In their latest offering, Rattle charted a course to evolve the brand, elevate the messaging, and create a look and feel that positions BHC as an ambassador to Boston by way of its harbor. Film advertisement created by Rattle Advertising, United States for Boston Harbor Cruises, within the category: Recreation, Leisure.

Digital advertisement created by Ogilvy, China for Visit Britain, within the category: Transport.

Ambient advertisement created by Red Pepper, Russia for Europe Mall, within the category: Retail Services.

Film advertisement created by Ponce, Argentina for Axe, within the category: Health.

Digital advertisement created by Isobar, Poland for McDonald's, within the category: Food.

CureKids aren’t raising the money for the kids or their families – they’re raising it for research so that the lives of thousands of children can be improved, so MDS unashamedly put that call for money at the very heart of their idea, with the inference that Fight Night fighters are using coins to fix the fight. Film advertisement created by Media Design School, New Zealand for Les Mills, within the category: Public Interest, NGO.

Ambient advertisement created by Red Pepper, Russia for Talitsa, within the category: Non-Alcoholic Drinks.

Ambient advertisement created by Y&R, Colombia for Homecenter, within the category: House, Garden.

Film advertisement created by Y&R, Peru for Británico, within the category: Education.

Film advertisement created by Grey, India for Raymond, within the category: Retail Services.

Last year, National Geographic launched its “Planet or Plastic?” project. This year, we invited 12 young artists from the 12 countries that suffer most from ocean plastic pollution to answer this question trough art and continue to spread the message. Each piece of art highlights the environmental and health impact of plastic waste on their country’s marine ecosystems and all who rely on them. Each one was inspired by real news and is accompanied by a short video explaining the artists' process and testimonial. Design advertisement created by Saatchi & Saatchi, United Arab Emirates for National Geographic, within the category: Media.

It’s no surprise that blurry vision is a side effect of alcohol. And the fact that cinema isn’t used very often in advertising is also an important factor. How many premiers happen each year, and how many people attend them to view every small detail of their favourite director’s latest work? All of these facts inspired our idea: editing the first minute and a half of a film, so that the clip appears blurry. The tension amongst the viewers is obvious, until everything comes together into one clear message “Drink Responsibly”. Ambient advertisement created by JWT, Spain for Corona Beer, within the category: Alcoholic Drinks.

Ambient advertisement created by TBWA, Netherlands for McDonald's, within the category: Food.

Film advertisement created by Leo Burnett, Canada for Enbridge, within the category: Industrial, Agriculture.

Film advertisement created by Publicis, India for Zee Cafe, within the category: Media.

Digital advertisement created by Walrus, United States for Tiny Toast, within the category: Food.

Film advertisement created by KIKKUT/BKRMN, Norway for Amnesty International, within the category: Public Interest, NGO.

Airing during the stocktake sales – Australia’s biggest retail period – this campaign reminds outdoor enthusiasts that getting dragged around the homemaker centre sales isn’t all bad. Next door to every snooty towel emporium and boring rug shop, is a BCF outdoor superstore. Audio advertisement created by BBDO, Australia for BCF, within the category: Retail Services.

Digital advertisement created by Hello White Parrot, Germany for Playboy, within the category: Media.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.