply use public transport systems. Film advertisement created by Traktor, Austria for Wiener Linien, within the category: Transport.

Digital advertisement created by John St, Canada for Miami Ad School Toronto, within the category: Education.

Film advertisement created by Tether, United States for Krusteaz, within the category: Food.

Digital advertisement created by Hello White Parrot, Germany for Playboy, within the category: Media.

Film advertisement created by M&C Saatchi, Sweden for E.ON, within the category: Industrial, Agriculture.

Spanish cava producer Freixenet has brought Christmas magic to the City Hall square in Vilnius with a customized JCDecaux column. Carried out in cooperation with Media House and Gluk Media, this amazing campaign features a sophisticated combination of mirrors, screens, animation, projections and music.

Only those who know their rights can exercise them: On the occasion of the 30th International Day of Children's Rights on 20 November, the Hamburg Child Protection Association (Kinderschutzbund Hamburg) not only opened the "Square of Children's Rights" in Hamburg, but also the first virtual museum for children's rights. Senators Dr. Melanie Leonhard and Dr. Carsten Brosda, and the president of the Child Protection Society Germany Heinz Hilgers were present to inaugurate. The aim of ’The Secret Sculpture’ is to visualise the UNCRC, and raise awareness of the work of the Child Protection League. There are 54 articles in the United Nations convention on the rights of the child, and St. Elmo’s invited 42 artists to create a virtual artwork for a plinth in the Platz der Kinderrechte. Each virtual sculpture is visible via a new Kinderschutzbund Hamburg app using augmented reality when you hold your phone up to the plinth. Integrated advertisement created by Saint Elmo's, Germany for Hamburg Child Protection Association, within the category: Public Interest, NGO.

One in 2.4 trillion. According to experts, those are the odds of picking the perfect NCAA March Madness bracket. It’s a feat so difficult that Warren Buffet once offered $1 billion to anyone who could pick a perfect bracket in the men’s tournament. Thankfully, picking the perfect March Madness snack is much easier. Film advertisement created by Sterling-Rice Group, United States for Almond Board of California, within the category: Food.

Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.

With Promperu and the people collaboration we create a different route through majestic but little known places of the Country, with the aim of promoting them in the world through impressive photos from a Huawei P9. Digital advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.

CANALPLAY is the subscription VOD offer from the Canal+ group: pay once a month and have access to unlimited movies and series. So many programs that one life is not enough to watch everything. Our solution: we created a coffee. We launched on the market Insomny Coffee to help people to watch movies and series day and night. Ambient advertisement created by Buzzman, France for Canalplay, within the category: Media.

The most beautiful words are often spoken when somebody has past away. That's why DELA, a funeral insurance company started an initiative. Why wait until it's too late, say something wonderful today. This is the story of Marc who we helped to surprise his former hi school teacher with a speech that was broadcasted nation wide and was used as a commercial and a documentary to inspire others. The campaign won the Grand Prix in Cannes 2013 and this is one of the new stories. Film advertisement created by Ogilvy, Netherlands for DELA, within the category: Finance.

See what happens when kids steal their parents Peeps Delights! Film advertisement created by Terri & Sandy, United States for Peeps, within the category: Confectionery, Snacks.

Work of a craftswoman who struggles to survive in the draught ridden Northeast region of Brazil. Direct advertisement created by Ageisobar, Brazil for I.A.R., within the category: Public Interest, NGO.