The Ultrabook™ POP-UP THEATER is a series of live stunts that demonstrates the ultra thin design & responsiveness of the Ultrabook™. A uniquely choreographed team of 60 individuals create a human digital wall made of Ultrabooks. The Pop-Up teams make surprise appearances on the streets of Los Angeles, transforming an everyday location into a mini theater.

Film advertisement created by Ogilvy, Japan for IFAW, within the category: Public Interest, NGO.

Digital advertisement created by FCB, India for Fuji, within the category: Recreation, Leisure.

Our task was to help the NGO for blind and visually imp Digital advertisement created by McCann, Serbia for White Cane, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United Kingdom for Open University, within the category: Education.

Ambient advertisement created by Ogilvy, Japan for Yaocho Bar Group, within the category: Recreation, Leisure.

IKEA Sweden is launching an online service where people can get married via a webservice. The new service is particularly helpful for people who live abroad or have friends and family living in other countries. The best sort of love is easy and effortless. And promising one another eternal devotion at a wedding should be just as simple. That is why IKEA Sweden have created a new type of wedding that is neither expensive nor complicated. IKEA is always striving to find simple solutions for our everyday lives. At Wedding Online the love couple can invite guests and a wedding officiator via a video link. The guests and the couple gather online in several scenic environments where they can see and hear people present in real time. Naturally, the service does not exclude people who simply want to renew their wedding vows or celebrate love without it being legally binding. Digital advertisement created by Åkestam Holst, Sweden for IKEA, within the category: House, Garden.

Film advertisement created by Henderson Bas Kohn, Canada for Muddy York Rugby Football Club, within the category: Fashion.

Father’s Share, the new TV advert by Allan Gray, tells a heart-warming universal story, in a truly South African way, of a boy learning the value of long-term investing from his father. Film advertisement created by King James, South Africa for Allan Gray, within the category: Finance.

To prove the modern technique of the new AEG laundry range, we put the machines to the ultimate test: Wash and tumble dry a whole new fashion collection – just hours before the catwalk! AEG wanted to prove that their new laundry range could wash the most unwashable clothes. Therefore they challenged Whyred to wash and tumble dry parts of their A/W17 collection during Stockholm Fashion Week. Just hours before the catwalk. Whyred, one of Scandinavia's most popular clothing brands have a long history of working with sustainability, both in design and material. For Roland Hjort, head designer and founder, the test was a way to prove that pure materials of high quality should not hold back the creativity in their fashion due to if the customer can wash their clothes or not at home. And for Whyred it was also important to demonstrate that you can get a longer life of your clothes if they are cleaned properly, in your own washing machine. AEG new machines are capable of both washing and tumble dry wool and silk without affecting the color, fiber or structure of the garment. Although the clothes has a care label that says dry clean or hand wash. Content advertisement created by Pool, Sweden for AEG, within the category: Electronics, Technology.

Film advertisement created by Innocean, South Korea for Ministry of Environment South Korea, within the category: Public Interest, NGO.

Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.

Film advertisement created by Lowe, Australia for Royal Life Saving, within the category: Public Interest, NGO.

Just Dance - You never know someone until you dance with them - Film AGATHA

Ambient advertisement created by Langland, United Kingdom for Diabetes UK, within the category: Public Interest, NGO.

Outdoor advertisement created by TBWA, Finland for Helsinki Police Department, within the category: Public Interest, NGO.

Nick teaches you how to be a true 'legend’ in this anti drink-driving ad for NZTA. He drives the message home (so to speak) by reminding you of the things you'd miss out on if you drink and drive. Told through a loving montage of reckless memories, it talks to the true provincial lad - the motorbiking, mud wrestling, banger racing lad who lives a life full of lols. Film advertisement created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.

To promote the Taco Sub, Subway Norway launched a set of innovative pre-roll ads for Youtube. The Taco sub is, thanks to the cracking noise from its nacho chips, the first sub ever to make an distinguished sound when you eat it. To better illustrate The Sub with a Sound, McCann Stockholm built a narrative around "Good cracks vs. Bad cracks." Good crack obviously being the nacho chips. The three adverts, specially tailored for Youtube's True View format, all show a Taco Sub and other items getting crushed by the sheer power of the hydraulic press. The result? Not only does Subway tap in to the Youtube phenomena of hydraulic presses; they also show that, when done right, even a film about a sandwich can become truly unskippable. See for yourself. Film advertisement created by McCann, Sweden for Subway, within the category: Food.

Life’s hardest battles aren’t fought in the ring. Film advertisement created by Cassius, Finland for Oikotie, within the category: Professional Services.