The project's challenge was to continue the brand strategy used by the construction company (brand and locator names), but to be loaded with a unique, light, fun, contrasting and at the same time popular identity representing the product's interest audience . A great challenge, but certainly a lot of fun for all the team involved. Design advertisement created by Box Comunicação, Brazil for CMO Construtora, within the category: Industrial, Agriculture.

With the new and emerging 360 video/VR technology, we saw the opportunity to show our products in a format that shows more than what a flat-screen would do. It also allows the user to interact with the content to explore all the angles and furniture in the space. The camera is placed like a fly on the wall to create the impression that you are in someone's home; Where Life Happens. Digital advertisement created by Academy of Art University, United States for IKEA, within the category: House, Garden.

Earth Hour is a global event, attracting millions of people around the globe to ecological problems. But in Russia people don't’ get engaged in action that much. Because average Russian spends 6 hours 29 minutes online every day*. Endless emails & notifications grab away our attention from things that really important - ecological problems. How can we disconnect peoplzse from the web and reconnect them with nature? Introducing Detox Website by WWF. First ever branded web site that works ONLY offline. This year we made official Earth Hour page in Russia visible only when you disconnect the internet. See hidden content, that explains simple steps each can do in 60 minutes to change the situation. Detox website is possible with a special smart script, that shows content when the device is offline - same as with Google Chrome disconnect page. Digital advertisement created by 24ttl, Russia for WWF, within the category: Public Interest, NGO.

Obesity in office workers is a big problem in Estonia. People don't move enough. We needed to shake society through unexpected examples. One of the campaign heroes was a swimmer, without hands and with only one whole leg, but far more active than the average Estonian. Film advertisement created by Optimist Creative, Estonia for Eesti Haigekassa, within the category: Public Interest, NGO.

Film advertisement created by Folk, Finland for Kalcipos-D, within the category: Pharmaceutical.

Avery Dennison is a worldwide leader specialized in labeling and packaging solutions. The Challenge is to bring people from different packaging related professions; Producers, designers, printers onto a single packing portal. Integrated advertisement created by Cairo Ad School, United States for Avery Dennison, within the category: House, Garden.

Digital advertisement created by S.I. Newhouse School of Public Communications, United States for Twizzlers, within the category: Confectionery, Snacks.

There are things that we never relate, because we think they are contrary or have no relationship between them. As with vacuum cleaners and water, it is as if in cleaning, sucks dust and scrubbing with water could not be together. At least until now.

Film advertisement created by Mr. President, United Kingdom for Moo, within the category: Professional Services.

It’s hard to know if alcohol brands are sustainable or not since they’re not really providing you with any concrete information. They’re mostly just talking about what grapes the wine is or what city the brewery is from. With this campaign, Adnams giving their audience the information that they want and need, but they are also giving them a tool to find tasty and sustainable options for their drinkers. Integrated advertisement created by Academy of Art University, United States for Adnams, within the category: Alcoholic Drinks.

Synopsis: Amorim Flooring challenged us to create a compelling film for his new green product. The result is here and it will make you dance. Challenge: Wise is the new sustainable product of Amorim Flooring, one of the most recognizable cork brands of the world. Our challenge was to announce the groundbreaking nature of this product – with a negative footprint and non PVC - through a powerful story. We came up with the concept of a pavement as a stage. A stage where you can be whatever you want and make your own choices. To highlight the features of it, BY counted with António Casalinho, a renowned Portuguese ballet dancer. Through his organic moves, we are led on a journey of dedication and choices in a continuous parallelism between the features of pavement and the art of dancing. This was a singular way to communicate a unique product on the market, combining elegance, art and sustainability in just one film. Film advertisement created by By Interactive Brands Agency, Portugal for Wise, within the category: House, Garden.

Heinz will celebrate its 150th anniversary and spark the brand love for the next 150 years by getting ready for the future. Because we don’t know what we will eat in Mars, but the taste has to be Heinz. D&Ad New blood Yellow Pencil winner. Integrated advertisement created by Miami Ad School, Spain for Heinz, within the category: Food.

Czech Red Cross celebrates 100 years since its founding in 1919. Cinema, TV and online campaign promotes its most important mission – to help others. People are often too lazy, too oblivious, too uncertain or too frightened to help, when it´s really needed. We can't rely on Someone else to help instead of us. Because Someone else doesn’t exist. It‘s us who have to take the responsibility. Thank you for not waiting for Someone else. Film advertisement created by Comtech, Czechia for Red Cross, within the category: Public Interest, NGO.

When the stakes are high. When something simply has to succeed. When the message has to be clear – you care. Bring a box of Kalev chocolates. Film advertisement created by Optimist Creative, Estonia for Kalev, within the category: Confectionery, Snacks.

Film advertisement created by Atomic, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.

Digital advertisement created by Miami Ad School, Germany for HP, within the category: Electronics, Technology.

A campaign to show everyone what fun you can have while working out at Crunch Gym, while reinforcing the philosophy of ‘No Judgments’. We want everyone to see that working out doesn’t have to be a drag.” Film advertisement created by Strawberry Frog, United States for Crunch Fitness, within the category: Recreation, Leisure.

A campaign to show everyone what fun you can have while working out at Crunch Gym, while reinforcing the philosophy of ‘No Judgments’. We want everyone to see that working out doesn’t have to be a drag.” Film advertisement created by Strawberry Frog, United States for Crunch Fitness, within the category: Recreation, Leisure.

Task: To promote better discounts available for subscribers of MTS “Unlimitedness” Observation: In post-soviet region people are always trying to find some social or relative connections to get the better deal. Film advertisement created by Grey, Belarus for MTS, within the category: Electronics, Technology.

Film advertisement created by Grassriots, Canada for Doctors Without Borders, within the category: Public Interest, NGO.