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The Donor Cable

WVA
WVA 5 subscribers
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In Brazil

Power transfusion between smartphones promotes blood donation. It's a way to transfer power between smartphones: just connect a fully charged cell phone (donor) to a receiver that needs charging, symbolizing the relationship between the blood donor and the patient. Direct advertisement created by Leo Burnett, Brazil for Clube SangueBom, within the category: Public Interest, NGO.

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