Digital advertisement created by Havas, United Kingdom for Durex, within the category: Health.

Film advertisement created by Kingdom Digital, Malaysia for Novartis, within the category: Pharmaceutical.

Editor:s Richard Trier, Steve Blackwell Digital advertisement created by Havas, United Kingdom for Durex, within the category: Health.

Film advertisement created by BBDO, Israel for Cellcom, within the category: Electronics, Technology.

Film advertisement created by Cutwater, United States for Brawny, within the category: House, Garden.

Digital advertisement created by Lowe, Philippines for Rexona, within the category: Health.

Digital advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

Ambient advertisement created by Scanad, Kenya for Discover Movies, within the category: Media.

Digital advertisement created by Yoke, Australia for Medicare Local, within the category: Public Interest, NGO.

Lodha's new Smart City, Palava, is a wholesome mix of various elements, one of which is its exemplary Security System - second to none! Digital advertisement created by Schbang, India for Lodha Group, within the category: Professional Services.

Although Atlanta has experienced unprecedented growth in recent years, the city continues to face challenges that are key to maintaining its vitality and keeping a competitive edge. Like how to attract and retain the creative class. Leadership Atlanta, an organization made of up of the city's top thought leaders dedicated to building a better community through education and civil involvement, has tapped into Atlanta's advertising community and asked iris Worldwide to create a video to encapsulate this challenge and inspire Atlantans to submit solutions at the inaugural (co)lab Summit on September 22nd, colabsummit.com. To engage and motivate its audience, iris created a video featuring an unlikely spokesperson: A zombie with a highly refined palate. Digital advertisement created by Iris, United States for Leadership Atlanta, within the category: Public Interest, NGO.

Today, any keen professional with a smart device can't really feel away from work and pressure. Even if he is at a liberating place he might still "not be there". His smartphone helps him stay attached to work or to social networks, constantly receiving emails and notifications. Our conclusion: keen professionals have forgotten the true purpose of free time. Amstel created the first ever wardrobes for mobile phones in different venues. People who leave their phones there, get an Amstel key and a free Amstel beer in order to enjoy their time and conversations undistracted. We remind people that drinking beer should stay pure and undiluted with other activities such as work and social activities such as Facebook, Twitter, Instagram. Ambient advertisement created by NEXT-DC, Bulgaria for Amstel, within the category: Alcoholic Drinks.

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

Film advertisement created by K2, Poland for PGE, within the category: Industrial, Agriculture.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Creating new relationships it’s harder than you think, even when you are in the midst of hundreds of thousands of people. To do so, you need a spark, a new opportunity and, of course, a red mug. That's exactly what we did with The Nescafé Hello Bench during the Salone del Mobile in Milan: a bench that gets shorter when two people sit on it. Two sensors activate the bench and let two strangers get closer: an unexpected way to break the ice and start a conversation/connection. Once again, new connections are born with Nescafé. Ambient advertisement created by Publicis, Italy for Nescafe, within the category: Non-Alcoholic Drinks.

In our new top-to-bottom rebranding campaign for jewelry retailer Jared, we created something that celebrates devotion in all its forms. The work here depicts vignettes with roles reversed, reimagined and reconstructed in moments of celebration both quiet and exuberant: a nightclub engagement; an unexpected moment of surprise in front of strangers; and a couple’s love creating a blended family in a morning campsite proposal. All proving that the desire to commit ourselves deeply to another person is something we all share, even if the players in every story are different. Film advertisement created by McKinney, United States for Jared The Galleria of Jewelry, within the category: Personal Accessories.

Direct advertisement created by Blink Digital, India for KFC, within the categories: Food, Gaming.

Since the summer, Blick and SonntagsBlick readers have been able to upload their wishes to a dedicated Blick microsite. With a little luck, these wishes will be fulfilled by the Blick Group’s helpful wish team. Almost 30 very different people, all with very different wishes, have already seen their dreams come true. Many of these touching wishes and the unexpected way in which they were fulfilled are entertaining stories that create interesting content for the editorial teams of the Blick titles. This enables not only those who sent in a wish, but also the readers to enjoy the campaign, and allows the Blick titles to demonstrate how close they are to their target group. Digital advertisement created by Jung von Matt, Germany for Blick, within the category: Media.