Film advertisement created by BETC, France for Decathlon, within the category: Retail Services.

Side assist is a technology from Volkswagen that helps the driver recognize dangers in their blind spot. In essence, it lets you see things before they get dangerous. Film advertisement created by DDB, Germany for Volkswagen, within the category: Automotive.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Ambient advertisement created by John St, Canada for Tetley, within the category: Recreation, Leisure.

For some, a healthy lifestyle is not the most comfortable choice. There is a constant struggle between having something that is healthy or delicious. But, those two can often be worlds apart and exist in different spectrums of your tastebuds. FiberCreme, a multipurpose creamer and a newcomer in the Indonesian creamer industry, is trying to sway people to make peace with delicious but unhealthy dishes (and beverages) that has been vilified for so long - with the message of “let’s be friends again”. Sparking an idea that something delicious, can be healthy too. Directed by Upie Guava, the spots are released in quick successions, about the struggles (and the drama, of course) that surrounds two characters who are no longer friends with the foods and drinks they used to love. Film advertisement created by Iris, Indonesia for FiberCreme, within the category: Food.

Film advertisement created by CP+B, United States for 2K Sports, within the category: Media.

Ambient advertisement created by Leo Burnett, South Africa for Amstel, within the category: Alcoholic Drinks.

Unleash your inner Rust Belt Warrior with the power and control of PB B'laster Penetrant. Use it to bust loose rusted or corroded parts in and around the house and garage. With a can of PB B'laster in your hand, even you can Work It Like a Pro. Film advertisement created by Think Media Studios, United States for PB B'laster, within the category: House, Garden.

Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.

Digital advertisement created by McCann, United States for MasterCard, within the category: Finance.

Digital advertisement created by Publicis, Paraguay for Fundación Saraki, within the category: Public Interest, NGO.

The Maurício de Nassau University - which is part of one of the largest educational groups in Latin America, Grupo Ser Educacional - has developed the social project Praia Sem Barreiras (Beach without Barriers), enabling people with disabilities to have access to leisure on the beach and to the sea bath. The campaign was developed by Agência UM and the film tells the story of the relationship of the human being with the sea, its challenges and discoveries. Content advertisement created by Agência UM, Brazil for Ser Educational, within the category: Education.

Digital advertisement created by Miami Ad School, United States for McDonald's, within the category: Food.

Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.

In the light of Smarthouse Films’ coming release of the feature film La Holandesa on April 26th, Wieden + Kennedy’s creative accelerator ‘The Kennedys’ developed the film poster, teaser and loglines. The creative kit will be launched today for the European premiere at the International Film Festival Rotterdam on January 26th.

For Crime Victims’ Rights Week (April 8 to 14, 2018) this year, MADD is releasing a new public service announcement highlighting the devastating impact that drunk driving has on its victims. It features an injured victim, Philip Ormston, who was hit by a drunk driver suffering a traumatic brain injury that has left him unable to speak, swallow, walk or talk. MADD is grateful to Dallas-based companies The Marketing Arm and ATK PLN for producing and donating the creative and informative PSA.