B2B sales and marketing techniques have gotten, frankly, a little stalker-ish over the past few years... Film advertisement created by Umault, United States for Umault, within the category: Agency Self-Promo.

Film advertisement created by RMac Productions, United States for DTS, within the category: Recreation, Leisure.

On 31st October, world leaders from 197 countries plus the EU, will meet in Glasgow for COP26, the 26th United Nations Climate Change Conference to accelerate action towards the goals of the Paris Climate Agreement and the UN Framework Convention on Climate Change. It is among the largest international meetings in the world with complex negotiations between governments involving officials from every country as well as business leaders and the global news media. As a Principal Partner of the conference, Hitachi has launched ‘Racing to Zero’, believed to be the world's first ever Carbon Zero powered film to showcase their commitment to clean mobility solutions. The film will run on global digital channels from 15th October with media buy by Universal McCann. It will also be shown at COP26 in Glasgow from 1st November to 12th November in a dedicated IMAX cinema. Film advertisement created by Mamapool, United Kingdom for Hitachi, within the categories: Electronics, Technology, Public Interest, NGO.

Ambient advertisement created by Miami Ad School, United States for Department Of Health, within the category: Health.

‘Made in China’, ‘Made in Bangladesh’, the labels inside our clothes show us where our clothes are made, but not always how. Sustainable fashion brand Goat Organic Apparel launches a T-shirt where they place the ‘made in’ label on the outside. This comes as a statement against the low production standards fast fashion brands set in manufacturing countries such as Bangladesh. Lavinia Bakker, one of the founders of Goat: “This T-shirt is a cornerstone of our people first standards. By placing our ‘Proudly made in Bangladesh’ on the outside, we want to show that we don’t have to hide where and how our clothes are made, we are proud of it. And we would like the wearer of the tee to be that as well. We dare you to find a high-street fashion label who, with a clear conscience, will do the same.” With Goat’s ideals set in stone, the brand wants to go beyond selling clothes and has started their Taking Action platform with which they help causes that truly matter. Millions of workers in countries like Bangladesh were already struggling to get fair wages and with the COVID crisis, they are hit even harder. Therefore, the proceeds of this ‘Proudly made in Bangladesh’ T-shirt will be donated to Labour Behind the Label, a charity that provides aid to textile workers around the world. Film advertisement created by Lemon Scented Tea, Netherlands for Goat Organic Apparel, within the categories: Fashion, Retail Services.

Film advertisement created by Leo Burnett, Philippines for McDonald's, within the category: Food.

A series of short, stylised films designed to highlight the services JET provides for its customers, the campaign is a continuation of the successful Keep on Moving brand idea that launched last year. A yellow slinky in perpetual motion on a blue treadmill; inflatable ‘summer essentials’ cascading down a blue water slide; a milk carton and a loaf of bread negotiating a blue figure-of-eight Scalextric track. Each film, shot in real time, highlighting JET’s ongoing commitment to providing UK drivers everything they want and need to continue their journeys’ quickly and safely. Digital advertisement created by Isobel, United Kingdom for Jet, within the category: Other.

Every year in Oslo, Norway about 12.000 students visit the education fair, but due to Covid, the eduaction fair couldn't be held. So we moved the entire fair to the place Covid couldn't shut down - TikTok. Digital advertisement created by Tante Randi, Norway for Osloskolen, within the category: Education.

To launch Arsenal’s 2021/22 third jersey, Iris created ‘Where we belong’, a 3.5 minute mockumentary. Instead of focusing on well-known players, the film spotlights a 60-year-old character to launch the latest shirt - Arsenal super fan, Len. The mockumentary turns Len into a true club legend, with players past and present telling stories about him and how his belief has influenced some of the club’s most historic moments. Directed by a diehard life-time Arsenal fan, the film is littered with insights and easter eggs that only ‘true fans’, like Len, will pick up on. The campaign taps into the fact that, for fans, there is nothing more powerful than belief. Faithful Arsenal fans have always had an elite mentality and believed that no matter what happens on the pitch, they are one of the best clubs in the world and they will get back to where they belong - Len is the embodiment of that belief. Content advertisement created by Iris, United Kingdom for Arsenal, within the categories: Fashion, Retail Services, Sports.

Film advertisement created by TBWA, Switzerland for Bell, within the category: Electronics, Technology.

An ad for the startups accelerator Urban-X, powered by Mini. Film advertisement created by CRC Media, United States for Urban-X by Mini, within the categories: Automotive, Professional Services.

G-Star RAW introduces: G-Star RAW Certified Tailors. The campaign to extend the lifespan of your jeans, is developed in collaboration with The Family Amsterdam. G-Star RAW is launching a special tailor service in The Netherlands. In order to reduce your fashion footprint and stimulate consumers to get their jeans repaired, instead of throwing it away. Six local tailors have been trained and educated to denim experts, to make sure they can professionally repair your jeans when its broken. The service is offered for free to all customers in The Netherlands. The services will start as a pilot in The Netherlands. The six tailors are located in Amsterdam, Rotterdam, The Hague, Utrecht, Eindhoven and Den Bosch. G-Star is taking all costs for the reparation on them. Certified Tailors is a sustainability initiative which is part of the running RAW Responsibility program. Integrated advertisement created by The Family Amsterdam, Netherlands for G-Star RAW, within the category: Fashion.

Film advertisement created by FCB, United States for mike’s Hard Seltzer, within the category: Alcoholic Drinks.

Film advertisement created by Noble Graphics, Bulgaria for Tuborg, within the category: Alcoholic Drinks.

Drivers and cyclists have never really got along. But, you don't have to like each other to keep each other safe. You just need to give each other space. Film advertisement created by One Twenty Three West, Canada for CAA, within the category: Public Interest, NGO.

Overview COVID canceled everything. This year, the streets of our city would not cover with pride and color; therefore, we had to find a way to transport that spirit somewhere safer for everyone, and that would allow us to send a message of equality. Idea UCreativa Pride Island, a Pride Parade held entirely inside a video game. Using Animal Crossing, and Twitch was how we made it possible to create our Pride Parade for our client Universidad Creativa. We designed an island in which people could access with a unique code sent directly to them. There, they would find a Pride Parade full of color, positive messages, art and design exhibitions from our students, as well as live concerts with national bands, gifts, prizes, and even college scholarships. Digital advertisement created by CreativeDrive Latam, Costa Rica for UCreativa, within the category: Education.

Zalando breaks the patterns of fashion advertising: Pride pioneers star as faces of the new campaign As part of Zalando’s campaign, Finnish Pride pioneers are donning the kinds of outfits they were dreaming to wear long ago – already when dressing so freely was taboo. Dresscode: Freedom campaign is a thank you letter written with joy and style to the forerunners of the LGBTQ+ cause, as it highlights the stories of the pioneers serving as the faces of the campaign. The campaign was designed and executed by the Helsinki-based creative agency SEK. Dresscode: Freedom shines the spotlight on Finland’s LGBTQ+ pioneers and activists. The pioneers serving as the faces of this campaign get to dress in the kinds of outfits they were longing to wear decades ago, but were unable to because of the prevailing intolerance – or the fear of being labelled mentally ill or a criminal. Zalando is the chief partner of Helsinki Pride in 2021 and continues to bring forth local LGBTQ+ influencers as part of the campaign. Film advertisement created by Grey, Finland for Zalando, within the categories: Fashion, Retail Services.

Film advertisement created by Now, United Kingdom for BT, within the category: Electronics, Technology.