The Mer-Bros are back and they’re more sensitive than ever. Gorton’s Seafood is launching a new campaign that will appear on TV nationally beginning this week, created in partnership with its AOR Connelly Partners. The brand has reinvented its famous fish sticks and fillets to taste fresher than ever. So fresh in fact, that they’re earning accolades from those who know the fresh taste of the ocean best. Gorton’s is bringing back the man, the myth, the legend... the Gorton’s Fisherman -- who first appeared in 1975 -- AND his muscular Mer-Bro and Poseidon and counterparts to talk about the only seafood they trust in this fun, new campaign. There’s a perception that fish sticks are, well, processed. With Gorton’s new Fillets and Fish sticks though, consumers can feel good about what they’re putting on the table. Products are made with high-quality, sustainable wild-caught Alaskan Pollock that is flash-frozen at the peak of freshness to lock in full flavor and nutrition. The work builds on last year’s successful Trusted By Those Who Know campaign, which led to a 6% increase in base units sold in FY2018 vs. FY 2017. The goals of this year’s campaign are to re-establish Gorton’s as the quality leader in the frozen seafood category, grow household penetration and become the preferred choice for consumers. The integrated campaign will run through April and includes TV, digital, social, media, in-store and PR. Film advertisement created by Connelly Partners, United States for Gorton’s Seafood, within the category: Food.

Outdoor advertisement created by DDB, New Zealand for Sky Sport, within the category: Media.

Packed full of Renault Sport expertise and passion, the new Renault MEGANE R.S. offers not only high speed, but impressive agility as well. To mark its arrival in Bulgaria and showcase it’s amazing 4CONTROL four-wheel steering system, the iconic sports model had to prove to the public that it could easily conquer every corner. For the purpose, Renault challenged its 280-horsepower engine on an interactive track that changed its shape on every lap. Piloted by one of the best rally drivers in Bulgaria, the car maneuvered through constantly shifting circuits, created online by fans of the emblematic model. See how the new Renault MEGANE R.S. completed the challenge in the video from the live event. Experiential advertisement created by The Kontakt, Bulgaria for Renault, within the category: Automotive.

Film advertisement created by Misfits Content Creators, United Arab Emirates for Wavo, within the category: Media.

Film advertisement created by Hub, United States for Oakland A's, within the category: Recreation, Leisure.

Oppikoppi is a beloved South African festival that takes place at what is affectionately known as 'The Dust Bowl' in Limpopo. The festival is all about community and great local and international music so in 2017 Jägermeister unveiled the MeisterHaus - an orange German house that stands tall amongst the fever trees, a place where festival goers can escape the heat with an Ice Cold Shot, enjoy a lime infused Jäger cocktail or just chill out and listen to the uplifting sounds Jägermeister Brass Cartel. The convention for brands at events is a community manager on site doing basic communication and an after-movie showing the highlights of the event. There is a distinct lack of consistency in quality and narrative between the on-the-ground content and the after event content. Jägermeister wanted to change this – taking a production team to Oppikoppi to create high quality production value content on the ground. Creating content that moves at the speed of the feed and culture. To close the gap between on-the-ground and post-event content, we released high-quality production from the event in less than half an hour of its recording. That meant that excellent content was published instantaneously, keeping the relevance current and avoiding the inevitable post-event fatigue. Throughout the festival the videos were filmed, edited and posted on the same day, making those who couldn’t be there feel directly involved through our all-access content. Digital advertisement created by TBWA, South Africa for Jagermeister, within the category: Alcoholic Drinks.

Film advertisement created by KBS+, United States for BMW, within the category: Automotive.

Film advertisement created by Ogilvy, India for Hamam, within the category: Public Interest, NGO.

Digital advertisement created by MVNP, United States for First Insurance Company of Hawaii, within the category: Finance.

It is more quiet than usual in the streets of Norway due to the lockdown. To thank all the people who are staying home, and inspire more people to do the same, we have been out in the streets of Oslo to document the results of the ongoing work to stop the coronavirus, COVID-19. Thank you for staying home, thank you for contributing. Film advertisement created by AVIA, Norway for AVIA Produksjon, within the categories: Agency Self-Promo, Public Interest, NGO.

Digital advertisement created by The Monkeys, Australia for Unicef, within the category: Public Interest, NGO.

Ambient advertisement created by Saatchi & Saatchi, Israel for Ford, within the category: Automotive.

Film advertisement created by la comunidad, United States for Corona Beer, within the category: Alcoholic Drinks.

Film advertisement created by BrandPie, United States for The Economist, within the category: Media.

Film advertisement created by la comunidad, United States for Corona Beer, within the category: Alcoholic Drinks.

Freesat, the UK's subscription-free satellite TV service, is launching its autumn advertising campaign. Building on last year’s ‘Unbelievably Good’ premise, Freesat’s new campaign shows the benefits customers have realised from switching to Freesat. new 30-second TV spot, directed by Ben Gregor, features three scenes dramatising customers’ tales of the freedom they feel and dreams they have achieved with savings from getting rid of their monthly subscription. Film advertisement created by Mr. President, United Kingdom for Freesat, within the category: Media.

Spread awareness about Opioid Overdose through music. Digital advertisement created by Miami Ad School, United States for Spotify, within the category: Electronics, Technology.