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One wall, two trucks, free beers. Let's give America time to think it through. Many people think of a foreigner as a threat, someone to fear. The President of the United States, Donald Trump, wants them out of his country - and he’s building a huge wall along its border with Mexico, so they won’t have an easy time walking in. Budweiser is a brand that values tolerance and friendship, that’s why we thought it could help us saying that raising walls is not the solution. So this is the idea: two Budweiser trucks will be sent full of beers for the workers, one along each side of the wall. When you buy a Budweiser, they’ll be given one for free - because sharing is caring! We want to make them lose focus and slow down the construction. Using the hashtag #SloWall on social media, we could show people’s posts on trucks-mega-screens and remind them that America’s diversity is what made it great. Experiential advertisement created by NABA Nuova Accademia di Belle Arti, Italy for Budweiser, within the category: Alcoholic Drinks.
Digital advertisement created by McCann, United Kingdom for Wimbledon, within the category: Recreation, Leisure.
Film advertisement created by BBH, United Kingdom for Tango, within the category: Non-Alcoholic Drinks.
Film advertisement created by Villarrosas, Spain for Estrella Damm, within the category: Alcoholic Drinks.
Film advertisement created by DDB, Netherlands for Menzis, within the category: Finance.
Film advertisement created by Hub, United States for Sega, within the category: Gaming.
Film advertisement created by la comunidad, Argentina for FilmSuez, within the category: Recreation, Leisure.
Rich people have a tendency to throw away more food before its expiration date because they can afford it. So we'll hack another one of their spending habits to show them the value of the food they're actually wasting. We'll create a gallery with paintings made by renowned artists and have a silent auction for people to buy them. Once all the art pieces are sold, we'll reveal exactly how they were made — by using the food they just wasted as painting materials. Showing people that the expensive art they just bought is worth the same as the food they just threw out. Integrated advertisement created by Miami Ad School, United States for Hellmann's, within the category: Food.
Film advertisement created by Lowe, Czechia for For a Better Life in Prague, within the category: Public Interest, NGO.
Digital advertisement created by 72andSunny, United States for Skylanders, within the category: Gaming.
Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volkswagen has had on South African streets, and use it to kickstart Volkswagen South Africa's Facebook Page. Volkswagen Street Quest was a Facebook challenge to find as many Volkswagens as possible on South African streets using Google Street View in a custom-designed gaming interface. The game was played over four weeks and the player with the most Pins each week qualified for the Grand Final – a live playoff in which finalists competed for prizes worth R50 000. Digital advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.
Film advertisement created by The Red Brick Road, United Kingdom for Just Eat, within the category: Professional Services.
Ambient advertisement created by Havas, Germany for Citroën, within the category: Automotive.
Film advertisement created by mcgarrybowen, United States for Verizon, within the category: Electronics, Technology.
Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.
Film advertisement created by Ogilvy, United States for Nascar, within the category: Recreation, Leisure.
Daring Foods, the leader in plant-based chicken whose mission is to rethink and replace the animal chicken from our food system, announced today the launch of their latest platform, Daring Moves. As a brand that's committed to taking on an outsized challenge and effecting positive change, Daring Moves is a way for the company to express its support for others doing the same across a wide variety of domains. The platform launches with Olympic Bronze Medalist and World Champion, Miles Chamley-Watson, a fencing athlete known for challenging the status quo in and outside of his sport. Additionally, Daring Moves showcases a cast of trailblazers and the nontraditional approaches they’re taking to leave the world better than they found it. The centerpiece of the launch is a docu-style film and photo series featuring Miles Chamley-Watson. From challenging conventions in fencing to making moves in the fashion industry, Miles Chamley-Watson has consistently forged his own path in his career. This film is produced by Honor Society and directed by Molly Shiot, acclaimed director and creator of “The Unsung Heroines,” and the photos were shot by esteemed photographer Raven B Varona, who’s worked with the likes of Beyoncé and Nike. Film advertisement created by Daring Foods, United States for Daring Foods, within the category: Food.
Director Kun Chang and the SPB team have transformed Toronto Raptors' Kyle Lowry into an animated character in this bold 2D Illustrative campaign showcased online, in-store and at the Air Canada Center. Film advertisement created by Anomaly, Canada for Sport Chek, within the category: Retail Services.