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Film advertisement created by Lucky Generals, United Kingdom for Frankie & Benny's, within the categories: Food, Recreation, Leisure.

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Millions of Britons live in freezing homes, this winter thousands will die. In 2000 political parties promised to end this scandal. They failed. They must commit the money to end the cold home crisis once and for all. Digital advertisement created by Don't Panic, United Kingdom for Energy Bills Revolution, within the category: Public Interest, NGO.

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Sometimes there’s just no substitute for the real thing. This latest work for Fallsview Casino depicts the hilarious ‘fails’ that happen when people try to recreate their Fallsview experience. Try as one might to replicate the exceptional dining, entertainment, and ambience, there’s only one Fallsview. Film advertisement created by Arrivals + Departures, Canada for Fallsview Casino Resort, within the category: Recreation, Leisure.

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Digital advertisement created by Brad, Canada for Together Against Bullying, within the category: Public Interest, NGO.

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Film advertisement created by JWT, France for Nestle, within the category: Confectionery, Snacks.

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Film advertisement created by Cheil, United Kingdom for Samsung, within the category: Electronics, Technology.

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Ambient advertisement created by Wunderman, France for Le Drugstore Parisien, within the categories: Health, Pharmaceutical, Retail Services.

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Garbage placed outside the bin is like garbage thrown into the sea. Something that kills thousands of marine animals every year. A wake-up call to one of the planet’s greatest environmental problems: marine litter. Film advertisement created by Torke, Portugal for Oceano Azul Foundation, within the category: Public Interest, NGO.

WVA

For over 50 years promo girls have been handing out samples at intersections, shopping malls and other high traffic areas, hoping consumers would buy their products. Time for a change, so Pepsi and TBWA Belgium teamed up and created The Like Machine: a vending machine that doesn’t accept money, only Facebook likes. The idea of connecting through the vending machine is simple. Just use your smartphone, go to likepepsi.com, connect with your Facebook account, like the Pepsi Facebook page and get a free Pepsi. By using the smartphone location settings, Pepsi was sure only people near the vending machine got offered a sample. People without a smartphone could tap the 42” built-in touchscreen to log in on Facebook and get a free drink as well. Once the sample was given, a timer made sure everybody was logged out. “That there are creative minds in Belgium is no secret. The Pepsi Like Machine is another good example of that,” adds Jan Verlinden, Marketing Director of PepsiCo, BeLux. Now it is possible, with a Facebook like, in real time, to get a can of Pepsi. “It’s a new way of sampling which provides us with information, so we can immediately start communicating with our target audience.” Pepsi Belgium introduced the Like Machine at the Beyoncé concerts in Antwerp. Ambient advertisement created by TBWA, Belgium for Pepsi, within the category: Non-Alcoholic Drinks.

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Ambient advertisement created by Red Pepper, Russia for Youth Bar, within the category: Recreation, Leisure.

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Film advertisement created by Fitzgerald+CO, United States for Navy Federal Credit Union, within the category: Finance.

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Film advertisement created by Somesuch, United Kingdom for Eurostar, within the category: Transport.

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DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

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Canon gave four photographers 24 hours to produce a surprise gallery event at The Whitney Museum in New York.

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Media: Grassroots inc. Direct advertisement created by McCann, Canada for Fading Fast, within the category: Professional Services.

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Outdoor advertisement created by Cossette, Canada for McDonald's, within the category: Food.

WVA

Many doctors don't know how to treat menopause. It's understandable, as the most prestigious book of medical science hardly tackles this topic. We created a new chapter for this book with the content it should always have had. Content advertisement created by Miami Ad School, Spain for The Case For Her, within the category: Public Interest, NGO.

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Audio advertisement created by Lowe, South Africa for Sweat1000, within the category: Recreation, Leisure.

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Angkor needed to be refreshed for a younger generation of Cambodians who no longer saw the brand as relevant to their generation. In order to do this, we dramatized two important cultural insights. Firstly, the deep bond between Khmer sons and their fathers and secondly, the importance to Khmer people of passing on their culture from one generation to the next. Thus, we created a film that tells the emotional story of a father and a son that connect through music. Film advertisement created by WPP, Cambodia for Angkor Beer, within the category: Alcoholic Drinks.




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