Film advertisement created by Publicis, Italy for Jagermeister, within the category: Alcoholic Drinks.

Djuice is the first Hungarian mobile operator which exclusively targets 15 to 26 year olds. In 2009, Leo Burnett Budapest created an integrated campaign to promote Djuice's competitive tariffs on calls, sms, mail and internet. The idea: "You can reach anyone through 6 people". If this statement is true, will our main character succeed in attending the concert of the Kolin? YouTube interactive channel: http://www.youtube.com/user/KolinFAN Online animation: http://djuicejoin.demo.carnationgroup.com/ Ambient advertisement created by Leo Burnett, Hungary for Djuice, within the category: Electronics, Technology.

Film advertisement created by BBDO, United States for Guinness, within the category: Alcoholic Drinks.

Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

Film advertisement created by Jandl, Slovakia for Jandl, within the category: Agency Self-Promo.

Created by HearLife Clinic and FP7/McCann in Dubai, “Lost Frequency” is a series of self-diagnosing radio adverts for hearing loss. With 500,000 people affected with hearing loss in the UAE, the challenge for HearLife was to get the 35% of sufferers unaware they have a problem, to take a hearing test. The early symptoms of hearing loss are difficulties hearing high frequency and low sounds, often only discovered in an audiology exam. In the examination, ranges of sounds tested patients hearing: those unable to hear above 4kHz+ are diagnosed with hearing loss. To make the test something everyone would want to listen to, the team took the science of a hearing test and disguised it as wildlife documentary. Because birds, crickets and dolphins all naturally sing in the 4kHz+, they could use these animals to help self-diagnose hearing loss. In a series of 3 radios, take a quick dive with dolphins, listen to the birds, and join thousands of crickets on a summer’s night. For the first time, those who didn’t know they had a problem were self-diagnosed and offered a solution. Audio advertisement created by FP7, United Arab Emirates for HearLife Clinic, within the category: Health.

Film advertisement created by JWT, Brazil for Coca-Cola, within the category: Alcoholic Drinks.

Outdoor advertisement created by Publicis, France for Renault, within the category: Automotive.

Production Company Psyop/Smuggler Film advertisement created by BBDO, United States for Twinings, within the category: Non-Alcoholic Drinks.

Outdoor advertisement created by Saatchi & Saatchi, New Zealand for Sealord, within the category: Food.

Film advertisement created by Lowe, Czechia for For a Better Life in Prague, within the category: Public Interest, NGO.

What decides when a family is normal? When the Norwegian minister of family affairs decided to remove the responsibility for equality from the ministry, the signal that was sent was that not all families are equal. A family should be judged by how they treat each other, not who they love. The Norwegian Humanist Association wanted to use their voice and speak out against this, and asked different families about their family values. See to the end. Film advertisement created by Something Good, Norway for Norwegian Humanist Association, within the category: Public Interest, NGO.

Film advertisement created by TBWA, New Zealand for The Warehouse, within the category: Retail Services.

The short film reflects a problem in which Argentina and the world coexists daily, the control that digital services and algorithms have over our decisions. Leaving us thinking how far this can go in a not so distant future. Film advertisement created by la comunidad, Argentina for Portland International Film Festival, within the category: Recreation, Leisure.

Digital advertisement created by Change, Poland for Empik, within the category: Retail Services.

Can a life philosophy that inspired a 170-year-old brand still be relevant in your life today? Probably. That’s why J.C. Jacobsen, the founder of Carlsberg, took the stage for a posthumous TEDx Talk in Copenhagen, on August 23rd. #ProbablyTEDx Content advertisement created by Happiness, Belgium for Carlsberg, within the category: Alcoholic Drinks.

Experiential advertisement created by Miami Ad School, Germany for Worst Unconscious Bias Awards, within the category: Professional Services.

After a series of controversial big brand mistakes that have recently made headlines around the world, Velocity, the Frequent Flyer program of Virgin Australia, is proving a point about the responsibility brands owe their customers by ‘accidently’ giving away a billion Points, and honouring it. Content advertisement created by CHE Proximity, Australia for Virgin, within the category: Transport.

Film advertisement created by H-57, Italy for H-57, within the category: Agency Self-Promo.