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For over 60 years it has been waiting for a great creative mind like yours. Crack the brief and win a pass to the 2011 Cannes Lions Awards Festival. Last Deadline - December 1st! http://www.theimpossiblebrief.com/ Additional credits: Original Music: http://www.krop.com/tomerbiran/ Film advertisement created by Saatchi & Saatchi, Israel for The Impossible Brief, within the category: Public Interest, NGO.

WVA

Film advertisement created by Grey, United Kingdom for The Sun, within the category: Media.

WVA

For the launch of the new NESCAFÉ® variety, BBDO Belgium took customers by surprise. In a trendy coffee bar they replaced all the coffee by their new NESCAFÉ® Gold Barista Style coffee. The customers did not notice any difference and all reacted positively when it was explained. Digital advertisement created by BBDO, Belgium for Nescafe, within the category: Non-Alcoholic Drinks.

WVA

Film advertisement created by Ogilvy, South Africa for KFC, within the category: Food.

WVA

When a standard poster just won’t do to grab the attention of college students, and convince them to get a flu shot. This interactive display was installed over four hours, with 148 tissue boxes, directing students to get a flu shot. What began with hesitation from students to take a tissue, turned into a fun, interactive, and memorable experiential exhibit, and drove traffic to Student Health Services.

WVA

This is the first advertising to depict the future vision of Hyundai Motor Group. Beyond the technology advancement, we included human-friendly value to differentiate from others that only emphasize technology. Film advertisement created by Chai Communication, South Korea for Hyundai, within the category: Automotive.

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Film advertisement created by Publicis Conseil, France for Orange, within the category: Public Interest, NGO.

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Film advertisement created by McCann, Brazil for Chevrolet, within the category: Automotive.

WVA

Film advertisement created by Laughlin Constable, United States for Boys & Girls Club of Chicago, within the category: Public Interest, NGO.

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Digital advertisement created by BBDO, Belgium for Tabasco, within the category: Food.

WVA

Film advertisement created by Santo, United Kingdom for Diesel, within the category: Fashion.

WVA

Mira service dog owners are often denied access to public places because of their dogs. However, a Mira dog is an essential tool for their autonomy, just like a walker, a prosthesis or a cane. Integrated advertisement created by Publicis, Canada for Mira, within the category: Public Interest, NGO.

WVA

Film advertisement created by Co+, Denmark for B.LAB, within the category: Health.

WVA

Film advertisement created by BETC, France for Canal+, within the category: Media.

WVA

Sprint, the only mobile network with truly unlimited data, wanted to launch their new popular EVO, the phone that helps you do what you love without limits on the truly unlimited network. How could we highlight just how much EVO helps you do what you love? New York has a lot of things to love. That’s why we created the Unlimited Love Billboard, a Times Square interactive board that helped people discover more of what they have unlimited love for in NYC. Outdoor advertisement created by Leo Burnett, United States for Sprint, within the category: Electronics, Technology.

WVA

Ambient advertisement created by Iris, United States for Saks Fifth Avenue, within the category: Retail Services.

WVA

To see behind the curtain: https://youtu.be/m3Gtw8wUf60 Outdoor advertisement created by Lg2, Canada for Quebec city magic festival, within the category: Recreation, Leisure.

WVA

Film advertisement created by TBWA, Belgium for Telenet, within the category: Electronics, Technology.

WVA

We challenged the team to come up with the best, most relevant, insightful, 6 second, 30 second, 2 minute, warm-hearted, feel good, entertaining, hilarious, Facebook-friendly, Snapchat ready, Instagram story, Bitcoin-focused video to wish all of our friends, clients, & partners a happy holidays. This is what we came up with. Enjoy!




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