Film advertisement created by Droga5, United Kingdom for Uniqlo, within the category: Fashion.

Digital advertisement created by S.I. Newhouse School of Public Communications, United States for LinkedIn, within the category: Electronics, Technology.

Film advertisement created by Wing, United States for Pickupmydonation.com, within the category: Public Interest, NGO.

Ambient advertisement created by Camisa 10, Brazil for Friendly Traffic, within the category: Public Interest, NGO.

Directors: Lernert & Sander Producer: Maarten Le Roy / WRONG Film advertisement created by N=5, Netherlands for Burgernet, within the category: Public Interest, NGO.

Film advertisement created by Publicis, France for BNP Paribas, within the category: Finance.

When it is about winning, there is nothing more important, gamers know that. Tactics, technique, reflex and world-wide victories won by milliseconds… With that global insight, advertising agency RED and GREY created a campaign for Monster Notebook, and captured the varied and amusing reactions of gamers within the main creative idea: “Gaming is cool. Even when you are not.” In the commercial, we see gamers and their entertaining moments of losing themselves while winning. Film advertisement created by RED and GREY, Turkey for Monster Notebook, within the category: Electronics, Technology.

Film advertisement created by H-57, Italy for H-57, within the category: Agency Self-Promo.

Film advertisement created by Leo Burnett, United States for Chicago Latino Film Festival, within the category: Recreation, Leisure.

In the last “Flamengo vs Fluminense”, which happened on Children's Day, the different lineup caught the attention of those who watched the match. Instead of players like Diego, from Flamengo; and Wendel, from Fluminense, the photos and names of homonymous and missing children and teenagers in the state of Rio de Janeiro appeared on the screen. The idea was to draw attention to the problem, which affects about 40,000 children and adolescents every year in Brazil. The campaign action won the match. Missing since the beginning of this month, Luany Cristina dos Santos de Souza, 13 years old, was spotted by her grandmother at October 15th. One of the children’s pictures displayed at the screen during the Hope’s Line-up, Luany was found at Morro da Mangueira, thanks to an information that was sent to her grandmother by a football fan while he was still inside the Maracanã stadium. Direct advertisement created by NBS, Brazil for Flamengo, within the category: Sports.

Digital advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

Film advertisement created by Pinnacle Advertising, United States for WeatherTech, within the category: Automotive.

To promote its sponsorship of the UFC, Gillette Deodorant Brazil launched the "UFSweat: The League of Heavy Smells". The campaign, all made in 3D animation, created an alternative and fictional MMA League with renegade athletes who struggle against smelly armpits. The big prize is a Gillette Deodorant, which eliminates the bad smell and brings the winner back to the UFC. Film advertisement created by Africa, Brazil for Gillette, within the category: Health.

Production Company Psyop/Smuggler Film advertisement created by BBDO, United States for Twinings, within the category: Non-Alcoholic Drinks.

Film advertisement created by TRY, Norway for Hafslund, within the category: Public Interest, NGO.

Digital advertisement created by Brad, Canada for Together Against Bullying, within the category: Public Interest, NGO.

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Film advertisement created by The Richards Group, United States for GameStop, within the category: Gaming.

For this campaign, we encourage people to protest for interest on their bankaccount. SNS Bank is the first big dutch bank where consumers get interest on their normal bankaccounts. Everyone can join the protest with their Facebook or Twitter profile picture. When you’ve joined the protest, you start marching with your social account, to the landingpage and from the landingpage to several rich bannerformats, including a homepage takeover on Telegraaf.nl Digital advertisement created by bone, Netherlands for SNS Bank, within the category: Finance.

It’s not easy being a kid in the slums of Mumbai. Life is tough, parents often work day and night but barely make enough to put food on the table. On the other hand, the goons and slum lords seem to have all the time, money and respect a child could want. Unfortunately, without other role models, the criminals are who the children begin to look up to and school falls by the wayside. FCB Interface and Door Step School sought to give these impressionable kids new role models, and while doing so, get them to believe in education and making a better future for themselves. Streets in India are named after famous people but the slums of Mumbai are a maze of hundreds of narrow, crisscrossing streets, many without names. The campaign named streets in Mumbai’s Ambedkar Nagar slum, home of more than 2.4 million people, after the best academic performers in school. The children were celebrated in a road naming ceremony with the community and celebrities in attendance. Ambient advertisement created by FCB, India for Door Step School, within the category: Education.