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Advertising can be useful. Patsany hunted down Urbasaurus and transformed three locations in three Ukrainian cities into an urban campaign for glo™ (glo™ is intended for adult tobacco or nicotine users). In the spring and summer of 2021, we launched the campaign "City vs. Urbazavry ”, the main goal of which is to improve the improvement of cities in small steps. Together with the public organization City Reforms, we chose 9 abandoned locations in Kyiv, Kharkiv and Odesa and named them Urbasaurus. People on the website, the Instagram page, voted for the Urbasaurus they want to sin. We developed nine 3D models of the Urbasaurus and created AR masks, a project website and an Instagram page run on behalf of the Urbasaurus. The campaign was supported by well-known Ukrainian bloggers and activists. More than 130,000 Ukrainians took part in the campaign. On the example of this urban campaign for glo™, we wanted to show that advertising can be meaningful and socially useful: for the brand, for people, for cities, for Ukraine. Integrated advertisement created by Patsany Agency, Ukraine for Glo, within the category: Tobacco.

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Film advertisement created by Sid Lee, Canada for Adidas, within the category: Fashion.

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Direct advertisement created by Miami Ad School, United States for Bacardi, within the category: Alcoholic Drinks.

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B2B sales and marketing techniques have gotten, frankly, a little stalker-ish over the past few years... Film advertisement created by Umault, United States for Umault, within the category: Agency Self-Promo.

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Only someone who knows what it's like to be a swiss potato, can make our chips from swiss potatoes. Film advertisement created by Y&R, Switzerland for Zweifel, within the category: Food.

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Brief: Create an innovative fundraising campaign that sheds light on the global education crisis and creates active new members of the PoP movement. This 3-month fundraising campaign will raise $1,000,000 and build 40 new schools between Laos, Guatemala, and Ghana. Solution: Let people donate money they already gave away. Their refund. Advertising Agency: School: Academy of Art University, USA Digital advertisement created by Academy of Art University, United States for Re:Fund, within the category: Public Interest, NGO.

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Star Alliance, the world’s biggest airline alliance, which includes the likes of Lufthansa, United and Singapore Airlines as some of their members, has released its latest brand campaign launching with a hero film that celebrates connecting the world once again. The campaign celebrates Star Alliance’s 26 member carriers’ ability to bring the world back together again, highlighting the relationships of friends, family and loved ones that we have so badly missed over the last 18 months. The brand film captures multiple occasions of that raw emotion people feel when they finally get to see each other, one connection at a time. The campaign will run globally in press, digital and social channels, and airport placements. Integrated advertisement created by Atomic, United Kingdom for Star Alliance, within the categories: Hospitality, Tourism, Transport.

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Film advertisement created by Hoffman Lewis, United States for McDonald's, within the category: Food.

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Office life doesn't feel hard, when employees and employers soft skills match. Clevry, the soft skills company makes it happen. Film advertisement created by Avidly, Finland for Clevry, within the category: Professional Services.

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They say it takes a village to raise a child. But at the end of the day, parenting is an art. Your art. The way you cuddle them. Make them giggle and laugh out loud… But nutrition is science. Cerebelly includes 16 key nutrients to help a developing brain. Digital advertisement created by Funday, Canada for Cerebelly, within the category: Food.

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Film advertisement created by Ogilvy, Singapore for Pond's Men, within the category: Beauty.

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We know that the pandemic lockdowns have made us miss the people we already know, but have we considered that we have missed the people we don’t know? Belgium youth radio station StuBru launch ‘Missed You Stranger’ - a campaign celebrating the re-opening of the much loved and sorely missed Belgium festival scene - which recognises the hardship the ban of social interaction has caused to the StuBru listeners. Film advertisement created by Mutant, Belgium for StuBru, within the category: Media.

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Every year in Oslo, Norway about 12.000 students visit the education fair, but due to Covid, the eduaction fair couldn't be held. So we moved the entire fair to the place Covid couldn't shut down - TikTok. Digital advertisement created by Tante Randi, Norway for Osloskolen, within the category: Education.

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Film advertisement created by Spitfire Films, South Africa for KFC, within the category: Food.

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Film advertisement created by Stig&Xi, China for Toshiba, within the category: Electronics, Technology.

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An ad for the startups accelerator Urban-X, powered by Mini. Film advertisement created by CRC Media, United States for Urban-X by Mini, within the categories: Automotive, Professional Services.

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Film advertisement created by TBWA, New Zealand for The Warehouse, within the category: Retail Services.

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Overview COVID canceled everything. This year, the streets of our city would not cover with pride and color; therefore, we had to find a way to transport that spirit somewhere safer for everyone, and that would allow us to send a message of equality. Idea UCreativa Pride Island, a Pride Parade held entirely inside a video game. Using Animal Crossing, and Twitch was how we made it possible to create our Pride Parade for our client Universidad Creativa. We designed an island in which people could access with a unique code sent directly to them. There, they would find a Pride Parade full of color, positive messages, art and design exhibitions from our students, as well as live concerts with national bands, gifts, prizes, and even college scholarships. Digital advertisement created by CreativeDrive Latam, Costa Rica for UCreativa, within the category: Education.

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In Father's day we want to thank those who work in silence to help others to achieve their dreams. It's a hard job for a father to adapt and understand what motivate's their children dreams, but it's even harder to try being part of their dream without knowing how to do it. Film advertisement created by BRND WGN, Peru for Magnesol, within the category: Pharmaceutical.




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