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The benefit of No Drain tuna is obvious, the clue is in its name. To highlight this a John West fishermen links the Tuna to various fishermen he knows with obvious nicknames, such as Eduardo Wobblechops. Film advertisement created by JWT, United Kingdom for John West, within the category: Food.

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Digital advertisement created by Blackninja, Brazil for Changing Recife, within the category: Public Interest, NGO.

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Film advertisement created by TRIS3CT, United States for Mike's Hard Lemonade, within the category: Alcoholic Drinks.

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Film advertisement created by Hone, United States for Wix, within the category: Electronics, Technology.

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Film advertisement created by BBDO, United Kingdom for Sainsbury's, within the category: Retail Services.

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Film advertisement created by BBDO, United States for Tamiflu, within the category: Pharmaceutical.

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Film advertisement created by Hill Holliday, United States for Clark Bar, within the category: Confectionery, Snacks.

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Post Production: Claudio Alves, Studio Great! Production House: Studio Great! Ambient advertisement created by Publicis, Brazil for SBT, within the category: Media.

WVA

Duchenne Muscular Dystrophy (DMD) is a genetic muscle-wasting disease that almost exclusively affects males. There is currently no cure and in most cases boys do not live beyond their twenties. While the degenerative condition makes the boys physically weak, having to live with this reality makes them incredibly strong; in a sense they are the World’s Strongest Boys. We wanted to draw attention to these boys’ strong, defiant spirit by juxtaposing the world of physical strength and fitness with their remarkable inner strength. The brand’s launch campaign enlists a cast of famous sporting heroes and other performers to create short films showcasing jaw-dropping feats of physical strength which, shared via the sports stars’ social channels, then direct the public to a website, https://worldsstrongestboys.duchenneuk.org, where a 60-second film reveals the true identity of the World’s Strongest Boys, shown through the eyes of 10-year old DMD sufferer Alex Hallam. Film advertisement created by WCRS, United Kingdom for Duchenne UK, within the category: Public Interest, NGO.

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Film advertisement created by Lucky Generals, United Kingdom for Frankie & Benny's, within the categories: Food, Recreation, Leisure.

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Film advertisement created by BBDO, Australia for Hungry Jack's, within the category: Food.

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Microsoft Surface is the most flexible product. In an animated video series, we let our customers tell how they defy dogmas themselves and create their own rules.

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Amarula and WildlifeDirect are working together to kill the ivory trade. Digital advertisement created by FCB, South Africa for Amarula, within the category: Alcoholic Drinks.

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Film advertisement created by Athos, Bolivia for Voluntarias de Cáncer de Mama Bolivia, within the category: Health.

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Film advertisement created by Duncan/Channon, United States for DriveTime, within the category: Finance.

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To Kill a Mockingbird makes its return to Broadway October 5 with original cast members Jeff Daniels as Atticus Finch and Tony Award®-winner Celia Keenan-Bolger as Scout.

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A young man living ataxia, a group of neurological and degenerative diseases, crosses the line of what’s acceptable when it comes to raising funds for research. Film advertisement created by Brad, Canada for Ataxia, within the category: Public Interest, NGO.

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Ambient advertisement created by Hypermedia Isobar, Poland for Polskie Radio, within the category: Media.

WVA

This year, SS+K is breaking free of the traditional flat holiday card stack by offering 360° virtual reality bobsled rides. A few folds will turn the 2D card into 3D VR glasses for the recipient to take take their seat in the bobsled. After sliding through banked turns, jumps, an upside-down loop and more jumps, the bobsledder will bash through a bank of snow at the finish line where they are greeted by cheering polar creatures that they’ve encountered along the way. The virtual world consists of beautifully simple 3D polygonal assets that make up a colorful winter wonderland. With the cardboard glasses, users will be able to engage a slow-motion effect at any point throughout the experience to get a better look at the playful world around them. At any point throughout the run, snow will fall if the user shakes their head. You can start the experience with any VR headset by going to https://www.ssk.com/holiday/ on your phone. No VR glasses? There’s also a 360-degree YouTube video of the experience. (Hint: If you watch the video on an Android phone, you can explore the world as you would with a VR headset.) Direct advertisement created by SS+K, United States for SS+K, within the category: Agency Self-Promo.

WVA

Film advertisement created by Ogilvy, United Kingdom for British Airways, within the category: Transport.




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