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With an ongoing political crisis, the Brazilians are more concerned about political matters so they keep an eye on every news about the governing and bring such discussions to the social networks. Finding out that the Correios, a state-owned company, had imposed a 51% increase in shipping, affecting everyone who buys or sells through the internet, the Mercado Livre has brought light to the issue by launching a protest with the hashtag #StopAbusiveShipping. Everyone who would send a letter or an order was invited to participate. All they had to do was write the hashtag on the box, or on the envelope and put the protest inside the Correios, so they themselves spread all of Brazil. With zero investment, we impacted millions of Brazilians and fought for the right to buy online with a fair shipping.

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Sometimes we don't get the gift we loved to, but we can always create the one we want. Modern technologies, smart mind and creativity gives us chance to make unbelievable things. Film advertisement created by LF&T, Georgia for Tech Park, within the category: Electronics, Technology.

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Film advertisement created by Humanaut, United States for PetSafe, within the category: Pets.

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Ambient advertisement created by Saatchi & Saatchi, Italy for T-Mobile, within the category: Electronics, Technology.

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A career defined by dominance and breaking his own personal barriers, Adam Peaty is only concerned with progression. Content advertisement created by We Are Social, United Kingdom for Science in Sport, within the categories: Food, Health, Sports.

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Film advertisement created by Focus Brands, United States for Moe's, within the category: Food.

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Production Company Maxfilms Film advertisement created by Ogilvy, Ireland for Strongbow, within the category: Alcoholic Drinks.

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Children in industrialized nations are eating too much fast food and sweets. The result: diabetes and adiposity. To change this FYFFES initiated a global campaign: The “Banana Comic Week 2013”. In collaboration with the famous CARLSEN Comics the comic-hero “FYFE” was developed – a boy who turned into a superhero by eating a banana. For the very first time and with the help of an innovative laser-print technique six different comics were printed on banana skins. The “Banana Comic Week 2013” were a great success in each of the 9 countries and every school and convinced children and parents how delicious and powerful bananas are. Daniele DelNero Direct advertisement created by Serviceplan, Germany for Fyffes, within the category: Public Interest, NGO.

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Integrated advertisement created by McCann, Brazil for Chevrolet, within the category: Automotive.

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Humanaut launched an integrated marketing campaign for client Organic Valley, an all-organic cooperative of more than 2000 family farmers producing milk, eggs, cheese, and butter. The campaign aims to build the brand's awareness amid a growing flood of greenwashing and confusing health claims in the food and beverage industry. The new campaign calls out how the competition uses sunny marketing images and vague jargon to cover up for less-than-ideal farming practices. The ads make a sharp contrast between industrial farming practices and the way Organic Valley food is made, on small family farms, without the use of toxic chemicals, hormones, GMOs or antibiotics. Film advertisement created by Humanaut, United States for Organic Valley, within the categories: Food, Non-Alcoholic Drinks.

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Digital advertisement created by FoxP2, South Africa for The Elton John AIDS Foundation, within the category: Public Interest, NGO.

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Film advertisement created by Leo Burnett, Australia for WWF, within the category: Public Interest, NGO.

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Team One is breaking its first creative for Slingshot during March Madness. The brash strategy is aimed at reaching Slingshot’s target audience of “Broken-DNA Thrill-seekers,” who index high for adrenaline and attention. As that name implies, this is a segment that loves to take risks and sees themselves as “self-made” and “the life of the party.” These consumers tend to be middle-age males with discretionary income ($100k+) and aligns well with March Madness demographics. Film advertisement created by Team One, United States for Polaris Slingshot, within the category: Automotive.

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Film advertisement created by Mother, United Kingdom for Bloody Good Period, within the category: Public Interest, NGO.

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Ambient advertisement created by Lukas Lindemann Rosinski, Germany for Mercedes, within the category: Automotive.

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Film advertisement created by Goodby Silverstein & Partners, United States for American Rescue Plan, within the category: Public Interest, NGO.

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From movies, TV and generations of postcards, people have a perception of what they think Hawaii is. MVNP’s new campaign for the Hawaii Visitors and Convention Bureau works to change those perceptions by showing there's more to the islands than they think. The "Let Hawaii Happen" campaign illustrates that sometimes the best parts of traveling in Hawaii are the unplanned moments in your “planned” vacation. Digital advertisement created by MVNP, United States for Hawaii Visitors and Convention Bureau, within the category: Transport.

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Digital advertisement created by Y&R, United States for Hotels.com, within the category: Transport.




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