Every fourth woman in Bulgaria is a victim of domestic violence. Fear and shame keep many of them from sharing their problems with a friend or seeking professional help. This is why hundreds of women turn to Google for help every day. Using Google tools we found that they search for terms like “is physical violence normal in a relationship”, “my boyfriend is abusive”, “can he insult me and love me at the same time?”. As we all know Google can be a misleading therapist. Organic search results are often ranked by how attractive the result is - not by how helpful it can be. We had to change that. As a brand which has supported women for decades, Avon stepped in to help those in need. This is why on the International Day for the Elimination of Violence we launched a campaign. We created hundreds of Google Search Ads for all the phrases women search for in regard to domestic violence. Digital advertisement created by proof., Bulgaria for Avon, within the category: Beauty.

Grocery stores all across Ontario and Atlantic Canada will be asking shoppers to donate a toonie at checkout to provide breakfast for a hungry child in their community starting February 6th as part of their Toonies for Tummies program. To support Toonies for Tummies, creative agency Capital C has launched an integrated campaign to give people a compelling reason to donate and a way to track their donation. The campaign includes print, in-store, a microsite, social media and an online video. Film advertisement created by Capital C, Canada for Toonies For Tummies, within the category: Public Interest, NGO.

Integrated advertisement created by Union, Canada for Interval House, within the category: Public Interest, NGO.

Film advertisement created by Wunderman, Peru for CMD, within the category: Media.

Film advertisement created by Ogilvy, Japan for ADOT, within the category: Public Interest, NGO.

Film advertisement created by Zambezi, United States for TaylorMade, within the category: Sports.

Outdoor advertisement created by Ogilvy, Italy for Urban Vision, within the category: Public Interest, NGO.

These video ads respectively describe Huawei Nova2s mobile selling points: smart assistant, game DND and facial unlock function, with expanding the whole image in a humorous way. Film advertisement created by Insight Group, China for Huawei, within the category: Electronics, Technology.

Film advertisement created by Vitro, United States for ASICS, within the category: Fashion.

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

Film advertisement created by BMF, Australia for Solo, within the category: Non-Alcoholic Drinks.

Digital advertisement created by BBH, United Kingdom for Weetabix, within the category: Food.

Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.

9GAG, the world's leading entertainment content platform for millennials, carved the 9 most popular memes onto a 24-ton, 4-meter high limestone rock and buried it somewhere in the desert for future generations to find. 9GAG, which was founded in Hong Kong in 2008, asked its global audience of more than 150 million people to vote for their favorite 9 memes. Over 650,000 users in 100 different countries voted for: Dick Butt, Friendzone, We need AIR support, World vs USA, PPAP, Doge (shiba inu), Salt Bae, Shit just got real and Hardest name in Africa. The idea is the brainchild of creative agency LOLA MullenLowe who had monolith sculptor Antonio Soler carve the giant rock to help preserve the ideas engraved on it for eternity. Ambient advertisement created by MullenLowe Group, Spain for 9GAG, within the category: Electronics, Technology.

Film advertisement created by Trisect, United States for Mike's Hard Lemonade, within the category: Alcoholic Drinks.

Xwerx hired Thinkmodo to create a viral marketing campaign that would generate press & media buzz for xtendplay. Thinkmodo staged a nude gaming event in new york city to start a new (fake) trend that would quickly become a global news story. Film advertisement created by Thinkmodo, United States for Xtendplay, within the category: Gaming.

Film advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

Film advertisement created by Lowe, Australia for Royal Life Saving, within the category: Public Interest, NGO.

4 mois après avoir réalisé un film de marque pour OÜI FM spécialement dédié au média cinéma, CLM BBDO récidive en réalisant cette fois-ci un film à retrouver sur le petit écran à partir du 26 avril.

Aujourd'hui la communication de OÜI FM se tourne vers un public plus large. L'idée de ce film vend donc un état d'esprit rock n'roll.
« Cette campagne répond à notre volonté de renforcer notre visibilité et de conquérir de nouveaux auditeurs » déclare Emmanuel Rials, président de OÜI FM.

Réalisé par Pierre Edelmann et produit par Henry de Czar, ce film, de 30secondes tourné en noir et blanc, revient, avec autodérision, sur les clichés du rock (sexe, drogue, violence, alcool, etc.) et à cette occasion se moque des nombreuses restrictions qui encadrent les messages télévisuels.

OÜI FM rebondit donc sur ces stéréotypes et ces contraintes télévisuelles pour montrer que le rock est avant tout un état d'esprit et encourager les téléspectateurs à venir le découvrir directement sur ses ondes.

Albinos Congo - "Leather"
https://www.facebook.com/AlbinosCongo
Un grand merci à Kiliwatch et April 77 pour leur participation.