Film advertisement created by Rethink, Canada for Variety, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Italy for Coordown Onlus, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, China for Kotex, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Switzerland for Voltaren, within the category: Health.

Film advertisement created by AKQA, United States for PlayerUnknown's Battlegrounds, within the category: Gaming.

Digital advertisement created by Triad, Slovakia for Kozel, within the category: Alcoholic Drinks.

Film advertisement created by MullenLowe Group, Colombia for Ministerio de Defensa, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Israel for Splendid, within the category: Confectionery, Snacks.

Film advertisement created by Goodby Silverstein & Partners, United States for American Rescue Plan, within the category: Public Interest, NGO.

Film advertisement created by Kraneo, Dominican Republic for Sunami, within the category: House, Garden.

Film advertisement created by BBDO, United States for Baseball For All, within the category: Sports.

Carlsberg Belgium launches an app to treat your friends to a personalized Carlsberg. For free. URL: http://www.facebook.com/CarlsbergBelgium Digital advertisement created by Duval Guillaume, Belgium for Carlsberg, within the category: Alcoholic Drinks.

Coca-Cola Israel Launched the Fanta FBALL bottles in April 2010.In order to reach the target audience of teens, with the brand's message "never say no to fun" a youth club was created by Fanta and Promarket Israel agency (http://www.promarket.co.il/): the Fclub. The purpose of the club: to give teens a range of spontaneous, exciting and full of fun experiences under the roof of one brand: Fanta. Tens of thousands of teen's registrated to the club via Facebook or via text messages. Every few days a text messag was sent to their mobile phone. The teens, that were spontaneous enough to be the first to respond, awarded with great events that were available to numerous club members only: Yacht party: about 70 teens who responded fast enough to the text message were invited at the same day to Fanta's yacht party in the middle of the sea, loaded with games, prizes, contests, and plenty of Fanta. Spontaneous flight to London: in collaboration with the Israeli 24 music channel, teens were invited by SMS to come with their passport to the channel's pop up Studio in Jerusalem. The 24 teens, that arrived first, participated in live broadcasted mission and won a flight ticket to London for 24 hours of fun. Pool summer party: a huge summer party was held for 2500 club members that were the first to respond to a facebook invitation. First Stand up Show on the plane: the first 70 respondent to text message won a ticket to a live stand up show on a plane for club members only. Mob the mall: at a late night hour, 35 spontaneous teenagers were given 1,000 NIS and a flashlight and were sent to mob Lee Cooper store- one of the hottest denim brand in Israel. "A Nowhere orange night": the closing party of the club took place in the nature at one of the most ancient woods in Israel. Fanta's shuttles brought 1000 fast responded to a secrete place in the woods to a party that lasted all night long. Ambient advertisement created by Promarket, Israel for Fanta, within the category: Non-Alcoholic Drinks.

Film advertisement created by Mazda Amiryar Design, Canada for NHL, within the category: Recreation, Leisure.

Ever wanted to be a Jedi and move things with your mind? KFC India has just the solution for you. Introducing ‘Tele-connect to Nashville” - an on-ground experience that gave consumers a chance to pop open a box and unlock the legendary taste of KFC Nashville Chicken by using just their minds. Experiential advertisement created by Blink Digital, India for KFC, within the category: Food.

Digital advertisement created by BBDO, Japan for Hiroshima Tourism Board, within the category: Transport.

Film advertisement created by Tattoo Projects, United States for Sheetz, within the category: Retail Services.

Digital advertisement created by Sleek Machine, United States for Century 21, within the category: Professional Services.

Film advertisement created by 2C, United States for Disney+, within the categories: Movies, TV Promos.

Humans are not the only ones to be influent on social media. Nowadays, more and more dogs have their own Instagram accounts. Some of them are liked and followed like stars. Pedigree and their agency CLM BBDO laid hold of this phenomenon for the good cause with an operation called “Dogs for dogs”. Exceptionally, several of the most influent French Instagram dogs lent their account to other dogs of the same breed, waiting to be adopted. Their followers then liked their photos like they usually do, before realizing they were actually giving likes to an abandoned dog. A dog similar to the one they are used to following, but one that they can adopt, thanks to a link redirecting to agirpourladoption.fr. For the first time, thanks to Instagram, dogs used their notoriety to support other dogs. For 10 years, Pedigree supports adoption via the program Agir Pour l’Adoption. In addition to the food that the brand has been supplying to shelters, the brand communicates in an innovative way to sensitize French people to the cause of adoption. Digital advertisement created by BBDO, France for Pedigree, within the category: Pets.